INFORMS Analytics Maturity Model Rocky Mountain INFORMS Chapter - - PowerPoint PPT Presentation

INFORMS Analytics Maturity Model

Rocky Mountain INFORMS Chapter Meeting Denver CO| May 28, 2014 Norm Reitter, Director of Analytics CANA Advisors, nreitter@canallc.com INFORMS AMM Committee Chair

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• Background
• Overview
• Development, Integration & Milestone Status
• Transforming the Qualitative to Quantitative
• Demonstration

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We want your feedback to help improve the model. This is your model to help grow.

INFORMS Analytics Maturity – Agenda

Background: Committee

• Norm Reitter (CANA Advisors), Chair
• Anne Robinson, (Verizon Wireless) INFORMS Past President
• Jim Williams (FICO) liaison to INFORMS Round Table
• Rob Benson (Spinnaker) INFORMS Round Table
• Aaron Burciaga (Accenture, USMCR)
• John Poppelaars (ORTEC)
• John Flynn (DRC)
• INFORMS Staff:

− Melissa Moore − Barry List − Nagaraj Reddi

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Aug ‘13 - Iterative Validation and Development of Approach Aug ‘13 Oct ‘13 Dec ‘13 Feb ‘14 Apr ‘14 Jun ‘14 Jun ‘13 Oct ‘13 – Present AMM at INFORMS Annual Meeting for general member feedback March ‘14 – Beta version of AMM available for on-line testing June ‘14 – AMM available to members. Continuous data collection for benchmarking and AMM enhancements. 4

Background: Milestones

Background: Origins & Purpose

• The Analytics Maturity Model (AMM) committee formed in June, 2012 in

response to a board strategic planning initiative in analytics outreach

• INFORMS AMM allows any analytics professional to assess their
• rganization…

− Then obtain assistance from INFORMS and members to improve to their desired level of maturity

• The project furthers INFORMS’ penetration into the analytics

sector and offers: − An opportunity to add additional service offerings − Opportunities for members to help others improve

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Background: Assessing Maturity

• Organizations can prudently invest in the development of their data

analysis program by assessing their Analytic Maturity level

• These assessments, when based on a standard framework, provide

benchmarks to organizations in similar industries

• Benchmarks provide the context for:

− Developing and executing action plans − Justifying resource investments − Targeting key areas within the organization

INFORMS has engaged 100+ participants for validating the AMM over the past year.

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“For my Organization, how good is…?”

* The scorecard poses a question for each maturity focus area and provides multiple choice answers for quick assessment. This provides a standard approach that is flexible to use across all INFORMS membership

• rganizations with a flexible and scalable model architecture for future

adjustments, as needed.

Organization

Leadership Impact People Measures Business Processes

Analytic Capabilities

Analytic Framework Roles & Skills Analytics Services Analytics Processes

Data & Infrastructure

Health Access Traceability Analytic Architecture

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Visual Reporting

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And support for Developing Action Plans…

An INFORMS Service

• Focused on helping organizations create more business value from

their analytics capabilities…assisting in improving or creating

• Provides advocates and change agents for analytics with rationale for

making business case and return on investment justification 1. Member completes/leads organization’s self assessment − INFORMS’ AMM “scorecard” identifies current state of maturity and future ‘goal state’ − INFORMS links to services and members for improvements 2. Member baselines organization against other ‘like’

• rganizations (anonymous benchmarking data)

3. The member develops an action plan

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¡ ¡ ¡ ¡ ¡ ¡ ¡ ¡ ¡ ¡ ¡

Organiza(on ¡ Analy(cs ¡ Data ¡& ¡Infrastructure ¡

Exis(ng ¡INFORMS ¡Services ¡

Leadership ¡ People ¡ Measures ¡ Business ¡ Processes ¡ Analy(c ¡ Framework ¡ Roles ¡& ¡Skills ¡ Analy(c ¡ Services ¡ Analy(c ¡ Processes ¡ Health ¡ Access ¡ Traceability ¡ Analy(c ¡ Architecture ¡

Networking ¡ Analy0cs ¡Mee0ng ¡ Big ¡Data ¡Mee0ng ¡ Subdivisions ¡ Consultants ¡database ¡ Career ¡Center ¡ University ¡Links ¡ Academic ¡Members ¡ Cer0fica0on ¡ Con0nuing ¡Educa0on ¡ Journals ¡

Suggested for Any Maturity Level Suggested for Advanced Maturity

✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓

Development & Integration Tasks are In Progress

ü Developed Beta Model Scorecard, Self Assessment and supporting material ü Validate AMM and Self-Assessment Approach − Many ‘testers across different INFORMS sections − Used feedback for iterative adjustment

• Communicate (on-going)

− Member engagement − Communicate content and solicit feedback − Multiple media outlets & events

• Integrate within INFORMS Services Framework (Beta)

− Integrate with Enablers (IT, specific services) − Offer for Beta Testers

• Identify next phase improvements (on-going)

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We need your help to identify next-phase improvements!

Transforming the Qualitative to Quantitative

• Initially, the INFORMS Analytics Maturity Model gathers “qualitative”

responses from each organization’s respondent(s)

• The INFORMS AMM will iteratively capture and manage data from

industry verticals and demographics—providing information and methods that evolve the AMM toward more quantitative results that:

• 1. Allow respondents to compare their results to others in

their industry

• 2. Creates a maturity index among industry vertical and

demographics based on these data and comparisons

• 3. Allows an understanding of strengths and weaknesses

relative to ‘like’ organizations

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Conclusion

• INFORMS is positioned to lead the analytic community in helping
• rganizations to improve their analytic maturity—we need to stay on the

bow wave

• INFORMS can use the AMM to spawn new service offerings to

membership… What new services should we provide?

• The AMM will evolve over time with our first phase (Beta) is available

today! The second phase will evolve to include more quantitative data for assessing maturity and benchmarking

• We are ready to answer your questions and listen to

your comments!

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Log-in to the beta site TODAY be among the very first early adopters!

Demonstration

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hCps://test.informs.org/amm/index.php ¡ ¡

Use ¡your ¡Beta ¡Code ¡to ¡Register: ¡test4soL.May2014 ¡