How the Media Influences Gender Roles by: Austin Perron What are - - PowerPoint PPT Presentation

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Aug 14, 2022 158 likes •250 views

How the Media Influences Gender Roles by: Austin Perron What are Gender Roles? Gender stereotypes typically generalized as male and female for western culture most relevant in education, profession, housework, decision making and,

SLIDE 1

How the Media Influences Gender Roles

by: Austin Perron

SLIDE 2

What are Gender Roles?

Gender stereotypes
typically generalized as male and female for western culture
most relevant in education, profession, housework, decision making and,

child care

SLIDE 3

Most Commonly Seen Forms of Media

Television Shows
Advertisements
Movies

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Advertising

Directed towards certain genders which in turn creates a desire for the item
Advertisers use preconceived ideas about gender roles for their

Television/ Movies

T.V and movies have plots and conflicts usually associated with gender of

the lead role.

Male targeted shows are typically have more action and bravado
Female targeted shows have more drama and have plots dealing with more

person conflicts

SLIDE 6

Male Movies and Television

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Female movies and televison

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Things are Starting to Change

Although still seen today these influences are becoming and less gender

specific.

With Movies like the "Hunger Games" and "Divergent" that are full of action

with strong female leads

As for guys we now have Movies like "That Awkward Moment" and "What to

Expect When You're Expecting."

SLIDE 9

sources

Essentials of Sociology, James N. Henslin,2011-2015, page 303
Gender Roles in Media, Allison Lantagne, 5/15/2014/ the blog- Huffington

post http://www.huffingtonpost.com/allison-lantagne/gender-roles- media_b_5326199.html

Marketing and Advertising Statistics, Entrepreneur, 03/13/06,

http://www.entrepreneur.com/article/82004