LEMONTHIA by Cynthia Thomalla IN PARTNERSHIP WITH RESURGENT CORPORATION
Executive Summary Cynthia Thomalla is a renowned model actress. She is also the Miss Eco 2017 partnering with Resurgent Corporation. Can you handle the heat this summer? We have the perfect drink to quench your thirst. Partnered with the equally hot Cynthia Thomalla – Lemonthia. Lemonthia serves the most satisfying lemon drink to consumers. Made from only the highest quality of lemons.
Value Proposition Specializes in lemonade • Perfect for healthy refreshment • Franchise can be located virtually • anywhere Popular product for all market segments • Affordable business ownership • Strong business, PR & marketing support •
Design Inspiration
CART DESIGN DISCLAIMER: This is an artist’s rendering based on current development concepts, which are subject to change without notice. No guarantee is made that the product or facilities depicted will be built, or if built, be of the same type, size, dimensions, or nature
• Brand Value License • Marketing and PR Package • Brand License Kit • Franchise Kit
FRANCHISE PACKAGE Use of Trade Name and Logo Initial Equipment ₱ 49,999 Cart (2 sqm.) Initial Inventory Celebrity Factor PR & Marketing Kit Business & Training Kit Notarized Franchise Agreement After Sales Report
Marketing Plan Lemon monthia will be introduced using an extensive advertising with a logo to promote public identification and brand recognition. Online marketing through effective website strategy will also be used to build and promote the brand, as more and more clients are engaging online. Additionally, Lemonthia by Cynthia Thomalla will send out informational newsletters to the target market and interested parties.
Public Relations Plan To gain better reach and engagement, Lemon onthia ia will produce press releases for the local and international market and conduct video shoots to promote the brand. Several celebrities would also be featured to help the brand gain more followers on social media platforms.
Products
Lemon Juice
CART ROI Disclaimer: The above prices are as of December 14, 2018 and may vary in the future due to change of circumstances and assumptions.
LICENSING REQUIREMENTS
LICENSING PROCESS FLOW 1 2 3 INFORMAL INTERVIEW WITH SETTLEMENT OF REVOLUTION SUBMISSION OF LICENSING MANAGEMENT AND REQUIREMENTS EVALUATION OF PACKAGE REQUIREMENTS 4 5 DRAFTING AND SALES AND OPERATION SIGNING OF LICENSING ORIENTATION AND AGREEMENT* AFTER-SALES SUPPORT *Government-mandated requirements should be processed by the client thirty to ninety days from the signing of the Licensing Agreement
THANK YOU! F O L L O W U S O N S O C I A L M E D I A @resurgentcorporation C O N T A C T U S inquiries@resurgentcorporation.com
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