July 19, 2018 TABLE OF CONTENTS . 1 What is On Demand Service? 2 - - PowerPoint PPT Presentation

July 19, 2018 BCC PRESENTATION

TABLE OF CONTENTS.

1 What is On Demand Service? 2 3 Operations Plan Background Analysis 4 Marketing Plan 5 Evaluation Plan

What is On Demand Service?

A modified version of public transit that is an efficient solution to complement the existing services in the region and expand affordable mobility options.

Shared rides Small to medium sized vehicles Door to door service Flexible routing Flexible scheduling

Background Analysis

JCT Rider Survey

Existing Conditions: Demographics and the Built Environment

Demographic Priority Score Inputs

• Population density
• Employment

density

• Age (<18, >62)
• Income
• Vehicle ownership
• Non-ambulatory

Proximity Priority Score Inputs

• Schools
• Parks
• Hospitals
• Transit

proximity

• Other key

destinations

Existing Conditions: Current Travel Patterns

Literature Review

• How can long-term risk be assessed and mitigated?
• How does level of service provided by TNCs compare to transit agencies?
• How can equity considerations be incorporated
• Will this program reduce active modes?
• Will on demand service take away from fixed route ridership?

CASE STUDIES

Public Outreach

Operations Plan

Service Types

Point to Point Daytime

• Connects any two points

within JCT’s existing service area

• Operates at same time as

JCT bus service (6:30am- 6:30pm)

• Connects points that are

not currently well- connected Point to Point Evening

• Connects any two points

within JCT’s existing service area

• Operates after JCT service

ends (6:30pm-9:30pm)

• Extends the operating

hours of existing transit service First Last Mile

• Trips between bus stops

and expanded service area

• Operates at same time as

JCT bus service (6:30am- 6:30pm)

• Extends the range of

existing transit service

Point to Point

Service Area

First-Last Mile

Service Area

Service Areas

Provider Models

Transportation Network Company Operated A TNC is a company or

• rganization that provides rides

by pairing passengers with independent drivers via websites

• r apps

Josephine Community Transit Operated In-house operations where JCT leases/purchases additional fleet vehicles and operate them through their own labor pool or a contracted third party

Provider Comparison

Pilot Characteristics

Booking Fare ADA Enforcement

Average of 15 mins, maximum 30 mins

Wait time

Both providers have ADA vehicles Smartphone Concierge $1 First-last mile $2 Point to point Cash

Payment

Smartphone Integrated fare card Geofence User registration User/day trip cap FLM: bus stop start/end

Expected Ridership

First-Last Mile Point to Point (Daytime) Point to Point (Evening)

Low High Low High Low High

Annual riders (JCT fixed route boarding increase)

15,000 (+9%) 51,000 (+32%) 30,000 (+18%) 47,000 (+29%) 20,000 (+12%) 23,000 (+14%)

Daily riders

58 205 119 188 79 91

Peak hour riders

5 16 9 15 35 40

• Extrapolated transit ridership propensity from the existing fixed route system and

service area to the proposed service areas by using:

• StreetLight Data
• On-board rider survey
• Ridership data
• Different assumptions used to determine a low and high bound

Cost Inputs FLM P2P P2P evening Total Low $292,000 $399,000 $328,000 High $555,000 $524,000 $349,000

Budget

Cost Inputs FLM P2P P2P evening Total Low $ 441,000 $ 585,000 $ 374,000 High $ 882,000 $ 837,000 $ 392,000

TNC-Operated JCT-Operated

Economic Benefits

Benefit/ Cost Ratio First-Last Mile Point to Point (daytime) Point to Point (evening) JCT provider TNC provider JCT provider TNC provider JCT provider TNC provider Low High Low High Low High Low High Low High Low High 0.80 1.58 0.56 1.65 0.97 2.35 0.67 2.85 0.64 1.12 0.37 0.89

Travel time savings Increased access to jobs and services Increased transit ridership Job creation

Implementation

Curbside Management Wayfinding Phasing from year-long pilot to full implementation Funding: Federal, State and Local

Marketing

Target audience:

Branding building off JCT Outreach and Promotion

An increased budget for marketing will contribute to the success of the pilot

Transit dependent Low income Elderly Youth RCC attendees

Evaluation

Goal Performance Measure Data Important to measure and track the success

• f the pilot

Collect key data points from provider Conduct surveys to all users

Thank you

For more information, please contact:

fo for you r your r tim time.

Scott Chancey Transit Program Supervisor Josephine Community Transit 541.474.5441 schancey@co.josephine.or.us Carly Sieff Fehr & Peers 720.457.6370 C.Sieff@fehrandpeers.com