HACIENDA de las FLORES one of Moragas most important assets 1 - - PowerPoint PPT Presentation

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HACIENDA de las FLORES one of Moragas most important assets 1 - - PowerPoint PPT Presentation

HACIENDA de las FLORES one of Moragas most important assets 1 Joao A. Magalhaes November 2014 HACIENDA de las FLORES background & goals expand utilization Generate revenue 2 Joao A. Magalhaes November 2014


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SLIDE 1

HACIENDA de las FLORES

  • ne of Moraga’s most important assets

1

Joao A. Magalhaes – November 2014

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SLIDE 2

HACIENDA de las FLORES

background & goals

2

  • expand utilization
  • Generate revenue

Joao A. Magalhaes – November 2014

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SLIDE 3

B& B&B B – Res estau aurant

Tea ea Room - Libr brary

Ne New E Ent ntranc nce(s)

Multi i - gen ener erat ational commu mmunity cent nter

Sw Swimming P Pool

  • ol

Sp Spa/Fi Fitness ss a at Pavi vilion

Cave/ e/Cellar ellar for reh rehear earsal l dinners

Expan ansion o

  • f even

ent areas areas

Bocce b e ball all courts

New Classroom

  • ms, e

s, etc…

HACIENDA de las FLORES

Potential improvements to enhance, promote and preserve Hacienda de las Flores

3

Joao A. Magalhaes – November 2014

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SLIDE 4

HACIENDA de las FLORES

B & B

private investment

4

  • support weddings, St. Mary’s College,

special events and out of Town visitors

  • source of revenue for Hacienda/Town

Joao A. Magalhaes – November 2014

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SLIDE 5

Typical B&B Five star rooms Quality

private investment

5

Joao A. Magalhaes – November 2014

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SLIDE 6

keeping r resi sidents a s and t their o

  • utl

tlays s in to town. (75% (75% curren entl tly diverge ged ou

  • ut of
  • f town)

synergy with B& h B&B and W Wedding e events

Restaurant

quality

private investment

6

Joao A. Magalhaes – November 2014

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SLIDE 7

A A plac place f for meeting ng and reading ng wh while e enjo njoying a cu cup of ca cappucc ccino or tea with h lo locally pr produced pas pastries. Tea Room library

quality

private investment

7

Joao A. Magalhaes – November 2014

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SLIDE 8

swimming pool spa . fitness

hacien enda’s ’s ear arly da days s sty tyle

poten enti tial com

  • mponent of
  • f a new B&

B&B

private investment

8

Joao A. Magalhaes – November 2014

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SLIDE 9

HACIENDA de las FLORES

new entrance(s)

quality entrances to an impressive asset

9

Joao A. Magalhaes – November 2014

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SLIDE 10

HACIENDA de las FLORES

Cave – Cellar

ideal for rehearsal dinners

additional area for weddings and local events

(source of revenue)

10

Joao A. Magalhaes – November 2014

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SLIDE 11

HACIENDA de las FLORES

Joao A. Magalhaes – February 2014

a good

  • od plan cou
  • uld incor
  • rpor
  • rate

e all listed ed idea eas pl plus us

  • t
  • ther

er com

  • mpon
  • nen

ents that have e not

  • t been

een iden entifi fied ed yet

11

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SLIDE 12

HACIENDA de las FLORES

12

Joao A. Magalhaes – November 2014

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SLIDE 13

HACIENDA de las FLORES

Typical Conceptual plans

13

Joao A. Magalhaes – November 2014

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SLIDE 14

Typica cal sketches hes to to illu llustrate Design fea eatures es

14

Joao A. Magalhaes – November 2014

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SLIDE 15

design to tool

  • ls

to to preserv rve histo torical ch character

  • f
  • f

hacien enda

15

Joao A. Magalhaes – November 2014

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SLIDE 16

HACIENDA de las FLORES

Plans & Strategies

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Joao A. Magalhaes – November 2014

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SLIDE 17

HACIENDA de las FLORES

B&B - projected yearly gross revenue $2,500/ night 350 days $875,000 210 days $525,00 10 Rooms $250/ni ght Town of moraga

60%

  • ccupancy

*15 days for major repairs special events Transient occupancy tax of approximately $50,000 based on 9.5% rate Revenue to Town from:

  • Leasing contract including

percentage profit sharing

  • Taxes

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investors

no action might not be a good plan

Joao A. Magalhaes – November 2014

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SLIDE 18

Haci Hacienda

 Avoid piecemeal programs that may alter the characteristics of the Hacienda.  Engage experienced architectural firm to develop Comprehensive Conceptual Plan. key capabilities: Talent - Network  Conceptual Plan should consider:

  • Hacienda’s history and character,
  • Hacienda Foundation’s recommendations,
  • Moraga Resident’s suggestions,
  • potential suitable new installations as

required to generate revenue to Town.

plan Suggestions

18

Joao A. Magalhaes – November 2014

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SLIDE 19

Haci Hacienda

 Based on the feasibility of the conceptual plan, Select investors, tenants and quality operators through a request for qualifications process  Criteria for selection:

  • Maximization of use,
  • Proposed revenue to Town,
  • Quality of proposed improvements
  • Integrity of original facilities.

plan Suggestions

19

Joao A. Magalhaes – November 2014

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SLIDE 20

HACIENDA de las FLORES

phase 1 phase 2

Prepare Conceptual Plan for best use of asset Develop, Finance, Design, Build and Manage operation

Town Town

Selection through request for qualifications process

Suggested actions

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SLIDE 21

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prepare conceptual plan for best use of asset

phase 1

Phase 1 (A) - Preliminary concept Analysis to confirm proposed concept is viable Phase 1 (B) - Conceptual plan based on feasibility scope of work by stages

Joao A. Magalhaes – November 2014

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SLIDE 22

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develop, finance, design, build and

  • perate

refurbished facilities

phase 2

investors Facilities Operators Architectural firm Contractor Bank(s) Hacienda Foundation

SPC

O&M EPC Lease Agreement AD O&M Main O&M Contract financing equity

SPC – Special Purpose Company

Joao A. Magalhaes – November 2014

  • Maximization of use
  • Revenue to Town
  • Quality of proposed improvements
  • Integrity of original facilities

Town

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SLIDE 23

HACIENDA de las FLORES

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Joao A. Magalhaes – November 2014