HTML5 game pro rovid ider About SOFTGAMES A leading developer of - PowerPoint PPT Presentation

Report rt fr from th the tr trenches of f an HTML5 game pro rovid ider

About SOFTGAMES A leading developer of the most popular Instant Games for Facebook ● Messengers Operating the world’s largest platform for HTML5 games distribution ●

Loading & Sto torage Platform Goal: <500ms TTFB ● Game Goal: <3s to Start ●

Off ffline Pla lay Full game but without monetization and backend ● ‘Mini game’? ●

Pira iracy Obfuscation Uglification vs beautifier De-obfuscators. Idea: ‘runtime code’ Result: We don’t care, as it is high effort on casual games.

Mult ltiple Devi vices Options Login ● Fingerprint ● IP-address (location) ● Combination ● Problem Interruption ● Privacy ●

Disc iscovery

Disc iscovery Where is is my y ga game?

Noti tifications > 44% 44% 91% 91% 5-15 15% iOS op opt t in rat rate An Android op opt t in n rat rate Web eb op opt in rat rate https://blog.pushengage.com/definitive-guide-increase-push-notification-opt-in-rate/ https://www.accengage.com/press-release-accengage-releases-the-push-notification-benchmark-2018/

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Monetization Web Games Monetization? In In app pp pur purchase With Payment request API? Rewarded Ads Ads Missing support

Thank You!