Global Market Development for Music Managers Webinar presented by: - - PowerPoint PPT Presentation

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ONTARIO MUSIC INVESTMENT FUND Music Industry Initiatives 2020-2021 Global Market Development for Music Managers

Webinar presented by: Aisha Wickham & Ward Dilse Wednesday, July 8 from 2:00 pm – 3:30 pm

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PLEASE KEEP YOUR PHONE/MIC ON MUTE

OUTLINE

• Overview
• Key Program Goals
• OMIF Stream Objectives
• Applicant Eligibility
• Deadlines & Funding Levels
• Eligible Activities & Costs
• Application Materials & Process
• Assessment Criteria
• Q&A

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OVERVIEW: ONTARIO MUSIC INVESTMENT FUND

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OMIF

Streams: Music Creation Music Industry Initiatives Live Music Supports Ontario music companies with strong growth potential to maximize return on investment Creates more opportunities for emerging artists to record and perform in Ontario Provides targeted economic development investment to the province’s vibrant and diverse music industry

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KEY PROGRAM GOALS

• Focus resources on music companies with strong growth potential by:
• Providing investment to drive long-term growth; and,
• Maximizing ROI and enhancing opportunities for emerging talent.
• Strengthen support at critical stages in the careers of artists.

ANTICIPATED OUTCOMES:

• Optimizing revenue, profits, job creation, private investment and tax revenue.
• Production of content for domestic and international consumption, leading to sustained

revenues and jobs in the province.

• Increasing the profile and prestige of Ontario on the world stage.

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OMIF STREAM OBJECTIVES

MUSIC CREATION:

• Supporting businesses that take risks discovering and developing talent – particularly emerging

artists – and bringing it to market through recording and production, marketing and promotion, touring and showcasing, and publishing (launched May 29) MUSIC INDUSTRY INITIATIVES:

• Supporting collective industry initiatives to undertake professional development/training and export

activities, conduct industry analysis/data gathering and build regional capacity (launched June 18) LIVE MUSIC:

• Supporting businesses and organizations that produce or promote live music events featuring

Canadian artists including eligible music festivals and concert series (launching late summer)

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COMMITMENT TO DIVERSITY & INCLUSION

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• Ontario Creates values and supports diversity and gender parity within the creative
• industries. Applications that represent and reflect Francophone, Indigenous, culturally

and otherwise diverse members of Ontario’s music industry will be considered as part

• f the application assessment.

EXCEPTIONS:

• Exceptions to the eligibility requirements may be considered for applications from

companies that are led by BIPOC (Black, Indigenous, People of Colour) or Francophone individuals and applicants that otherwise meet the provincial definition of diversity.

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Music Industry Initiatives: Global Market Development for Music Managers

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WHO CAN APPLY?

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All eligible applicants must:

• Have revenues of $25,000 or more
• Be incorporated in Canada and be in operation for at least two years
• Have a head office in Ontario
• Have key management personnel who are Canadian citizens or permanent residents,

living in Ontario

• Be in operation for at least two years prior to application
• Be in good standing with Ontario Creates at time of application

NOTE: First-time applicants MUST contact the Ontario Music Office in advance of the deadline to discuss eligibility.

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WHO CAN APPLY?

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Music Management Companies

All eligible applicants must:

• Manage two or more artists
• Have a roster that is at least 50% Canadian
• Manage at least one artist with commercial release within the last 24 months
• Have core business activities that:
• guide the professional careers of artists by overseeing their day-to-day business affairs
• advise and counsel artists concerning professional matters & strategic planning
• engage in marketing, promotion and consulting on all aspects of an artist’s career

DEADLINES & FUNDING LEVELS

Maximum Funding Request: $10,000 Maximum OMIF contribution: 50% of the total approved budget Deadlines: Applicants can apply to ONE of the following deadlines: Thursday, August 6, 2020 by 5 pm

for activities taking place between August 1, 2020 - July 31, 2021

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Tuesday, October 6, 2020 by 5 pm

for activities taking place between October 1, 2020 - July 31, 2021

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Only apply to first deadline if able to clearly articulate activities that have a reasonable chance of being executed within the eligible activity window. Apply to second deadline if additional time is needed to confirm plans.

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ELIGIBLE ACTIVITIES & COSTS

Activities:

• Contribute to business and market development goals
• Relate to artist and company growth
• Attendance at industry events
• Planned sales and business trips to key territories
• Participation in trade missions

Costs:

• Travel (flights, local transportation)
• Accommodations
• Registration
• Per diems ($75 domestic / $100 international)
• Marketing costs

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COVID-19

• Activities may address COVID-19 responses, in keeping with program objectives.
• Virtual activities/events that facilitate international business and audience development will

be eligible (in lieu of travel/export-related expenses that may not currently be possible).

• As the situation evolves, successful applicants may make activity changes as necessary.
• The assessment process will take into account the importance of resilience and

sustainability

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APPLICATION MATERIALS & PROCESS

Available through Ontario Creates’ Online Application Portal apply.ontariocreates.ca Sections include: 1. Company Information 2. Organization Details & Profile 3. Activities 4. Acknowledgement of Insurance Coverage Requirement

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APPLICATION MATERIALS & PROCESS

Available through Ontario Creates’ Online Application Portal apply.ontariocreates.ca

• 5. Summary of Supporting Documents:
• Activity Budget Template
• Activity Plan(s)
• Articles of Incorporation
• Financial Statements
• Applicant Declaration
• Other supporting documentation is optional (will strengthen your application)

Email applyhelp@ontariocreates.ca for technical support

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ACTIVITY BUDGET TEMPLATE

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ACTIVITY BUDGET TEMPLATE

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MUSIC INDUSTRY INITIATIVES: GLOBAL MARKET DEVELOPMENT FOR MUSIC MANAGERS BUDGET SUMMARY Company Name:

Instructions:

• Please complete GREEN cells. The rest of this worksheet is self-populated upon completing Budget - Activity X tab(s).
• Please proceed to the budget worksheet for each activity in Budget - Activity X tab.

GLOBAL MARKET DEVELOPMENT REQUEST (FOR MUSIC MANAGERS)

Global Market Development Request $

• Applicant's Maximum Global Market Development Request

TEST: Applicants may apply for up to 50% of all eligible expenses per company maximum, limited to a maximum of $10,000 as outlined in the Global Market Development for Music Managers Guidelines.

BUDGET SUMMARY

TAB NAME ACTIVITY NAME ACTIVITY DATES TRAVEL DATES COMPANY REPRESENTATIVE(S) AND TITLE(S) TOTAL Budget - Activity 1 $

• Budget - Activity 2

$

• Budget - Activity 3

$

• Budget - Activity 4

$

• Budget - Activity 5

$

• TOTAL OF ALL ACTIVITIES

$

ASSESSMENT CRITERIA

Track Record (25%)

Sustainability

(15%) Overall Proposal (20%) Diversity & Inclusion (10%) Economic & Cultural Impact (30%)

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CONTACT US

Ontario Music Office

• mo@ontariocreates.ca

Program Coordinators

416-572-0436 or 416-642-6696

www.ontariocreates.ca

Deadlines:

Thursday, August 6 by 5 pm

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Tuesday, October 6 by 5 pm

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