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Information Management for Business
- Dr. Tom Acton
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Information Management for Business Dr. Tom Acton 1 2 3 Huh? - - PowerPoint PPT Presentation
Information Management for Business Dr. Tom Acton 1 2 3 Huh? - - PowerPoint PPT Presentation
Information Management for Business Dr. Tom Acton 1 2 3 Huh? Whats an organisation? What do businesses do anyway? What are the parts of a business, and what has technology got to do with any of it? And hold on , whats
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Huh?
- What’s an organisation?
- What do businesses do anyway?
- What are the parts of a business, and what
has technology got to do with any of it?
– And hold on, what’s the difference between IT and Information Systems? – And why are we interested?
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What is an IS?
- Information is contextual
- data. A system is a set of
things working holistically
- An IS is a set of interrelated
components that collect (or retrieve), process, store and distribute information for [decision making in] an
- rganisation
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Common Departments in an Organisation
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CIO
- Chief Information Officer (CIO) – oversees all uses of
IT and ensures the strategic alignment of IT with business goals and objectives
- Broad CIO functions include:
– Manager – ensuring the delivery of all IT projects, on time and within budget – Leader – ensuring the strategic vision of IT is in line with the strategic vision of the organisation – Communicator – building and maintaining strong executive relationships
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What concerns CIOs the most
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Other Roles
- Chief Technology Officer (CTO) – responsible
for ensuring the throughput, speed, accuracy, availability, and reliability of IT
- Chief Security Officer (CSO) – responsible for
ensuring the security of IT systems
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Measuring the success of Technology
- Key performance indicators (KPI) – measures
that are tied to business drivers
- Metrics are detailed measures that feed KPIs
– Efficiency IT metric – measures the performance
- f the IT system itself including throughput,
speed, and availability – Effectiveness IT metric – measures the impact IT has on business processes and activities including customer satisfaction, conversion rates, and sell- through increases
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KPIs
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Competitive Advantages
- To survive and thrive an organisation must
create a competitive advantage(s)
– Competitive advantage – a product or service that an organisation’s customers place a greater value on than similar offerings from a competitor – First-mover advantage – occurs when an
- rganisation can significantly impact its market
share by being first to market with a competitive advantage
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Competitive Advantages
- IS can offer competitive advantages
– Think of Apple, DELL, AIB, RyanAir, … everyone!
- “All companies are technology companies”
- … “All companies are information companies”
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Competitive Advantages
- Three common tools used in industry to
analyse and develop competitive advantages include:
– Porter’s Five Forces Model – Porter’s three generic strategies – Value chains
- We’ll look at one of these …
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Porter’s 5 Forces
- Porter’s Five Forces Model determines the relative
attractiveness of an industry, but can also serve to identify weaknesses in a business or, conversely, help identify competitive advantages
- See the video
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