Glendale. Economic Development. Your Success is Our Success. By - - PowerPoint PPT Presentation

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Glendale. Economic Development. Your Success is Our Success. By - - PowerPoint PPT Presentation

Glendale. Economic Development. Your Success is Our Success. By Scott Ochoa, City Manager Presented to the Valley Economic Alliance March 6, 2014 In the Beginning. HdL Companies And then it got Worse 2013 . We Learned a Few Things . We


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  • Glendale. Economic Development.

Your Success is Our Success.

By Scott Ochoa, City Manager

Presented to the Valley Economic Alliance March 6, 2014

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In the Beginning….

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And then it got Worse…

HdL Companies

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  • 2013. We Learned a Few Things

. We Learned a Few Things

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The New Normal…

  • This is a long term recovery!
  • City has to adjust operations to

fit the new framework

  • Lowest Staffing Levels in 20 years
  • Streamlined Entitlement Review

Process

  • Redevelopment Is Gone
  • We’re now in the Economic

Development Business

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Glendale Priorities

  • Economic Development is a Top

Priority in Glendale

  • City Wide Focus on Economic

Development

  • Class A Office
  • 18-Hour City
  • Service to Business Community
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An Enhanced City Image

It’s Working….

  • Land Use Policy is

Facilitating New Investment

  • People are Moving TO

Glendale

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An Enhanced City Image

  • Enhanced Municipal Programs Securing Private Investment
  • Enhanced Amenities (housing, restaurants, libraries, streets)

contribute to a more complete city experience

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Class A Office Success in 2013

  • Top Tenants Renewed

Leases

  • New World Renowned

Tenants Moved In

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Retail Success in 2013

  • Glendale

Galleria Expansion

  • Americana At

Brand Expansion

  • MarketPlace

Revamp

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2014.Laser Sharp Focus.

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Laser Focus on Class A Office

Quick Stat

  • 79% Occupancy
  • Up from 5 years ago

Incentives to Occupy

  • $2.48 is avg rental rate
  • Flexible zoning and uses
  • Collaborative marketing
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Cultivating the 18 Hour City

  • More nightlife and

diverse activities are emerging

  • Focus on the “lost”

demographics

  • Total commitment

to economic development

  • Every

department, every employee

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Commitment to Business Services

  • No Gross Receipts Tax
  • Streamlined Permit Process
  • Plan Check Priority
  • Concierge Service
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Moving Forward.

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Our 3rd Quarter

  • Moving Forward
  • Continued Recovery
  • Ensuring the Right Mix
  • Unwinding the Successor Agency
  • Stay Tuned…
  • 4th Quarter Analysis Coming Soon
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SO WHAT?

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We Need You

We’re great, but we have our limits….

  • Built-out environment, no low-hanging fruit
  • Time-value of doing business; process is product?
  • Lowest Staffing levels in 20 years

We need your support to amplify our message. Help us, Help you!

But… What do you need from us?

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What you need from us….

Consistency, Clarity & Quality P

  • s

i t i v e E n e r g y A Consistent, positive customer experience Offer solutions that are practical W a y s t

  • G

e t t

  • Y

e s

No Bull

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What it gets us….

Indicators of Success

  • Shrink office vacancy rate by 2%
  • Add 1.5% points on organic sales tax growth
  • Know how many new business and new jobs are

generated in the City (!)

  • Shrink average number of days from application

submission to hearing

  • Increase percentage of development application

reviews completed within a 30 day period

  • Increase average turnaround time per plan

check

  • Increased presence in social media

SUCCESS

*Your Success is Our Success

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Glendale is Open for Business. No Bull

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Ninja Death Squad

CONTACTS

Philip Lanzafame, Executive Director of Economic Development Darlene Sanchez, Principal Economic Development Officer Sharon Mann Garrett, Principal Economic Development Officer Jacqueline Bartlow, Economic Development Coordinator 633 E. Broadway, Suite 201 (818) 548-3155