INTRODUCTION Gu Guest Blogging? https:/ ://www.y .youtube.c - - PowerPoint PPT Presentation

introduction
SMART_READER_LITE
LIVE PREVIEW

INTRODUCTION Gu Guest Blogging? https:/ ://www.y .youtube.c - - PowerPoint PPT Presentation

INTRODUCTION Gu Guest Blogging? https:/ ://www.y .youtube.c .com/watch?v=Rq Rq5Vo84Mops One o of t the m most outstanding, albeit, , misunderstood t tactics in social media w world Old, , but n not obsolete Sharing,


slide-1
SLIDE 1
slide-2
SLIDE 2

INTRODUCTION

Ø Gu Guest Blogging? https:/ ://www.y .youtube.c .com/watch?v=Rq Rq5Vo84Mops Ø One o

  • f t

the m most outstanding, albeit, , misunderstood t tactics in social media w world Ø Old, , but n not obsolete Ø Sharing, P , Promoting, , Earning Ø Beneficial t to Bot

  • th Businesses:

² Sm Small ² Big Big

slide-3
SLIDE 3

GOALS: POSITIONING, OBTAINING, EXPANDING

Ø Build your a authority Ø Make Your N Name W Well-kn known Ø Ge Generate Exposure (t (traffic) ) Ba Back to to Yo Your Website Ø Bu Buil ildin ing Ba Backlin inks to to Your W Website Ø Dr Drive Leads Ø Es Establish Relationship to Partners and Customers

slide-4
SLIDE 4

ADVANTAGES

slide-5
SLIDE 5

ADVANTAGES

Ø Create and S Support a B Blogging Ce Celebrit ity Ø Share It Its Own S Success Case St Study Ø De Dealing wi with A A Soc

  • cial Med

edia Cri risis Ø Promote i its Mos

  • st Powerfu

ful Use sers Ø Promote It Its Mes essage Ø In Increase You

  • ur Rea

each Ø Ge Get The he wh whole Te Team Invo volve ved Ø Sh Share The he Exp xpertise

slide-6
SLIDE 6

CURRENT MARKET AND BUSINESS VARIETY

ØBrand M Marketer ØBrand In Influencer ØMarketing/Branding/Social M Media Re Relationship Agencies ØEt Etc

slide-7
SLIDE 7

GUEST BLOGGING COMPANIES

slide-8
SLIDE 8

RANKING IN 2015

Ø http:/ ://www.e .effectivebusinessideas.c .com/category/guest-bl blogging-li list/ Ø Pe Pets Ø Re Religions Ø Fa Fashions Ø Po Politics Ø In Internet Ma Marketing/Ma Make Mo Money On Online Bl Blogs Ø Sp Sports Ø Wr Writings Ø Te Technology

slide-9
SLIDE 9

MITP GUEST BLOGGING: THE MIT PRESSLOG

Ø MIT ITP, The he 3rd

rd La

Largest Un University Pre ress of

  • f U.S

.S. Ø Publishing through 131 D Disciplines across 22 S Scientific C Categories Ø MIT IT Pr PressLog: Ø Fo Founded in in 2005 2005 Ø On Only Offi fficial Blo log fo for MIT ITP Ø Ch Chronicles Ne News ab about MIT ITP Au Authors an and Bo Books Ø Fo Forum fo for Au Authors to to Di Discuss Is Issues Re Related to to Th Their Books, , Researches and Sc Scholarship Ø ht https:/ ://mitpress.m .mit.e .edu/b /blog

slide-10
SLIDE 10

MITP GUEST BLOGGING SAMPLE 1

slide-11
SLIDE 11

SAMPLE 2

slide-12
SLIDE 12

THINGS TO WATCH OUT!

slide-13
SLIDE 13

DISADVANTAGES/RISKS Ø Ab Abuse Ø Sp Spam Ø Co Collateral Da Damage fr from Gue uest Po Posts:

² Hu Hurt in in Re Reputation ² Se Server Fa Failure ² We Website In Insecurity ² Gu Guest Bl Blogging Penalty: : Google Penalty

slide-14
SLIDE 14

RECOMMENDATIONS

Ø Re Require aut uthors’ sig ignatures on

  • n blo

logging Ø Tr Track foot

  • otprints und

under th the nam ames of

  • f th

the au authors Ø Av Avoid ma making gu guest bl blogging a ma mass sc scale “l “link bu building to tool” Ø Us Use no no-fo follow li links as as mu much as as yo you ca can Ø Ke Keep awa way fr from us using ng Co Commercial An Anchor Te Text in in gue uest po post li links po pointing to to yo your si site Ø Al Always gue uest pos

  • st on
  • n rel

elev evant we websites

slide-15
SLIDE 15

REFERENCES

ht http://www.socialmediaexaminer.com/8-br brands-th that-be benefit-fr from-gu guest-bl blogging/ ht https://blog.kissmetrics.com/guide-to to-gu guest-bl blogging/ ht http://www.iacquire.com/blog/the he-und undead-gu guest-bl blogging-in in-20 2015 15-an and-be beyond ht http://www.effectivebusinessideas.com/category/guest-bl blogging-li list/ ht http://cognitiveseo.com/blog/3600/guest-bl blogging-li link-ri risk/ http://www.marketingterms.com/dictionary/guest_b _blogging/ ht https://mitpress.mit.edu/blog

slide-16
SLIDE 16

THANKS!