GOOD BUSINESS Sustainable Brands Conference, 2014 WHAT DOES - PowerPoint PPT Presentation

Mar 24, 2024 •258 likes •618 views

GOOD BUSINESS Sustainable Brands Conference, 2014 WHAT DOES SUSTAINABILITY MEAN? THE GOOD SOME OF THE GOOD GUYS GUYS TOMS CLICK TO VIEW TOMS Not just a company, a movement TOMS With every product purchased, TOMS helps a person in

GOOD BUSINESS Sustainable Brands Conference, 2014
WHAT DOES SUSTAINABILITY MEAN?
THE GOOD SOME OF THE GOOD GUYS GUYS
TOMS
CLICK TO VIEW
TOMS Not just a company, a movement
TOMS With every product purchased, TOMS helps a person in need
TOMS Sustainable and responsible practices, vegan materials
DUCHY ORIGINALS
DUCHY ORIGINALS Tastes good - is made with the finest ingredients
DUCHY ORIGINALS Is good - is produced in the right way
DUCHY ORIGINALS Does good - supports communities & charities
THE IMPROVERS
NIKE
CLICK TO VIEW
NIKE Minimizes waste
NIKE 85 % of manufacturing waste diverted from landfills
NIKE Reuses materials
McDONALD’S
McDONALD’S Impacts millions through Ronald McDonald House Charities
McDONALD’S Sources from sustainable fisheries
McDONALD’S Offers Happy Meals with fruit, vegetable or low-fat dairy options
CAN BAD BE GOOD?
OPET
CLICK TO VIEW
OPET Highest customer satisfaction in the sector - Turkey Customer Satisfaction Index, KALDER
OPET ‘Turkey’s favorite oil company’ - Capital Magazine
WHAT DID WE LEARN?
CREATIVE STORYTELLING
AWARENESS DESIGNING MARKETING ENGAGEMENT & EVENTS WORD OF MOUTH ATTRACT EXPERIENCES LOCATION FASCIA & WINDOWS URL CUSTOMER ADVOCACY THRESHOLD JOURNEY RECOMMENDATION WELCOME BRAND LOYALTY OPENING TIMES MEMBERSHIP HOME PAGE PURCHASE ORIENTATION PURCHASE PROCESS CUSTOMER FLOW ENGAGEMENT NAVIGATION GOODBYE MESSAGE VISTAS INTERACTION BROWSING INSPIRATION SEARCH PRODUCT INFORMATION MERCHANDISING PROMOTIONS ADJACENCIES & PROMPTS
DESIGN PHYSICAL ENVIRONMENTS
SEAMLESS / 360° EXPERIENCES
WHO WE CREATE 360° BRAND WE ARE EXPERIENCES THAT DELIGHT CUSTOMERS, BUILD BRAND ADVOCACY AND DRIVE BUSINESS PERFORMANCE. WE ARE I-AM.
THANKYOU LONDON ISTANBUL Pete Champion Zeynep Durukan pete@i-amonline.com zeynep@i-amistanbul.com.tr +44 20 7613 4114 +90 212 252 99 40 The Old School House Serdar Ekrem Sok. No:5/2 66 Leonard Street Tunel Beyoglu, Istanbul London EC2A 4LW i-amonline.com

Download Presentation

Download Policy: The content available on the website is offered to you 'AS IS' for your personal information and use only. It cannot be commercialized, licensed, or distributed on other websites without prior consent from the author. To download a presentation, simply click this link. If you encounter any difficulties during the download process, it's possible that the publisher has removed the file from their server.

Recommend

Architecture Aromatique Good Taste Good Food Good Health Based on sustainability Technical

KOPPERT CRESS Architecture Aromatique Good Taste Good Food Good Health Based on sustainability Technical approach Good Seeds Good cultivation Good Harvesting Good Labour Good and Long Storability Good Facilities

886 views • 55 slides

This is 1) Sandy (our teacher, 40) ________________________________________________________

1 Good morning ! Good afternon ! Good evening ! Good night ! On peut dire aussi : Hello / Hi ! 2 Pour demander le nom de quelquun, son ge, o il habite et se prsenter : Hello ! Whats your name ? How old are you ? Where do you

137 views • 3 slides

Fall Vegetable Garden A Successful Garden Good Siting Sunlight at least 6 hrs. Good

Welcome Fall Vegetable Garden A Successful Garden Good Siting Sunlight at least 6 hrs. Good water source Good Soil Good Tools Good, Strong Back Good bit of Patience & Luck Good Soil Good soils are typically soils

938 views • 64 slides

The good, the bad and the ugly of online community engagement The good! The Really Good The

The good, the bad and the ugly of online community engagement The good! The Really Good The bad. We still need to moderate Whats the #1 reason? Language? Slander? Bullying? Going off of Topic! The Good! We are using the online

382 views • 15 slides

6/18/2018 What Is Good To God? He has told you, O man, what is good; and what does the Lord

6/18/2018 What Is Good To God? He has told you, O man, what is good; and what does the Lord require of you Micah 6:8 , ESV 1 6/18/2018 What Is Good To God? This OT prophet summarizes the life God expects from his people, condensing it

436 views • 5 slides

CoffeeScript: The Good Parts The good and not so good parts of Co ff eeScript in comparison to

webapplog.com CoffeeScript: The Good Parts The good and not so good parts of Co ff eeScript in comparison to JavaScript @azat_co 1 webapplog.com About The Presenter Azat Mardan Worked in the US government, startups and corporations

613 views • 44 slides

MODULE ONE Managing Yourself in the Workplace Together for Good Together for Good Together for

1 Module 1 COMMUNICATIONS COHORT PROGRAM MODULE ONE Managing Yourself in the Workplace Together for Good Together for Good Together for Good 2 Module 1 OUTCOMES Knowledge of the Emotional Intelligence (EQ) framework. Insight into

601 views • 34 slides

The Three Ss: Good Science, Good Sense, Good Sensibilities norecopa.no/3S ADRIAN SMITH PENNY

LAVA-ESLAV-ECLAM Joint Conference Edinburgh, 25 - 26 September 2017 The Three Ss: Good Science, Good Sense, Good Sensibilities norecopa.no/3S ADRIAN SMITH PENNY HAWKINS RSPCA RESEARCH ANIMALS DEPARTMENT NORECOPA The aim of this

252 views • 14 slides

Good Clinical Practice Sarah Temkin, MD What is Good Clinical Practice? Good Clinical

Good Clinical Practice Sarah Temkin, MD What is Good Clinical Practice? Good Clinical Practice (GCP) is an international ethical and scientific standard for conducting biomedical and behavioral research involving human participants. The

599 views • 20 slides

6/18/2018 What Is Good To God? One OT prophet summarizes the good life God expects of his

6/18/2018 What Is Good To God? One OT prophet summarizes the good life God expects of his people, condensing it down to three essential qualities. Micah 6:8, NIV He has shown you, O mortal, what is good. And what does the Lord require of you?

309 views • 6 slides

Good Planning Good Geology Good Management TSX.V : CSL February 27, 2017 Disclaimer

Good Planning Good Geology Good Management TSX.V : CSL February 27, 2017 Disclaimer This presentation includes certain forward -looking statements within the meaning of Canadian securities legislation. All statements other than

327 views • 28 slides

INITIATIVES AND CHALLENGES GOOD GOVERNANCE The concept of Good Governance has come to

GOOD GOVERNANCE : INITIATIVES AND CHALLENGES GOOD GOVERNANCE The concept of Good Governance has come to occupy a prominent position in the realm of administration Government persistently aims at providing a transparent,

899 views • 42 slides

WHO CAN'T TAKE PICTURES GOOD AND WANNA LEARN TO DO OTHER STUFF GOOD TOO Stay a while and

Benjamin Cecchetto BEN CECCHETTO TALK FOR PEOPLE WHO CAN'T TAKE PICTURES GOOD AND WANNA LEARN TO DO OTHER STUFF GOOD TOO Stay a while and Overview listen... Equipment Do Other Stuff Good Too Take Pictures Good Photo shoots

611 views • 25 slides

MITOCW | watch?v=lbqlj1g8gu0 TOM KOCHAN: Well, good afternoon, everyone, or good morning or good

MITOCW | watch?v=lbqlj1g8gu0 TOM KOCHAN: Well, good afternoon, everyone, or good morning or good evening. No matter where you are in the world, it's some time of the day or night. And I'm delighted that we can use this time now to provide a

1.02k views • 33 slides

Social sector leaders pride themselves on doing good for the world, But to be of maximum

Jim Collins Good to Great Social sector leaders pride themselves on doing good for the world, But to be of maximum service requires a ferocious focus on doing good only if it fits with your Hedgehog Concept. To do the most good

406 views • 12 slides

SE Testing Basics SWEN-101 What is a Good Test? A good test has a high probability of

SE Testing Basics SWEN-101 What is a Good Test? A good test has a high probability of finding an error A good test is not redundant. A good test should be best of breed A good test should be neither too simple nor too

174 views • 6 slides

FedEx Corporation Fourth Quarter FY17 Earnings Review June 20, 2017 Forward-Looking Statements

FedEx Corporation Fourth Quarter FY17 Earnings Review June 20, 2017 Forward-Looking Statements Certain statements in this presentation may be considered forward-looking statements, such as statements relating to managements views with

210 views • 19 slides

Cassa Depositi e Prestiti Covid-19 Social Response Bond Investor Presentation 14 April, 2020

Cassa Depositi e Prestiti Covid-19 Social Response Bond Investor Presentation 14 April, 2020 Cassa Depositi e Prestiti Investing in tomorrow Disclaimer This document has been prepared by Cassa Depositi e Prestiti S.p.A. (the

363 views • 22 slides

Q3 2019 Presentation Avida Holding AB Disclaimer This Presentation has been produced by Avida

Q3 2019 Presentation Avida Holding AB Disclaimer This Presentation has been produced by Avida Holding AB (the Company, Avida or Avida Holding), solely for use at the pr esentation to investors and is strictly confidential and may

275 views • 13 slides

CPO 8 and Community Engagement Today CPO 8 December 14, 2017 Countywide CPO Program CPO 8

CPO 8 and Community Engagement Today CPO 8 December 14, 2017 Countywide CPO Program CPO 8 & County Demographics Title VI Federal Civil Rights Act Existing Maps: Age, Race, Poverty, Languages Whats Next

499 views • 24 slides

Welcome to the MG Webinar Our speaker today is Wendy Wilber Statewide Master Gardener

Welcome to the MG Webinar Our speaker today is Wendy Wilber Statewide Master Gardener Coordinator http://gardeningsolutions.ifas.ufl.edu/mastergardener/volunteers/ education/webinars.html 2018 MG Webinars January 25th at 1pm Wings of

568 views • 41 slides

Communication Presented by : Tammy Bennardo CMDRT Learning Objectives Understanding the

MDRD Effective Communication Presented by : Tammy Bennardo CMDRT Learning Objectives Understanding the basic concepts of effective Communications Key Strategies for communication How to improve your workplace communication

825 views • 37 slides

WHAT IS A BRAND? Brand is not : Your name, your logo, your messaging, or any other thing

WHAT IS A BRAND? Brand is not : Your name, your logo, your messaging, or any other thing perceived with your physical senses; these are Brand Representations WHAT IS A BRAND? The many things often confused for the brand can represent

490 views • 21 slides

IMC Presentation Recommendation Adopt Inside Out and Back Again by Thanhha Lai Adopt One

7 th Grade Novels IMC Presentation Recommendation Adopt Inside Out and Back Again by Thanhha Lai Adopt One Crazy Summer by Rita Williams Garcia Inside Out and Back Again by Thanhha Lai Inside Out and Back Again- Student Response Inside

577 views • 23 slides