STREAMLINING HEALTHCARE
SMDISTRIBUTION DISTRIBUTION
HEALTHCARE REFORM
Comparative Effectiveness Research (CER)
SEPTEMBER 2011
The enclosed slides are intended to provide you with an overview of comparative effectiveness research (CER) policies included in healthcare reform. This tool is de- signed to help distributors and manufacturers understand how the research outcomes and recommendations of CER will impact the decisions of healthcare providers. For example, certain research findings could lead healthcare providers to modify clinical procedures that would ultimately impact purchasing decisions. This is one of the many healthcare reform resources HIDA has developed. For more information on healthcare reform, visit www.HIDA.org/Reform, or contact HIDA Government Affairs at (703) 549-4432.