LIVERPOOL FC INTERNATIONAL ACADEMY AMERICA Character, Quality, Tradition E s t . 2 0 0 6
Three ree Core ore Pillar llars – Ch Charact cter er – Quality ity – Tradi diti tion
STRATEGIE EGIES S FOR SUCCESS CCESS — Core Pillars / Character, Quality, Tradition — People / Makes a Difference — The Brand / LFC — Standards and Expectations- C.L.E.A.T.S. — Training Philosophies — Sports Session Planner / Bootroom — Coaching Evaluations / Player Evaluations — Programs — Player Development Program — College Athlete Placement Program — Parent Education Program — Coaching Education / Support — Facilities
BUSINESS CENTERED APPROACH — Similar to an EPL Club — Focused on Player Development — Focused on Positive Club Experience & Loyalty — Committed to Winning Strategies — Supported by Professional Business Practices — Infrastructure — Customer Service & Support — Adding Value to the Consumer, Player & Coach
ADDING ING VALUE UE LFC IAA NATIONAL TOUCHPOINTS & SPONSORS TRADITIONS C.L.E.A.T.S. LFC IA CAMP PLAYER THE CURRICULUM/ COACHING DEVELOPMENT BOOTROOM EDUCATION PROGRAMS
OUR RELATIONSHIP WITH LIVERPOOL FC
OFFICIAL UNITED STATES PARTNER
True Partnership Real & Authentic
PARTNE RTNERSHI RSHIP INCL NCLUDES UDES — Liverpool FC International Academy Camp — Coaching Education / Development — Team Training — Parent / Team Meetings — Player Identification — Coaching Education — Sports Session Planner- Academy Curriculum — The “ Bootroom ” — Training at the Academy — Coaching Education / Support — Monthly Skype Call — Academy Technical Staff Visit — Player Exchange & Training — First Team Replica Kit — Official LFC Membership Kit — LFC Replica Gear
THE E LFC INTE TERNA RNATI TIONAL NAL ACADE DEMY MY CAMP
COACHES CHES TRAINING INING AT THE E ACADEMY DEMY
LIVER VERPOOL POOL FC MEMBER ERSHIP SHIP KIT FOR PLAYERS ERS
MONT NTHLY HLY SKYPE E CALL LL WITH H LFC ACADEMY ADEMY COACHES ACHES
SPORTS S SESSION SION PLANNER ANNER
THE HE BO BOOTROO OTROOM Coaches’ Resources Include: The Curriculum Overview • Weekly Themes • Fully Developed Training Sessions • Age Group • Topic • Coach and Player Evaluations • Position Profiles • Workshops • Videos • Terminology / Vocabulary •
TEAM M TRAVEL EL AND D MA MATCH H EXPER ERIEN IENCES CES LFC IA- Texas s vs Manch cheste ester r United ited – Spring ing 2016 16
AMBITI ITION ON THE COM OMMIT ITME MENT NT LIVERPOOL DIG IGNI NITY WAY UN UNIT ITY
College e Athlete lete Placemen ement t (CAP) P) Progra gram — Player Placements — Player / Parent Workshop — ID College Night & Clinic (Mar 19/20) — Official Visits to Universities — Professional Team Brochures — Electronic Player Profiles & Marketing Support — Scholarship Opportunities — National Showcase / Legends Tournament
TECHNICAL / TACTICAL PROGRAMS Competitiv etitive — Strikers vs. Keepers — Goalkeeping Training — Speed & Agility / Core Strength — LFC IA Camp — RASE / Reds Academy School of Excellence — Academy Open Skills — Street Soccer — Goalkeeping Training — Round Robin Weekends
TRADITIO DITIONS NS “Last Hand off the Field” The Club Flag Respect of Referees Coach Handshake Before / After Training and Games
“The Liverpool Trilogy” “Bringing the Experience to Life” — Camp Kop — Camp Kop II / Steps of Anfield — Community Give-Back Camp
Our Relationship is Real/Authentic — People and the Experience — Focus on Brand Building — Name / Culture Embrace — Coaching Development — Player Identification — Full Integration
Uniform Package First time LFC has allowed the first team kit to be worn by a youth club
Why Liverpool? Why Now? ● Our Coaches+ the LFC IA Curriculum = Great Experience and Development for our Players ● Coaches’ Training Trip to England ● Academy (UK) Coaches to Florida ● Opportunities for Travel to England for Players ● Exclusive International Academy Summer Camp ● Opportunities to Grow ● Part of a World Wide Brand ● The Brand Sets Us Apart
THIS IS THE WORLD’S GREATEST FOOTBALL FAMILY AND YOU ARE PART OF IT! 25
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