Lean Intrapreneurship - Lean Startup in Established Companies Carl - - PowerPoint PPT Presentation

▶
lean intrapreneurship
SMART_READER_LITE
LIVE PREVIEW

Lean Intrapreneurship - Lean Startup in Established Companies Carl - - PowerPoint PPT Presentation

Mar 09, 2023 221 likes •632 views

Lean Intrapreneurship - Lean Startup in Established Companies Carl Danneels Feb 5th 2014 Key Challenges 1. Integrate Lean Startup with Agile 2. Adapt the Product Management approach 3. Organize & Staff Lean Startup initiatives 4. Dealing

slide-1
SLIDE 1

Lean Intrapreneurship -

Lean Startup in Established Companies

Carl Danneels Feb 5th 2014

slide-2
SLIDE 2

Key Challenges

  • 1. Integrate Lean Startup with Agile
  • 2. Adapt the Product Management approach
  • 3. Organize & Staff Lean Startup initiatives
  • 4. Dealing with Politics & Culture
slide-3
SLIDE 3

We’re already using Scrum! So the step to Lean Startup is

  • peanuts. Right ?

3

Challenge 1 : Delivery

H2 Integrate Lean Startup with Agile Delivery ?

slide-4
SLIDE 4

The Scrum Startup ?

Sources: Roman Pichler

slide-5
SLIDE 5

5

Iterative Solution + Static Business Model

Suboptimal Results

The real challenge …

slide-6
SLIDE 6

Disruptive innovation

Disruptive Innovation

Product Owner

Customer Dev’t/Lean Startup Scrum/XP/Kanban

Sources: Steve Blank

slide-7
SLIDE 7

LS increases the speed of learning

Source: Ash Maurya

slide-8
SLIDE 8

Scrum Board …

slide-9
SLIDE 9

… now including Customer Validation

CUSTOMER VALIDATION

Source: Ash Maurya

slide-10
SLIDE 10

Source: Rallydev.com

Challenge 2 : Product Mgmt

H2 Adapt the Product Dev’t approach ?

slide-11
SLIDE 11

Business Model Canvas Customer Development

slide-12
SLIDE 12

12

What is a

Business Model?

slide-13
SLIDE 13

13

“A business model describes the rationale of how an organization creates, delivers & captures value”

  • Alexander Osterwalder
slide-14
SLIDE 14

14

A business model used to be static and survived for many years.

slide-15
SLIDE 15

Business Model vs. Business Plan

Source: Ash Maurya

slide-16
SLIDE 16

16

What are the components that make up a business model?

slide-17
SLIDE 17

17

Source: Alex Osterwalder

slide-18
SLIDE 18

18

Business Model Canvas Lean Canvas

efficiency value product market

Source: Adapted from Osterwalder & Maurya

slide-19
SLIDE 19

19

Hypothesis & Validation

slide-20
SLIDE 20

20

? ? ? ? ? ? ? ? ? ? ? ?

“I wonder how much of this is reality…”

Source: Adapted from Alex Osterwalder

“Let’s validate our riskiest assumptions”

slide-21
SLIDE 21

21

Does your product solve a need for the Customer Segment? How do you validate

  • r invalidate that

statement?

Source: Adapted from Alex Osterwalder

slide-22
SLIDE 22

22

1 2 4 3

slide-23
SLIDE 23

Systematically Test Your Plan

Source: Eric Ries

slide-24
SLIDE 24

24

1 2 4 3 3.1

Source: BigVisible Solutions

slide-25
SLIDE 25

Are your teams empowered to use a canvas?

What will be the impact

  • f the new Business Model
  • n your Organisation ?
slide-26
SLIDE 26

26

Vision Strategy Team

slide-27
SLIDE 27

Customer Development

Sources: Steve Blank, Ash Maurya & Eric Ries

Challenges

  • A different process
  • Earlier exposure
slide-28
SLIDE 28

Challenge 3 : Organization

H2 Organize & Staff for Startup initiatives

Agile initiatives Lean Startup initiatives Traditional projects On the job

Source: Dave Snowden

slide-29
SLIDE 29

29

Process Problem Solution Dedication Model

On the job Known Known or unknown Low 1 Waterfall Known Known Medium 2 Agile Known Unknown High 2 or 3 Lean Startup Unknown Unknown High 3

Different Processes

slide-30
SLIDE 30

Outside the Performance Engine

Source: Trimble & Govindarajan

The Innovation Spectrum

slide-31
SLIDE 31

Lean Startup Mgmt Structure

Innovation

Source: Trimble & Govindarajan

PMO ?

slide-32
SLIDE 32

PMO: some POV’s

  • n the matter

PMO as Biz-IT Innovation Broker Beyond Budgeting !

slide-33
SLIDE 33

Tracking for Lean Startup ? Innovation Accounting !

« PIRATE METRICS » INSTEAD OF « VANITY » METRICS !

Source: Dave McClure

slide-34
SLIDE 34

A steep learning curve

slide-35
SLIDE 35

What about staffing ?

Source: Rallydev

slide-36
SLIDE 36

Staffing Challenges

Stripped of entrepreneurial motivation ?

– Organisational constraints:

  • Constricting filter/incremental innovations

– Upside:

  • Equity ownership – trade cash for stock

– Internal politics

  • Internal politics turn intrapreneurs into internal marketers
  • Promising to align with business units in exchange for their

buy-in => sub-par products

Source: Rallydev

slide-37
SLIDE 37

There is a much better way

  • It involves putting intrapreneurs under a

corporate structure enabling autonomy

  • Compensating with entrepreneur-like incentives

minimum wage – intrapreneurs betting their career

  • Applying Lean Startup methods to measure

progress and ROI.

  • Allow failure
slide-38
SLIDE 38

38

Challenge 4 : Leadership

H2 Deal with Politics & Culture

Be the change Understand what it takes Step by Step

slide-39
SLIDE 39

What’s on your mind ?

Contact info: carl.danneels@plethon.be www.plethon.eu