Liquidity for Loyalty
Disclaimer This Presentation has been prepared by Mobecom Limited (Mobecom) on the basis of information available as at September 2017. CSB Engage Pte Ltd is in negotiations to complete a RTO with Mobecom. Neither Mobecom, nor any of its respective affiliates, associates, directors, officers, agents, employees or advisers makes or gives any representation, warranty or guarantee, whether express or implied, that the information contained in this Presentation or otherwise supplied to the Recipient, at any time by or on behalf of Mobecom whether in writing or not, in relation to any shares to be issued by Mobecom, is complete or accurate or that it has been or will be audited or independently verified, or that reasonable care has been or will be taken in compiling, preparing or furnishing the information. This Presentation does not constitute legal, tax, accounting, financial or investment advice. Any estimate or forecast contained in this Presentation is not a promise or representation by Mobecom as to future matters and nothing contained in the information should be relied upon as a representation as to future matters. This Presentation is not to be construed as advice in relation to the relevant subject matter. This Presentation provides a guide only and a generic overview of the matters of interest. It is not intended to be exhaustive and, in particular, does not contain disclosure of any of the risks associated with an investment in Mobecom nor does it constitute legal advice. You must seek your own legal or other professional advice. ffi ffi ffi ffi ff fi ffi ffi ffi ffi
About Mobecom (ASX:MBM) Mobecom Capital Structure ASX Ticker MBM Ordinary Shares Issued 166,016,619 Mobecom Limited (ASX:MBM) is a full stack customer engagement Market Cap at share price of $0.31 $51.47M technology provider that delivers end-to-end technology solutions for businesses that want to engage with their customers via digital channels Total Options Issued 10,795,499 Its primary offering is airBux , fully developed B2C global digital loyalty • - Options issued to management 1 5,700,000 platform that is unique in that it provides ‘liquidity for loyalty’ and is poised for a full commercial launch - Promoter Options 2 4,980,499 - Other 3,4 115,000 Its existing B2B offering, using airBux technology, has been used by • blue-chip clients in Australia, Singapore, South Africa, the UK and 1. 5.7m options have been issued to Mobecom management under the under the Incentive Option Plan, subject to the satisfaction of certain performance milestones as detailed in the Europe, including News Ltd, Nestle, Unilever, Aviva, HCF, Mobile Mobecom Limited prospectus. 2. Options issued to the Promoter with an exercise price of $0.26, expiring on 11 October 2020 Embrace, Times Media Group, Panarotti’s and KFC and generates 3. 65K options issued to Sir Warwick Andrew and Neil Herbert, with an exercise price of $0.26 expiring 19 May 2020. recurring revenues 4. 50K options issued to Kempson Capital, with an exercise price of $0.26, expiring 21 February 2020. 5. Staff Share Option plan potential issue upon the satisfaction of cetarin milestones as per the Strong existing partnerships with Ogilvy One Worldwide, Kounta, and • prospects. Mobile Embrace provide validation and commercial reach • Mobecom has offices in Sydney, Australia, Singapore and South Africa and has 30 employees • Mobecom successfully completed a $5.11 million capital raising at $0.20 a share and re-listed on the ASX on 17 October 2017 • Multiple material contracts currently in the advanced stages of negotiation
Experienced Board Rod Walker Non-Executive Chairman An experienced ASX Chairman. Currently Chair of Angus Knight Group, PAS Group and Godfreys. Has led these companies through major acquisitions, mergers and to record results, whilst also working with the CEOs on their personal development. Todd Ruppert Non-Executive Director R. Todd Ruppert is Founder & CEO of Ruppert International, Inc. a firm w/ diversified “Once this airBux interests globally in disruptive technologies financial services, education, publishing, program catches arts & entertainment, & youth development. In 2012 he retired as head of T. Rowe on worldwide, it Price, a tier 1 global investment management firm w/ over $800 billion under will be like a management. flywheel… What person doesn’t want liquidity Neil Joseph with their loyalty Executive Director currency” Neil has been passionate about Customer Relationship Management and Loyalty for over 22 years. After gaining experience in the Financial, Banking, Co-branded credit/ debit cards & retail industry he founded what is now Mobecom and has worked in the business on a full time basis for the past 7 years. . David Fisher Non-Executive Director David is an experienced Chartered Accountant (FCA), Company Auditor, Small Managed Superannuation Funds (SMSF) Auditor and Registered Tax Agent. David has considerable listed and unlisted company management experience, is a member of the Australian Taxation Institution as well as the Tax and Super Australia Association.
Experienced Board Rod Walker Non-Executive Chairman An experienced ASX Chairman. Currently Chair of Angus Knight Group, PAS Group and Godfreys. Has led these companies through major acquisitions, mergers and to record results, whilst also working with the CEOs on their personal development. Todd Ruppert Non-Executive Director R. Todd Ruppert is Founder & CEO of Ruppert International, Inc. a firm w/ diversified “Once this airBux interests globally in disruptive technologies financial services, education, publishing, program catches arts & entertainment, & youth development. In 2012 he retired as head of T. Rowe on worldwide, it Price, a tier 1 global investment management firm w/ over $800 billion under will be like a management. flywheel… What person doesn’t want liquidity Neil Joseph with their loyalty Executive Director currency” Neil has been passionate about Customer Relationship Management and Loyalty for over 22 years. After gaining experience in the Financial, Banking, Co-branded credit/ debit cards & retail industry he founded what is now Mobecom and has worked in the business on a full time basis for the past 7 years. . David Fisher Non-Executive Director David is an experienced Chartered Accountant (FCA), Company Auditor, Small Managed Superannuation Funds (SMSF) Auditor and Registered Tax Agent. David has considerable listed and unlisted company management experience, is a member of the Australian Taxation Institution as well as the Tax and Super Australia Association.
Experienced Board Rod Walker Non-Executive Chairman An experienced ASX Chairman. Currently Chair of Angus Knight Group, PAS Group and Godfreys. Has led these companies through major acquisitions, mergers and to record results, whilst also working with the CEOs on their personal development. Todd Ruppert Non-Executive Director R. Todd Ruppert is Founder & CEO of Ruppert International, Inc. a firm w/ diversified “Once this airBux interests globally in disruptive technologies financial services, education, publishing, program catches arts & entertainment, & youth development. In 2012 he retired as head of T. Rowe on worldwide, it Price, a tier 1 global investment management firm w/ over $800 billion under will be like a management. flywheel… What person doesn’t want liquidity Neil Joseph with their loyalty Executive Director currency” Neil has been passionate about Customer Relationship Management and Loyalty for over 22 years. After gaining experience in the Financial, Banking, Co-branded credit/ debit cards & retail industry he founded what is now Mobecom and has worked in the business on a full time basis for the past 7 years. . David Fisher Non-Executive Director David is an experienced Chartered Accountant (FCA), Company Auditor, Small Managed Superannuation Funds (SMSF) Auditor and Registered Tax Agent. David has considerable listed and unlisted company management experience, is a member of the Australian Taxation Institution as well as the Tax and Super Australia Association.
Targeting a growing market worth US $132B+ 1 in North America alone Membership USA: Rewards Redemption: 1. Providing a significant high Growth rate slowing down 2 Liability Grows 3 growth opportunity in the $100 Billion existing and proven loyalty 27% 2012 : 2.6 BILLION points market, worth 26% in unredeemed points 2014: 3.3 BILLION US$132 billion 1 in North 15% America alone, with 2016: 3.8 BILLION ⅕ Members have not redeemed continued but slowing membership growth Rewards Status: Confusion 3 Activity: 2. A unique platform with no More than half inactive 3 57% 38% comparable offering - ready to disrupt the market Don’t know Unaware of their balance the Value 46% 3. Large unutilised loyalty 54% Active point balances will drive Smartphone App 3 26% Inactive Technology: user adoption Abandoned loyalty if no app on offer
Executive Operational Team
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