LEE MONTGOMERY & MARIA GREY PROFESSIONAL, EXPERIENCED, - - PDF document

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LEE MONTGOMERY & MARIA GREY PROFESSIONAL, EXPERIENCED, - - PDF document

= LEE MONTGOMERY & MARIA GREY PROFESSIONAL, EXPERIENCED, TRUSTWORTHY 323.828.9996 | Lee Montgomery 661.312.8861 | Maria Grey LEEandMARIA@ERealEsateCorporation.com eReal Estate Corp. 414 Torrance Blvd. Redondo Beach, CA 90277 BRE#


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LEE MONTGOMERY & MARIA GREY

PROFESSIONAL, EXPERIENCED, TRUSTWORTHY

323.828.9996 | Lee Montgomery 661.312.8861 | Maria Grey LEEandMARIA@ERealEsateCorporation.com eReal Estate Corp. 414 Torrance Blvd. Redondo Beach, CA 90277 PREPARED FOR: BRE# 01984844 BRE# 01985785
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SLIDE 2 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com

LEE MONTGOMERY & MARIA GREY

INTRODUCTION

LEE MONTGOMERY - BRE# 01984844 MARIA GREY – BRE# 01985785 Maria is highly motivated to sell you your dream home. A licensed real estate agent who brings with her over two decades of success in sales in the areas of publishing, software, and fitness. She studied and acquired her real estate license with her partner, Lee Montgomery, under the inspiration of Lee’s brother-in-law, Steve Decker. Steve is a successful real estate developer and broker, serving the Santa Barbara county area. Maria has two sons and enjoys music, poetry, and the outdoors, especially living at the
  • beach. She has an M.A. degree in Modern Poetry from NYU and has also lived in Toronto,
Canada for many years which enhances her unique approach to finding you the dream home that is right for you. Lee’s positive attitude and previous sales training are just two factors that make him the right person to sell you your dream home. With previous experience in media development and production as well as acting, he brings his attention to detail to each transaction. He studied and acquired his real estate license with his partner, Maria Grey, under the watchful eye of Lee’s brother-in-law and mentor, Steve Decker. Steve is a successful real estate developer and broker serving the Santa Barbara county area. Lee enjoys the outdoors, especially the beach, where he graduated from Redondo Union High School. He loves living on the coast and understands your motivation to live in the beautiful South Bay area too!
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SLIDE 3 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com

PERSONAL GUARANTEE

DAYS DAYS

WE ARE SO SURE OF THE LEVEL OF OUR SERVICE THAT AFTER THE INITIAL 30 DAYS OF THE LISTING, IF ANY CLIENT FEELS THAT THEIR INTERESTS WOULD BE BETTER SERVED BY CANCELING THEIR LISTING, WE WILL DO SO WITHOUT HESITATION. FROM THE VERY BEGINNING, WE WANT OUR CLIENTS TO BE COMPLETELY COMFORTABLE WITH THEIR REAL ESTATE DECISIONS.

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SLIDE 4 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com

MEET MY TEAM

Dean Thomas 310-874-1010 BRE# 00711417 Jan Thomas 310-874-2451 BRE# 01222734 Susan Earnest 310-245-1279 BRE# 01272987 Bruce Bogart 310-344-1997 BRE# 01235444 Eric Conrad 310-993-3124 BRE# 01222734 Jeannie Penner-More 310-874-2451 BRE# 01076415 Rick Shaw 310-809-5511 BRE# 00526393 George Lara 310-505-0504 BRE# 01366576 Erick Claudio 323-571-1124 BRE# 02000236
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SLIDE 5 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com Wells Fargo David Etebaris 310-760-1711 NMLSR ID# 1340046 California Funding Group Dennis Shaffer 310-377-5552 NMLSR ID# 243525 Chase Nehemias Mayora 310-748-5477 NMLSR ID# 453490 Bank of America Rick Ellis 310-750-5959 NMLSR ID# 296206 Guild Mortgage Company Matt Cua 310-625-1825 NMLSR ID# 243525

MEET MY LENDERS

Malaga Bank Mark S. Smith Senior Vice President 310-567-3911
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SLIDE 6 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com

WHY CHOOSE US?

  • Buyers and sellers want to maximize the value of their real estate asset. We understand how to
maximize the value of real estate. We are committed to protecting your interests and equity.
  • We are a full-service agent that guides you through all aspects of the transactions. To successfully
close a real estate transaction, an agent must have complete knowledge of financing, legal disclosures, escrow process, title insurance, hazard/fire insurance, city/county/stat reports, home inspections, building permits and more.
  • We are creative. The most important attribute of good Realtors is their ability to look at all aspects
  • f a situation and negotiate a mutually favorable agreement. Being creative with the knowledge to
back it up has resulted in over $500,000,000 in closed sales.
  • We are connected. We network with the finest agents in the South Bay. This keeps our clients
informed of properties on and off the market.
  • We have business relations with local contractors, subcontractors, and staging companies to assist
a seller in making minor improvements to maximize net proceeds or assist a buyer with possible remodeling decisions.
  • We keep current with all local, state, and federally backed lending institutions to insure our clients
receive the best possible loan at the time of purchase.
  • We believe success comes through service. We are available 7 days a week for calls and emails.
  • We do not give up negotiating until parties instruct us to stop.
  • We always stay up-to-date with most recent sales to better advise the buyer and seller.
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SLIDE 7 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com

WHY CHOOSE eREAL ESTATE?

eReal Estate Corp provides a full range of real estate services. Our local knowledge combined with experience across five decades of real estate, and our unparalleled support in the newest technology available makes us the best. From top to bottom, eReal Estate Corp is designed to give its agents and you,
  • ur client, the edge.
Like many great businesses, eReal Estate Corp was born to fulfill a unique need in the market place. Buyers and Sellers are now searching for real estate online. Our websites capitalize on the increasing international interest in Southern California Real Estate by having the ability to translate your property information into 38 different languages. We also proved the unique ability for buyers to submit offers for listings online. It is a broker’s job to connect these buyers and sellers. Our company leverages the internet to bridge the gap between buyers and sellers better than any other brokerage in the business. We bridge the gap between the classic values of dedication and accountability, that will never change, with a world of innovation and advancements that is constantly evolving. Our company is designed to give you every advantage possible in a real estate purchase or in the sale of your property.
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SLIDE 8 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com

MAXIMUM EXPOSURE FOR YOUR PROPERTY

OVER 92% OF ALL BUYERS SEARCH FOR REAL ESTATE ONLINE

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SLIDE 9 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com

PAST CLIENTS

Trustworthiness is a cornerstone of our business. Over 80% of our business is either repeat
  • r referral business by past clients. This is because they trust us.
Please feel free to contact any of the following past clients to confirm the level of our service, ethics, and professionalism. Angie & Dwayne Ellenor (310) 540-2445 Matt & Patricia Briglio, Alhambra (626) 289-7600 May Xu (874) 452-2497 Nancy Siquieros (310) 245-9817 Rae Anderson (215) 870-7555 Don Maberry (310) 739-0052 Anatoly Idoa, Redondo Beach (310) 505-7651 John & Liz Marushin, Palos Verdes Estate (310) 418-8302 Joe & Diana Bailey (310) 408-8503 Fred & Maria Crawford, Redondo Beach (310) 569-6905 Pete & Cindy Martinez, Redondo Beach (310) 798-0380 Larry & Carol Fisher, Rancho Palos Verdes (310) 257-2280 Mike & Janet Bryson, Lawndale (310) 644-0354 Chuck Gardner, Redondo Beach (310) 374-7715 Michael & Jackie Brooks, Westwood (626) 712-6871 Kimm & Kianoush Brand, Redondo Beach (310) 487-5350 John Behan, Hermosa Beach (310) 245-2768
  • Mr. & Mrs. Birnbaum, Redondo Beach (310) 379-0321
Dave & Leslie Ashby, Redondo Beach (310) 375-1170 Joe Cozza, Redondo Beach (310) 374-3873 Jonathan & Josephine Murray, Redondo Beach (310) 370-1949 Mark & Diane Branch, Gardena (310) 516-7626 Mike & Feliz Burke (310) 200-8424 Don & Judy Sterner (949)661-2374 Shemar Moore, Los Angeles Luis Gutierrez (310) 901-4294 Kurt Franzen (520) 545-6622 Jim Coleman, Redondo Beach (310) 809-4145 Blake Bartosh, Redondo Beach (310) 316-5929 Chuck Good, Redondo Beach (310) 379-4525 Dough & Cheryl Meadows, Redondo Beach (310) 370-1138 Nick Spurgeon (310) 528-2286 Trung & Tien Ho (703) 297-1888
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SLIDE 10 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com

INVESTMENTS

NEW RESIDENTIAL DEVELOPMENT TRANSACTIONS 918 & 920 Emerald, Redondo Beach 109 & 104 N. Juanita, Redondo Beach 220 & 224 S. Juanita, Redondo Beach 612, 614, 616, 618 S. Broadway, Redondo Beach 621 S. Broadway (A and B), Redondo Beach 203 Avenue E (A, B, C), Redondo Beach 736 Esplanade, Redondo Beach 505, 507, 509, 511 N. Francisca, Redondo Beach 812 and 814 El Redondo, Redondo Beach 1141 7th Street, Hermosa Beach 935 & 937 1st Street, Hermosa Beach 217 & 218 8th Street, Manhattan Beach 316 S. Broadway, Redondo Beach 720 & 722 Esplanade, Redondo Beach 657 & 659 5th St, Hermosa Beach 1406 & 1408 15th St, Manhattan Beach 817-819 6th Street, Hermosa Beach 236 N. Juanita, Redondo Beach 3525 Maricopa, Torrance 1806 Perkins, Redondo Beach 2623 Carnegie, Redondo Beach 201 & 203 S. Prospect, Redond Beach 657-659 5th St, Hermosa Beach 520 S, Francisca Ave, Redondo Beach 1012, 1014, 1016 Garnet, Redondo Beach 206 S. Lucia Ave, Redondo Beach 1908 Morgan Lane, Redondo Beach 1910 Marshallfield Lane, Redondo Beach 606 N. Francisca Ave, Redondo Beach 502 N. Francisca, Redondo Beach 500 N. Lucia/1101 Diamond, RB COMMERCIAL TRANSACTIONS 1702 Hermosa Ave, Hermosa Beach 14523 Freeman, Lawndale 226 2nd St, Hermosa Beach 112 E. Florence, Los Angeles 1612-1616 146th St, Gardena 1 Pearl Street, Redondo Beach 328 S. Catalina Ave, Redondo Beach 126-128 S. Catalina Ave, Redondo Beach 609-613 N. PCH, Redondo Beach 911 S. Catalina Ave, Redondo Beach 1901 S. PCH, Hermosa Beach 2416 Amsler Street, Torrance 2101 Perkins Lane, Redondo Beach 315 S PCH, Redondo Beach 400-414 Torrance Blvd, Redondo Beach 1921 Artesia Blvd, Redondo Beach 800 Pacific Avenue, San Pedro 607 S. Pacific Coast Hwy, Redondo Beach
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SLIDE 11 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com 2019 27912 Ridgecove Ct., N, RPV 131 Calle Mayor, Redondo Beach 1020 Estrella Del Mar, RPV 1739 Orangewood, Arcadia 8017 Antwerp St., Los Angeles 5927 Armaga Spring #H, RPV 416 S. Guadalupe, Redondo Beach 114 Inez Place, Mill Valley 719 1st Place, Hermosa Beach 25550 Hawthorne Blvd. #211, Torrance 1600 Ardmore #127, Hermosa Beach 721 1st Place, Hermosa Beach 2206 236th Place, Torrance 25550 Hawthorne Blvd, #212, Torrance 615 El Redondo, Redondo Beach 20008 Tomlee, Torrance 109 N. Helberta Ave., Redondo Beach 2614 Nelson, Redondo Beach 1410 Artesia Blvd, Redond Beach 1636 2nd St, Manhattan Beach 410 N. Maria Ave, Redondo Beach 783 Gatun #265, San Pedro 1538 Loma Dr, Hermosa Beach 704 Via Horcada, Palos Verdes Estates 316 N. Francisca #A & #B Redondo Beach 3758 San Anseline, Long Beach 5718 Ravenspur #106, Rancho Palos Verdes 59 10th St, Hermosa Beach 2018 323 W D Street, Wilmington 607 S. PCH, Redondo Beach 201 Torrance Blvd, Redondo Beach 660 28th St, San Pedro 410 Torrance Blvd, Redondo Beach 128 S. Broadway #E, Redondo Beach 8726 Wonderland, Los Angeles 24263 Los Codona, Torrance 13326 Running Horse Dr, Moreno Valley 1744 254th St, Lomita 615 23rd St, Manhattan Beach 287-289 W. 15th St, San Pedro 302 S. Lucia Ave, Redondo Beach 4708-4710 S. San Pedro St, Los Angeles 1331 Manhattan Ave #A, Hermosa Beach 27539 Longhill Dr, Rancho Palos Verdes 540 N. Francisca #C, Redondo Beach 222 S. Juanita #A, Redondo Beach 224 Bayview Dr, Hermosa Beach 4116 W. 173rd Pl. Torrance 18902 Van Ness Ave, Torrance 1240-1242 W. 22nd St. San Pedro

SUCCESSFUL RESIDENTIAL CLOSINGS

2017 2709 W. 156th St, Gardena 3602 W. Estates #212, RHE 2207 Gates, Redondo Beach 2143 W. 183rd St, Torrance 2108 Loma Dr, Hermosa Beach 840 Ardmore, Hermosa Beach 2621 Vorhees, Redondo Beach 615 El Redondo Ave, RB 2207 Gates Ave, Redondo Beach 728 N. Lucia #A, Redondo Beach 2419 Voorhees #A, Redondo Beach 17516 Ermanita Ave, Torrance 625 S. Gertruda, Redondo Beach 500 N. Lucia, Redondo Beach 316 N. Francisca, Redondo Beach 1101 Diamond, Redondo Beach 1412 Stonewood Ct, San Pedro 24509 Pantera Ct, Murrieta 1745 Marine #8, Gardena 130 S Prospect Avee, Redondo Beach 9765 Vena Ave., Arleta, CA 316 N Francisca, Redondo Beach 3745 W 173rd St, Torrance .20808 Avis Torrance 3315 W 190th, Torrance 15548 Ladysmith St. Hacienda Heights 24263 Los Codona, Torrance 1908 Reynosa, Torrance 1008 Cota, Torrance. 206 S. Helberta Ave #A, Redondo Beach 2733 Normallin, Torrance 6128 Marina Pacifica Dr, N. Long Beach
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SLIDE 12 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com 2016 2402 Loftyview, Torrance 4136 Konya Dr, Torrance 611 S. PCH #A, Redondo Beach 25420 Cypress, Lomita 537 S. Gertruda, Redondo Beach 1906 Grant #B, Redondo Beach 2835 Martha Ave, Torrance 8627 Guatemala, Downey 1600 Ardmore #127, Hermosa Beach 4562 Cathann, Torrance 1228 W. 65th St, Los Angeles 14902 Dunton Dr, Whittier 2504 Via Pinale, PVE 1511 Golden Ave, Hermosa Beach 1517 Golden Aven Hermosa Beach 4821 Milne, Torrance 239 Cinnamon Teal, Aliso Viejo 2262 247th St, Lomita 3590 Orange Ave, Long Beach 1215 S. Irena, Redondo Beach 4000 Rio Rd #64, Carmel 1406 15th St, Manahattan Beach 410 Via Mesa Grande, Redondo Beach 1408 15th St, Manhattan Beach 657 5th St, Hermosa Beach 3222 W. 178th St, Torrance 659 5th St, Hermosa Beach 4032 162nd St, Lawndale 7032 CottonTail, Ventura 4927 Halison, Torrance 24131 Zurich Dr, Crestline 2507 Loftyview, Torrance 2402 W. 236th Pl, Torrance 420 PV Blvd, Redondo Beach 14715 Saticoy #8, Van Nuys 3590 Orange Ave, Long Beach 6526 Ocean Crest #A312, RPV 21922 Grant Ave, Torrance 212 W. 234th St, Carson 2015 13115 S. Broadway, Gardena 203 S. Prospect #B, Redondo Beach 17335 Crest Heights, Canyon Country 1804 Phelan Lane, Redondo Beach 501 N. Francisca, Redondo Beach 1849 256th St, Lomita 2221 Voorhees #A, Redondo Beach 203 S. Prospect #A, Redondo Beach 502 N. Francisca, Redondo Beach 5500 Torrance Blvd. #C126, Torrance 1601 Stanford, Redondo Beach 2700 182nd Pl, Redondo Beach 37508 Limelight Way, Palmdale 526 N. Francisca, Redondo Beach 1514 W. 214th St, Torrance 14606 Keene Ave, Compton 2504 Via Pinale, Palos Verdes Estates 410 Via Mesa Grande, Redondo Beach 21617 Ocean Blvd, Torrance 1546 E 24th St, Los Angeles 5302 Arvada, Torrance 1205 Harkness, Redondo Beach 613 N. Lucia #A, Redondo Beach 2211 Glick Ct, Redondo Beach 3017 Johnston Ave, Redondo Beach 10408 Capistrano, South Gate 5524 Radford, Valley Village 16021 Orchard, Gardena 5500 Torrance Blvd #B215, Torrance 19603 Mildred, Torrance 520 S. Francisca, Redondo Beach 828 N. Lucia, Redondo Beach 718 Camino Real, Redondo Beach 2603 Ruhland #B, Redondo Beach 3550 Torrance Blvd. #301, Torrance 25332 Baycrest #F, Harbor City 14606 S. Keene Ave, Compton 106 S. Helberta, Redondo Beach 17335 Crest Heights, Canyon Country 5858-5860 2nd Ave, Los Angeles 1546 E. 24th St, Los Angeles 10408 Capistrano Ave, South Gate 1601 Stanford, Redondo Beach 1705 Lomax, Redondo Beach 2907 Johnston, Redondo Beach 12285 W. 65th St, Los Angeles 500 N. Lucia, Redondo Beach 119 S. Helberta #1, Redondo Beach 616 Garnet, Redondo Beach 1240 W. 109th St, Los Angeles 2444 W. 235th St, Torrance 70 10th St, Hermosa Beach 4615 Bulova, Torrace

SUCCESSFUL RESIDENTIAL CLOSINGS

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SLIDE 13 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com 2014 2300 Maple Ave #139, Torrance 1016 Garnet, Redondo Beaach 1741 W. Torrance Blvd #E, Torrance 5302 Arvada, Torrance 5515 Norton, Torrance 2215 Curtis #B, Redondo Beach 728 N. Lucia, Redondo Beach 1806 Perkins, Redondo Beach 410 Torrance Blvd, Redondo Beach 2209 Carriage, RHE 19603 Mildred, Torrance 1014 Garnet, Redondo Beach 4524 Talisman, Torrance 130 S. Prospect, Redondo Beach 124 S. Catalina, Redondo Beach 734 Esplanade #A, Redondo Beach 13115 S. Broadway, Los Angeles 2009 Harriman #A, Redondo Beach 203 S. Prospect #C, Redondo Beach 2311 Maricopa St, Torrance 42304 Wildwood, Murrietta 2215 Curtis Ave #B, Redondo Beach 1803 Perkins, Redondo Beach 911 S. Catalina Ave, Redondo Beach 1406 15th St, Manhattan Beach 2101 Perkins, Redondo Beach 203 S. Prospect #C, Redondo Beach 1901 PCH, Hermosa Beach 3650 Jerry Point, Carlsbad 130 S. Prospect Ave, Redondo Beach 1014 Garnet, Redondo Beach 1016 Garnet, Redondo Beach 4524 Talisman, Torrance 510 N. Francisca #A, Redondo Beach 527 S. Gertruda Ave, Redondo Beach 2623 Carnegie, Redondo Beach 3506 Blossom #B, Redondo Beach 657-659 5th St, Hermosa Beach 531 S. Gertruda, Redondo Beach 520 S. Francisca, Redondo Beach 2401 MLK Blvd, Los Angeles 13212 Norris Ave, Sylmar 2623 Carnegie #A, Redondo Beach 1806 Perkins, Redondo Beach 1808 Perkins, Redondo Beach 30502 PV Dr. West, RPV 1206 Harkness, Redondo Beach 12702 Dolan Ave, Downey 4325 W. 182nd St. #6, Torrance 5401 Morella #4, Valley Village 1906 Grant #B, Redondo Beach 2700 Vanderbilt, Redondo Beach 545 Avenue B, Redondo Beach 30032 Avenida Classica, Rancho PV 3081 Fashion Ave, Long Beach 3650 Virginia St, Lynwood 2402 Carnegie #B, Redondo Beach 2601 Fisk, Redondo Beach 4557 Delancy Dr, Yorba Linda 2012 313 E. 159th St, Gardena 12 Prairie Falcon, Aliso Viejo 12522 Cranbrook, Lawndale 3428 W. 188th St, Torrance 640 Hardin, Inglewood 2311 Clark Lane #A, Redondo Beach 9705 Mayne, Bellflower 12942 S. Budlong, Gardena 6782 Iron Horse Lane, Eastvale 4342 180th St, Torrance 2545 Via Campesina #205, PVE 11040 Atkinson, Inglewood 1104 Kensington, Echo Park 631 S. Prospect #202, Redondo Beach 2103 Dufour, Redondo Beach 1919 Morgan Lane #4, Redondo Beach 1806 Perkins, Redondo Beach 15743 Caracol Dr, Hacienda Heights 17822 Bailey Dr, Torrance 203 Hermosa Ave, Long Beach 6542 Ocean Crest #B309, RPV 1635 Carlson, Redondo Beach 14919 S. Normandie #8, Gardena 2337 Arlington Ave, Torrance 526 N. Francisca, Redondo Beach 4239 W. 178th St, Torrance 2616 182nd St, Redondo Beach 7251 W. 90th, Los Angeles 2105 Arlington, Los Angeles 2339 W. 20th, Los Angeles 2221 Voorhees #B, Redondo Beach Ho’onanea, Lahaina Maui 1361 E. Grand Ave. #D, El Segundo 610 El Redondo Ave, Redondo Beach 27620 Eastvale, Palos Verdes 201 & 203 S. Prospect, Redondo Beach 722 1st St, Hermosa Beach 315 S. PCH, Redondo Beach 2509 PV Dr. West, PVE 1211 Kornblum, Torrance 721 Amapola St, Torrance 2132 248th St, Lomita 5007 W. 139th St, Hawthorne 23716 Oakheath Pl, Harbor City 1805 Perkins, Redondo Beach 4706 166th St, Lawdale 654 4th St, Hermosa Beach 2215 Curtis #B, Redondo Beach 718 N. Lucia, Redondo Beach 315 S. PCH, Redondo Beach 42304 Wildwood, Murrieta 2013
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SLIDE 14 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com

PRICING STRATEGIES

Pricing a property correctly is crucial to its sale. If priced too high, you may alienate buyers and delay the sale. If priced too low, you may not obtain the maximum equity that your property is worth. What is most important is that the price of your property is suited to meet your objectives in terms of days on market and net proceeds from the sale. Often times, there is a fine balance between these two factors. We understand that each client is different. While some are interested in bringing out the highest attainable price for their properties, others are more interested in a timely sale. Whatever the case is for you, we are always putting your priorities in front. Our job is to give you the most helpful information so that the way we price your home aligns with your financial and personal needs.
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SLIDE 15 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com

12 WEEK PLAN OF ACTION

WEEK ONE COMPLETE ALL REQUIRED PAPERWORK: Agency, Transfer Disclosure Statement (TDS-14), FIRPTA, Listing Agreement. PROFILE SHEET: When listing your property for sale, your property will be introduced to thousands of potential buyers through print ad and
  • electronically. We work with you, the seller, to put together the best marketing profile for your property. No one knows your property like you, and
we highly value all of your input to include in the marketing materials. The marketing materials will be utilized in over 100 websites including, but not limited to, eReal Estate Corp. websites, Multiple Listing Service, Zillow, Trulia, Google, etc. MARKET ANALYSIS: We put together one of the most thorough Market Analysis in the business illustrating the highest probable range of value and most productive list price for the property. CONFIRM SQUARE FOOTAGE: It is important to have as accurate of a measurement as possible of the square footage of your home. Title company, city, and county records sources can vary. DISTRIBUTION OF LISTING: The final property profile is distributed to all eReal Estate Corp. agents, the South Bay Board of Relators’ Multiple Listing Service, and other top agents in the area. PICTURES: We arrange for all photos of the property so that we will have flattering shots to use in advertising and flyers as well as on the MLS. SIGN: We place a professionally designed eReal Estate Corp. For Sale sign on a gallows style post on the property. LOCK BOX: Upon seller’s approval, we place a Supra electronic lockbox on the property. Our new lockboxes tell us who has been in the property and when they were there. The easier your property is to show, the more showings you will get and therefor the more likely it is to sell. PROPERTY BROCHURES: We put together an attractive brochure on the property and place it in a stand inside the home so that it is accessible to buyers and agents. WEEKLY NETWORKING MEETING: We promote your property through weekly networking meetings that we attend. BROKERS OPEN HOUSE & CARAVAN: We coordinate a broker’s open house and caravan for the new listing. During the broker’s open house, we will do everything to make the property shine and leave an excellent impression for the brokers who preview the home for their clients. 1ST PUBLIC OPEN HOUSE: Open Houses are held as often as you desire by ourselves, or an associate on our team. COMMUNICATE WITH SELLER: We will communicate with you on an ongoing basis regarding the listing process.
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SLIDE 16 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com

12 WEEK PLAN OF ACTION

WEEK TWO SOCIAL MEDIA: We post your property on Facebook, Twitter, YouTube, Zillow, and Trulia for maximum exposure. NEIGHBORHOOD MAILING: We mail to the area immediately surrounding your home with a flyer on the property with an invitation to come to the next open house. AGENT FOLLOW UP: We pick up all Broker cards or get names and numbers from the seller so that we can check with them regarding showings
  • r previewing of the property.
TOP 100 LETTER: We have a mailing list of the top agents in the area to whom we mail a copy of the flyer. TOP 50 CALLS: We call the top 50 agents in the area and invite them to the Brokers Open House. GENERAL ADVERTISING: We write ads designed to make the phone ring, an ad will appear on your property at least once a week in one or more
  • f the following publications:
  • THE LOS ANGELES TIMES: Hit and miss but sometimes effective
  • THE BEACH REPORTER: Solid Real Estate Section
  • SOUTH BAY DIGS: Great Resources with a lot of online presence
  • THE DAILY BREEZE: Not as good a buyer source as it used to be
  • OTHER PUBLICATIONS: From time to time other interesting ad placements pop up
COMMUNICATE WITH SELLER: This takes place every week
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SLIDE 17 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com

12 WEEK PLAN OF ACTION

WEEK THREE 1ST TARGET MAILING: We target mail a minimum of 250 postcards to property owners in your neighborhood asking if they have a friend or family who they may want to have as a neighbor. NETWORKING MEETINGS: We are involved with several groups of agents that meet regularly to share ideas and network listings. AGENT FOLLOW UP: We pick up all Broker cards or get names and numbers from the seller so that we can check with them regarding showings
  • r previewing of the property.
ADVERTISING: We change ad and/or advertise in a different publication. OPEN HOUSE: If warranted and wanted MARKET WATCH: Check the current comparable sales, listings, and pending to make certain that pricing is still in line with the market. COMMUNICATE WITH SELLER: WEEK FOUR AGENT FOLLOW UP: Pick up all Broker cards or get names and numbers from the seller so that we can check with them regarding showings or previewing of the property. READ LOCK BOX: Every 30 days we read the lockbox and get a print out on the number of times the box was accessed. ADVERTISING: Continues weekly OPEN HOUSE: As warranted STRATEGY MEETING WITH SELLER: Adjustments should be made to pricing or strategy based on activity levels and customer and agent comments. FLYERS: New flyers are sent out every four weeks to continually refresh the image of the property. Depending on the property, flyers may be sent to other areas such as the Westside or Long Beach.
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SLIDE 18 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com

12 WEEK PLAN OF ACTION

WEEK FIVE 2ND TARGET MAILING: Another mailing goes out to a separate group of individuals who may be potential prospects for a property such as the subject property. AGENT FOLLOW UP: Pick up all Broker cards or get names and numbers from the seller so that we can check with them regarding showings or previewing the property. ADVERTISING: Never stops. OPEN HOUSE: As warranted. COMMUNICATE WITH SELLER. WEEK SIX PRICING STRATEGY: If property is not sold by this time, we review with the property owner the exact number of brokers and buyers that have viewed the property. If there have been over 100 views of the property, a change in pricing strategy is discussed. AGENT FOLLOW UP: Pick up all Broker cards or get names and numbers from the seller so that we can check with them regarding showings or previewing of the property. ADVERTISING: Never stops. PROGRESSIVE BROKERS OPEN HOUSE: We many do several brokers open houses on a single property to promote it to and offer larger cash drawings or full course meals to attract agents. PUBLIC OPEN HOUSE: As warranted. MARKET WATCH: It is time to take the pulse of the market again. COMMUNICATE WITH SELLER.
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SLIDE 19 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com

12 WEEK PLAN OF ACTION

WEEK SEVEN 3RD TARGET MAILING: As warranted. AGENT FOLLOW UP: Pick up all Broker cards or get names and numbers from the seller so that we can check with them regarding showings or previewing of the property. ADVERTISING: Never stops. OPEN HOUSE: As warranted WEEK EIGHT FLYER: Time to hit the Brokers with another flyer. Most of the time the format is altered to attract different attention. AGENT FOLLOW UP: Pick up all Broker cards or get names and numbers from the seller so that we can check with them regarding showings or previewing of the property. ADVERTISING: Never stops OPEN HOUSE: As warranted. COMMUNICATE WIT SELLER: As always. CARAVAN REPEAT: By this time, we may want to revitalize the property in the minds of our associates.
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SLIDE 20 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com WEEK NINE AGENT FOLLOW UP: Pick up all Broker cards or get names and numbers from the seller so that we can check with them regarding showings or previewing of the property. OPEN HOUSE: As warranted. MARKET WATCH: Time to check the sales and listings again. TOP 50 CALLS: Time to renew interest in the listing. TOP 100 LETTERS: Encourage them to bring all offers.

12 WEEK PLAN OF ACTION

WEEK TEN AGENT FOLLOW UP: Pick up all Broker cards or get names and numbers from the seller so that we can check with them regarding showings or previewing of the property. ADVERTISING: Change ad and/or advertise in a different publication OPEN HOUSE: As warranted. WEEK ELEVEN 4TH TARGET MAILING. AGENT FOLLOW UP: Pick up all Broker cards or get names and numbers from the seller so that we can check with them regarding showings or previewing of the property. ADVERTISING: Change ad and/or advertise in a different publication. OPEN HOUSE: As warranted.
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SLIDE 21 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com

12 WEEK PLAN OF ACTION

WEEK TWELVE FLYERS: If the property remains unsold, another batch of flyers is delivered to the Brokers in the area. AGENT FOLLOW UP: Pick up all Broker cards or get names and numbers from the seller so that we can check with them regarding showings or previewing of the property. OPEN HOUSE: As warranted. READ BOX. MARKET WATCH. STRATEGY MEETING WITH SELLER: If after continuous promotion in this fashion, the property remains unsold, it is important to openly look at all aspects of the market and the property and determine what additional steps, either new or repeated should be done. RE-LOST PROPERTY: Even if the listing agreement is for a longer period of time, we always re-list the property after 3 months in order to bring it
  • ut as a fresh listing. Since agents have new and varied buyers coming out all the time and they are constantly looking at new listings that come
  • ut so that they can show the freshest property to their prospects.
REPEAT ALL STEPS: The “new” listing is treated as though we just got it and all steps are repeated from above.
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SLIDE 22 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com

OFFERS

NEGOTIATING OFFER OFFER PRESENTATION: We encourage any and all offers. The only bad offer is the one the buyer decided not to write. COUNTER OFFER: After hearing the offer, we help work through every detail as it relates to you and your plans and ultimate needs. We discuss and construct a detailed counter offer based on your needs, current market conditions, and assessment of the strength of the buyer’s offer. We always recommend that the seller respond to a buyers’ offer as quickly as possible. BUYERS MARKET ANALYSIS: We prepare the CMA that we used to establish pricing on the property for use with the buyer in helping them with their decision. COUNSELING: We consider ourselves a facilitator. We are able to relate the buyer’s needs and objections to you from our encounter. We wither have a signed counter offer or another offer for us to discuss and work on. We never push the parties into a transaction, but rather help them solidify their own decisions by acting as a sounding board, devil’s advocate, or by providing needed information to continue to bring the sides together. FINANCING: Sometimes this is the key to how a buyer responds to a counter offer, when we meet with them we are able to look at their financial picture and help them see financing alternatives that may make it easier for them to meet your needs. DOING WHAT IT TAKES: We will not give up on any offer until every possible line has been followed. We are nothing if not creative. As long as we have a willing buyer and a willing seller, we believe we can make any transaction work, while maintaining the highest level of professionalism, ethics and integrity. We never stop negotiating on your behalf unless instructed to by you.
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SLIDE 23 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com

CONTRACTS AND DISCLOSURES

The real estate purchase contract has evolved greatly over the past 50 years. It is important that your real estate agent know all details and facets of the purchase contract and how best to negotiate on your behalf. Lee and Maria will sit with you and explain all details in the contract and how they may affect your position in the transaction. The standard purchase contract has 50 clauses. Aside from the purchase price, these clauses identify the several important terms of the sale including the allocation of closing costs, financing terms, and contingency periods within the escrow. Lee and Maria can advise you, based on your particular situation and the party that you are negotiating with, the best way to structure the contract so that your interests are protected. Real estate transactions now include more than 25 different disclosures and reports. Some of these are: __ Agency Disclosures regarding agency relationships with listing agent and selling agent __Listing contract __Seller Advisory __Purchase contract __Counter offers __Buyer’s inspection advisory __Disclosures if the property is a trust, probate, or short sale __Wood pest inspection addendum (who will pay for the report and any work required) __Escrow documents __Preliminary title report __Transfer Disclosure Statement __Seller Property Questionnaire __Statewide Buyer and Seller Advisory __Smoke Detector/Water Heater Statement of Compliance __Lead Based Paint Disclosure __Agent Visual Inspection Disclosure __Market Conditions Advisory __Earthquake/Environmental booklets __Natural Hazard Disclosure __Carbon-monoxide Detector Compliance Statement __Property Inspection Report __Termite Inspection Report __Any applicable city reports __Mold Disclosure Statement __If applicable receipt for CC&Rs and Parking & Storage Disclosure It is important when you enter in to a real estate transaction that you have a knowledgeable team on your side to guide you through all of the transactional details and keep you informed every step of the way. We have completed over 500 real estate transactions and the documentation that comes with them. When you choose to use Lee and Maria & eReal Estate Corp. to assist you in your real estate purchase or sale, you can be assured that we are working for you and keeping your best interests in mind at all times.
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SLIDE 24 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com

ESCROW

Many people think our job is done when the transaction is put together. Unfortunately, unless we are working on a fee basis, we do not get paid until the transaction closes. Every transaction is different. Sometimes as much or more creativity and perseverance is needed through the escrow process than through listing and negotiating. There is a lot of important paperwork, designed to protect and educate the parties. The escrow process looks something like this: REVIEW PRELIMINARY TITLE REPORT: We look for any potential problems on the pre-lim and start immediately to work with the title company to solve any such problems. ARRANGE FOR PHYSICAL INSPECTION: We make certain that the buyer meets their time-frame for performing the physical inspection. ORDER TERMITE REPORT: We get this out of the way along with buyer’s other inspections if we have not arranged for an inspection during the listing process. Either way, a copy of the report is given to the buyer as soon as it is available. ORDER BUILDING REPORT: Depending on the city, this takes from 7 days to 3 weeks, so it’s important to get this taken care of immediately. ARRANGE FOR ANY OTHER INSPECTIONS: If the buyer desires any other inspections, we make sure that they are set up quickly and handled. SMOKE DETECTOR / CARBON MONOXIDE COMPLIANCE: We make sure that you have complied with any applicable smoke detector and carbon monoxide ordinances in your city. EARTHQUAKE PAMPHLET: We will assist you in finding the information necessary to complete the earthquake disclosure as required in
  • California. We will then deliver this to the buyer.
HAZARDOUS MATERIALS BOOKLET: Another requirement, we make sure the buyer has received a copy of this booklet. OTHER DISCLOSURES: Any other property disclosures that need to be made are put together in palatable form for the buyer. FOR CONDOS: GET CCR’S BUDGET AND BYLAWS: Any documentation related to the association is gathered for approval by the buyer and review by the buyer’s lender.
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SLIDE 25 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com

ESCROW

ORDER HOME PROTECTION PLAN. PREPARE COMPS FOR APPRAISAL: We make sure to meet the appraiser in person with the comparable sales in your area to make sure we get an accurate appraisal. REVIEW WITH BUYER’S LENDER: We contact the buyer’s lender when verbal approval is due and see if there are any potential problems to be dealt with. COMMUNICATE WITH ESCROW: We make sure that escrow has ordered the lender’s demand and that any title issues are in the process of being resolved. COMMUNICATE WITH SELLER: If we are doing our job well, we can insulate you from the day to day action of the escrow process. Nevertheless, we let you know about any problems and solutions and keep you generally informed on the progress. COMMUNICATE WITH BUYER OR BUYER’S AGENT: We constantly check to make sure that no problems have developed with the buyer during the escrow that could affect our closing. PREPARE ANSWERS TO DISAPPROVALS ON INSPECTIONS OR DISCLOSURES: Many transactions die at this stage because defects with the property are not handled well. As long as a buyer is not looking for a way out of a transaction, we will make sure that minor problems with the home do not cause a deal to fail. REMOVE BUYER CONTINGENCIES: As quickly and efficiently as possible we seek to close out each contingency so that when the loan is approved, we are ready to close. LENDER FOLLOW UP: We always make sure the process has not bogged down anywhere along the line. DRAFT ANY NECESSARY AMENDMENTS: Sometimes during the escrow, in order to address issues that have propped up, changes to the agreement have to be drawn up. COORDINATE WITH SELLER’S PURCHASE IF NECESSARY: If you are buying another property, we make sure that the escrows are coordinated so that you are not inconvenienced at the close. CLOSE OF ESCROW. HANDLE ANY AFTER SALE PROBLEMS. GET A GREAT REFERENCE LETTER FROM SELLER FOR ANOTHER JOB WELL DONE.
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SLIDE 26 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com
  • APPROX. SELLER’S COST
COURTESY OF: LEE & MARIA, eREAL ESTATE CORP. 310.828.9996 | 661.312.8861 DATE: PROPERTY ADDRESS: SALES PRICE: ENCUMBRANCES: First Trust Deed Second Trust Deed Other Encumbrances Total Encumbrances ESTIMATED EXPENSES: Policy of Title Insurance State/County Tax Stamps Estimated Escrow Fees (including drawing of deed and obtaining demands) Termite Inspection Report *Prepayment penalty (if any) (GI-none) (FHA 1%) (Conv-6 mos.) Re-conveyance Fee Lenders Demand Beneficiary Proration of existing loan (Accrued interest) Miscellaneous *FHA or VA loan fees ___% new loan Sales fee of Total Expenses Approximate Total Expenses and Encumbrances Approximate Net Cash to seller (price less total Expenses & Encumbrances) OTHER POSSIBLE CREDITS/DEBITS: Proration of Taxes Return of balance in Impound Account Proration of/cancellation of fire insurance The estimate of seller’s charges presented herein is prepared to assist the seller in computing such charges. Because of periodic variances in the amount of charges by lenders, escrow companies, and regulatory agencies, E Real Estate Corp. agents do not guarantee the accuracy of the within estimate of charges to the seller or any other
  • person. This form is provided to the seller only as a convenience for estimating the computation of seller’s charges.
I have read the above figures and acknowledge receipt of a copy of this form. Seller: Seller:
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SLIDE 27 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com
  • APPROX. BUYER’S COST
COURTESY OF: LEE & MARIA, eREAL ESTATE CORP. 310.828.9996 | 661.312.8861 DATE: PROPERTY ADDRESS: SALES PRICE:
  • 1. Points for placing new loan
  • 2. Interest on new loan
(figure at least 2 weeks)
  • 3. Processing/Underwriting loan fees
  • 4. Escrow Fees
  • 5. ALTA Policy of Title Insurance
(on amount of loan)
  • 6. County Transfer Tax
  • 7. City Transfer Tax
  • 8. Recording Fees
  • 9. Tax prorations – Buyer is charged for any
portion of taxes sellers have pain in advance
  • 10. New Fire Insurance
  • 11. Appraisal Fee:
12: Impounds for taxes and insurance- Figure 6 month taxes and 2 months insurance or expired portion of any policy transferred
  • 13. Miscellaneous Fees
  • 14. Notary Fees
APPROXIMATE COSTS DOWN PAYMENT TOTAL TOTAL MONTHLY PAYMENT: *Tax year runs from July to July. First installment due November 1 (delinquent December 10). Second installment due February 1 (delinquent April 10) Loan Amount Monthly Payment Interest % PMI Taxes
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SLIDE 28 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com

CREATING THE WIN-WIN

CREATING THE “WIN-WIN” Over our careers in Real Estate, we have worked with buyers, sellers, contractors, and financial institutions alike. Because our client list and industry contacts are so extensive, we are able to create highly successful business “marriages”. We bring buyers together with property owners, contractors, and subcontractors to form relationships that are mutually beneficial and profitable for years to come. That’s a Win-Win. Our philosophy includes understanding our clients’ concerns, and bringing comprehensive industry perspective into play to create profitable business realities. Loyalty, trustworthiness, and integrity help us create Win-Win situations, and the most profitable results for our clients. Whether you are buying or selling your first home or you are an experienced real estate investor, we look forward to assisting you. We appreciate the opportunity to earn your business
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SLIDE 29 LEE 310.828.9996 |MARIA 661.312.8861 | LeeAndMariaRealEstate.com

NOTES