Grow owing ng Bik Bike Shar Share in Detroit t Wh Why B y - - PowerPoint PPT Presentation

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Sep 30, 2022 8 likes •142 views

Grow owing ng Bik Bike Shar Share in Detroit t Wh Why B y Bike S Share? Legitimize biking as a means of transportation Use ridership data to help inform policy and decision making around infrastructure Breakdown stereotypes of

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Grow

wing

ng Bik Bike Shar Share in Detroit t

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SLIDE 3

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Wh Why B y Bike S Share?

Legitimize biking as a means of transportation
Use ridership data to help inform policy and decision

making around infrastructure

Breakdown stereotypes of who rides bikes in Detroit
Get people out of their cars for short trips
Connect Detroiters to economic opportunity

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About ut MoGo

Seeds for bike share planted at Wayne State

University

Formed non-profit organization in 2015,

affiliated with Downtown Detroit Partnership

Partnership with City of Detroit Department of

Transportation

Contract with operator (Shift Transit)

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Fund unding

Capital Funds

TAP grant
STP funds
Philanthropic (Hudson Webber, Kresge and

Knight Foundations) Operating Funds

Corporate sponsorship (Title, stations,

helmets)

User revenues (40-60%)
Advertising (2018)

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Photo credits: MLive

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10 Neighb hbor

rhood

hoods: North End New Center Woodbridge Corktown Southwest Detroit Eastern Market Lafayette Park West Village Midtown Downtown

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So F

ar, S So G

Good
od

Total rides to date: 106, 06,000+ 000+ First year ridership projection: 100, 00,000 000 Over 2, 2,000 000 mon

nthly and

d an annual pa passes sold to date; 1,360 360 active membe bers 17 17% of long-term pass sales are the Access ccess Pass ass

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MoGo for Al All

Ac Access ss Pass ss ($5 annual pass for people who receive state benefits) Pay with ith cash sh (PayNearMe – 70% of sales are Access Pass) Neighb hbor

rhood

hood and yo youth h ambas assad ador

Helmets ts & Street Skills classe sses Accessi sible bike share re pilot t (Spring 2018)

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Expandin ing MoGo

Challenges

Competitive funding environment (federal grants)
Expanding service to less dense areas of the city

Opportuniti ties

Capitalizing on current momentum
Interest from Detroit and suburban communities
Testing new technologies

Questions

ns
How does dockless fit into the equation?

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Stay C y Connected

@MoGoDetroit it

Socia cial Med edia ia: www.m .mog

god
detr

troit. t.or

Cont ntac act t Info:

: lisa@mog
god
detr

troi

it.or

t.org; ; 313-31 314-271 712

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