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Graphical Perception Nam Wook Kim Mini-Courses January @ GSAS 2018 What is graphical perception? The visual decoding of information encoded on graphs Why important? Graphical excellence is that which gives to the viewer the greatest


  1. Graphical Perception Nam Wook Kim Mini-Courses — January @ GSAS 2018

  2. What is graphical perception? The visual decoding of information encoded on graphs

  3. Why important?

  4. “Graphical excellence is that which gives to the viewer the greatest number of ideas in the shortest time with the least ink in the smallest space” — Edward Tufte

  5. Goal Understand the role of perception in visualization design

  6. Topics Signal Detection • Magnitude Estimation • Pre-Attentive Processing • Using Multiple Visual Encodings • Gestalt Grouping • Change Blindness •

  7. Signal Detection

  8. Detecting Brightness A Which is brighter? B

  9. Detecting Brightness (128,128,128) (144,144,144) A B

  10. Detecting Brightness A Which is brighter? B

  11. Detecting Brightness (134,134,134) (138,138,138) A B

  12. Weber’s Law Just Noticeable Di ff erence (JND) dS dp = k S

  13. Weber’s Law Just Noticeable Di ff erence (JND) dS Change of Intensity dp = k S Physical Intensity

  14. Weber’s Law Just Noticeable Di ff erence (JND) dS Change of Intensity dp = k Perceived Change S Physical Intensity

  15. Weber’s Law Just Noticeable Di ff erence (JND) dS Change of Intensity dp = k Perceived Change S Physical Intensity Most continuous variation in stimuli are perceived in discrete steps

  16. Ranking correlation visualizations [Harrison et al 2014]

  17. Ranking correlation visualizations Which of the two appeared to be more highly correlated? A B [Harrison et al 2014]

  18. Ranking correlation visualizations Which of the two appeared to be more highly correlated? r = 0.7 r = 0.6

  19. Ranking correlation visualizations Which of the two appeared to be more highly correlated? A B

  20. Ranking correlation visualizations Which of the two appeared to be more highly correlated? r = 0.7 r = 0.65

  21. Ranking visualizations for depicting correlation Overall, scatterplots are the best for both positive and negative correlations. Parallel coordinates are only good for negative correlations . [Harrison et al 2014]

  22. Magnitude Estimation

  23. A Quick Experiment…

  24. A B

  25. B A

  26. A B Area

  27. B A Length

  28. [Graph from T. Munzner 2014] Steven’s Power Law Models the relationship between the magnitude of a physical stimulus and its perceived intensity. Exponent (Empirically Determined) S = I p Perceived Physical Sensation Intensity Predicts bias, not necessarily accuracy!

  29. [Graph from T. Munzner 2014] Steven’s Power Law Overestimate Unbiased Underestimate

  30. Apparent Magnitude Scaling To compensate for human error in interpreting scale because people tend to underestimate area × 1 0.7 Cartography: Thematic Map Design, Figure 8.6, p. 170, Dent, 96

  31. Graphical Perception [Cleveland & McGill 84] What percentage of the smaller was of the larger?

  32. Graphical Perception [Cleveland & McGill 84] What percentage of the smaller was of the larger? Compare positions 
 Compare lengths (along common scale)

  33. https://ig.ft.com/science-of-charts/

  34. E ff ectiveness Ranking of Visual Encoding Variables for comparing numerical quantities [T. Munzer 2014]

  35. Pre-Attentive Processing

  36. How Many 3’s? 1281768756138976546984506985604982826762 9809858458224509856458945098450980943585 9091030209905959595772564675050678904567 8845789809821677654876364908560912949686 [based on a slide from J. Stasko]

  37. How Many 3’s? 1281768756138976546984506985604982826762 9809858458224509856458945098450980943585 9091030209905959595772564675050678904567 8845789809821677654876364908560912949686 [based on a slide from J. Stasko]

  38. Pre-attentive processing The ability of the low-level human visual system to e ff ortlessly identify certain basic visual properties.

  39. Visual Pop-Out: Color Christopher Healey, https://www.csc.ncsu.edu/faculty/healey/PP/index.html

  40. Visual Pop-Out: Shape Christopher Healey, https://www.csc.ncsu.edu/faculty/healey/PP/index.html

  41. and many more… Christopher Healey, https://www.csc.ncsu.edu/faculty/healey/PP/index.html

  42. Feature Conjunctions Consistent Inconsistent No unique visual property of the target Christopher Healey, https://www.csc.ncsu.edu/faculty/healey/PP/index.html

  43. Pre-attentive Conjunctions Most conjunctions are not pre-attentive. Some spatial conjunctions are pre-attentive. • Motion and color • Motion and shape • Motion and 3D disparity • 3D disparity and color • 3D disparity and shape

  44. Multiple Attributes

  45. One-Dimensional: Lightness Classify objects based on lightness White White White Black or Black Black White White Black White

  46. One-Dimensional: Shape Classify objects based on shape Square Circle Circle Circle or Circle Square Square Circle Circle Circle

  47. Redundant: Shape & Lightness Classify objects based on shape. Easier? Circle Circle Square Square or Square Square Circle Square Square Circle

  48. Orthogonal: Shape & Lightness Classify objects based on shape. Di ffi cult? Circle Square Square Circle Circle

  49. Orthogonal: Shape & Lightness Classify objects based on lightness. Di ffi cult? Circle Square Square Circle Circle

  50. Speeded Classi fi cation Redundancy Gain Facilitation in reading one dimension when the other provides redundant information. Filtering Interference Di ffi culty in ignoring one dimension while attending to the other.

  51. Speeded Classi fi cation White Black Stable White Black White R: Redundant Encoding 1: One-dimensional O: Orthogonal Encoding

  52. Speeded Classi fi cation Circle Square Interference Square Gain Circle Square R: Redundant Encoding 1: One-dimensional O: Orthogonal Encoding

  53. Types of Perceptual Dimensions Integral Filtering interference and redundancy gain Separable No interference or gain Asymmetric One dimension separable from other, not vice versa e.g., Lightness was not really in fl uenced by shape

  54. Separability vs. Integrality Position Hue (Color) Fully separable What we perceive: 2 groups each [Tamara Munzner 14]

  55. Separability vs. Integrality Position Position Size Hue (Color) Hue (Color) Hue (Color) Fully separable Fully separable Some interference What we perceive: 2 groups each 2 groups each [Tamara Munzner 14]

  56. Separability vs. Integrality Position Position Position Size Size Width Hue (Color) Hue (Color) Hue (Color) Hue (Color) Hue (Color) Height Fully separable Fully separable Fully separable Some interference Some interference Some/signi fj cant interference What we perceive: 2 groups each 2 groups each 3 groups total: [Tamara integral area Munzner 14]

  57. Separability vs. Integrality Position Size Width Red Hue (Color) Hue (Color) Height Green Fully separable Some interference Some/signi fj cant Major interference interference What we perceive: 2 groups each 2 groups each 3 groups total: 4 groups total: integral area integral hue [Tamara Munzner 14]

  58. Not about good or bad Match the characteristics of the channels to the information that is encoded. For a single data attribute with three categories, this may work just fi ne: small, fl attened, and large. [Tamara Munzner 14]

  59. Gestalt Grouping

  60. Principles of Perceptual Organization Similarity Proximity Uniformed Connectedness Connection Enclosure Continuity Symmetry and there are more not covered here…

  61. Proximity Columns Rows

  62. Similarity Rows stand out due to similarity.

  63. Scatter Plot Matrix Clusters and outliers

  64. Uniformed Connectedness: Connection Connectedness dominates proximity and similarity Proximity (column) Similarity (row) vs connection (row) vs connection (column)

  65. Uniformed Connectedness: Enclosure

  66. Chart Annotations Connection Enclosure [ https://chartaccent.github.io/ ]

  67. Visualizing Sets Bubble Sets Line Sets Kelp Diagrams [ Slides from A. Lex ]

  68. TreeMap and Circle Packing https://bl.ocks.org/mbostock/4063582 https://bl.ocks.org/mbostock/4063530 Proximity, Similarity, Enclosure

  69. Continuity Connections are clearer with We prefer smooth not smooth contours abrupt changes [from Ware 04]

  70. Hierarchical Edge Bundling [ Holten 06 ]

  71. Symmetry Elements that are symmetrical to each other tend to be grouped together. https://www.populationpyramid.net/united-states-of-america/2017/

  72. Population Pyramid (or tornado chart?) Korean War? https://www.populationpyramid.net/united-states-of-america/2017/

  73. Change Blindness

  74. The phenomenon where even very large changes are not noticed if we are attending to something else.

  75. Change Detection Test http://www.psych.ubc.ca/~rensink/ fl icker/download/

  76. Change Detection Test https://www.youtube.com/watch?v=ubNF9QNEQLA

  77. “To see an object change, it is necessary to attend to it.” — Ronald A. Rensink

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