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INFINITE FOODS ONE YEAR ON
FOODNEXT 2018
- No sales
- No products in country
- One supplier relationship
- Loads of ambition -
INFINITE FOODS ONE YEAR ON FOODNEXT 2018 No sales No products in - - PowerPoint PPT Presentation
INFINITE FOODS ONE YEAR ON FOODNEXT 2018 No sales No products in - - PowerPoint PPT Presentation
INFINITE FOODS ONE YEAR ON FOODNEXT 2018 No sales No products in country One supplier relationship Loads of ambition - the very definition of chutzpah! INFINITE FOODS ONE YEAR ON FOODNEXT 2019 Selling in over 250 locations
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INFINITE FOODS ONE YEAR ON
FOODNEXT 2019
- Selling in over 250 locations in
South Africa and Botswana
- Established relationships with
leading manufacturers in every plant-based category
- Launching this year in Mauritius
and Kenya
- WATCH THIS SPACE! MORE
ANNOUNCEMENTS TO FOLLOW
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STUFF YOU ALREADY KNOW
A PROBLEM A SOLUTION
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Undernutrition contributes to nearly half of all deaths in children under 5 and is widespread in Asia and Africa
Source: Unicef
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WIZARDS Advocate that we can solve the world’s problems by developing and applying technology PROPHETS Warn us that we are squandering the Earth’s finite resources and must change
- ur ways
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A Prophet’s Warning
“Within the lifetime of many living men, there will not be enough to eat anywhere on the planet . . . We are living on borrowed time, or more accurately on rapidly dwindling capital . . .”
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The Problem with Prophets
“Within the lifetime of many living men, there will not be enough to eat anywhere on the planet . . . We are living on borrowed time, or more accurately on rapidly dwindling capital . . . This is easily the most important book of 1948.”
- It’s not just that prophets get it wrong sometimes
- More importantly, the universe of people motivated by
dire warnings is very small
We are not going to shame our way out of the problem!
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Portrait of Antoine Parmentier by François Dumont
Appeal to Rationality
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Demonstrate Value and Appeal
Source: traces-memoire.luxembourg-belge.be/histoire-pomme-de-terre-ardenne/ Source: www.militaer-wissen.de/frederick-ii-of-prussia-frederick-the-great/
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Demonstrate Value and Appeal
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THE PRODUCTS OF TODAY
THE PROBLEM THE SOLUTION
Appeal to Rationality
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Trusted product ambassadors
THE PRODUCTS OF TODAY
Demonstrate Value and Appeal
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THE PRODUCTS OF TODAY
Demonstrate Value and Appeal
great taste means happy customers
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Source: gfi.org/industry
THE PRODUCTS OF TODAY
Achieve Scale
Exponential Growth Happening Now
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With great demand comes great agricultural transformation!
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