HOT CEREALS March, 2016 THE BIG NEWS ABOUT BREAKFAST Hot Cereal - PowerPoint PPT Presentation

HOT CEREALS March, 2016

THE BIG NEWS ABOUT BREAKFAST

Hot Cereal Has Never Been Hotter Hot cereal category sales: $1.4 billion, $1.4B up 6% from 2012-14 Hot and Cold Cereals � US , August 2014, Mintel Oatmeal offerings have nearly doubled on 2x the top chain-restaurant menus Menu Monitor (2013), Technomic, comparing 2008 to 2012 Just over 60% of operators use hot cereal 60% in their operation March 2015 Operator Hot Cereal Omnibus , Datassential

WHY �������� ?

������������������������������ Distinctive flavor and substantial texture Winner of international competitions Steel cut = less processed Established in Ireland, reputation for growing oats Recognized worldwide as a premium brand since 1800

Raised in Ireland, Home of the Finest Oatmeal Temperate, humid climate Grains ripen slowly = fuller, plumper oats

On-the-Go Opportunity 4 in 10 consumers skip breakfast because of lack of time The Breakfast Consumer Trend Report , 2013, Technomic.

On-the-Go Opportunity ��������������������������������������� -Serve Cups Cooks 10 times faster than traditional steel cut oats Ready in 3 minutes instead of 30 Four flavors: Maple Brown Sugar, Vanilla Honey, Apple Cinnamon, Original Better gross profits

��������������������������������������� -Serve Cups Two ways to prepare MICROWAVE Remove seal. Add up to ½ cup cold water. Microwave uncovered on High for 45 seconds; stir. Ready to eat within three minutes. HOT WATER Remove ������������������������������������� stir. Ready to eat within three minutes.

Hold Time Innovation ��������� Kettle Ready Oatmeal Holds 3 hours � longer than traditional rolled oats Thicker oats for exceptional texture and integrity 42-oz. size is convenient for BOH Perfect for Hotel and Lodging

����������������������������� Two ways to prepare DIRECT HEAT STEAM-JACKETED KETTLE 1. In a heavy saucepan, stir oats into 1. Stir oats into briskly boiling salted briskly boiling salted water. Return water. Return to a boil; reduce to a boil; reduce heat. heat. 2. Simmer 8 to 10 minutes, stirring 2. Simmer 8 to 10 minutes, stirring occasionally. Let stand covered or occasionally. Transfer to steam transfer to steam table pan and table pan and cover. Let stand 30 cover. minutes or until all water is absorbed. 3. Let stand 30 minutes or until all water is absorbed. Hold on steam 3. Hold on steam table on medium table on medium (#5 setting) up to (#5 setting) up to 3 hours. Stir 3 hours. Stir before serving. before serving.

���������������������������������������� U P C P A C K S I Z E D E S C R I P T I O N 007246300063 24/1.41 oz �������� Original Steel Cut Oats 007246300061 24/1.9 oz ����������������������������������������� 007246300062 24/1.9 oz �������������������������������������� 007246300064 24/1.9 oz ������������������������������������� 007246300060 12/42 oz �������������������������� 007246300042 12/30 oz ����������������������� 007246300043 6/28 oz ����������������������������� and Easy

������������������������� 1-866-958-OATS To request a sample and place an order: 800-558-4700 mccannsfoodservice.com SERVE YOUR GUESTS THE FINEST HOT CEREAL