Glasgow School for Business and Society BA (Hons) International - - PowerPoint PPT Presentation

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Glasgow School for Business and Society BA (Hons) International - - PowerPoint PPT Presentation

Glasgow School for Business and Society BA (Hons) International Fashion Business Linda Shearer BA (Hons) International Fashion Branding Louise McBride Graduates differentiated through: Vocational programmes Balance of theory and


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Glasgow School for Business and Society

BA (Hons) International Fashion Business Linda Shearer BA (Hons) International Fashion Branding Louise McBride

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Graduates differentiated through:

  • Vocational programmes
  • Balance of theory and practice
  • Employability skills development
  • Team working
  • External engagement
  • Live projects
  • International opportunities
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Programme Information

Entry Requirements Distinctive Features Areas of Study Career Opportunities

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International Fashion Business @ GCU

Entry Requirements

Highers: ABBBB including Art & Design and English at B plus Nat 5 maths at C A Levels: BCC plus GCSE Art/Textile, Maths and English at C/4 Direct Entry to level 3: HND Fashion: Design & Production with Retail

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HND Fashion Design and Manufacture with AB/BA in the graded units

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Distinctive Features

More than just fashion – contains marketing, business and management skills required for success in the fashion sector Tailored to meet the needs of the fashion industry and a variety of careers Encourages the development

  • f key skills for employment
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BA (Hons) International Fashion Business

Level 1 Level 2 Level 3 Level 4

EEE1: Workplace Culture and Behaviour EEE2: Society, Employability & Business EEE3: The Enterprise Value Challenge Dissertation The Business of Social Science Essentials of Managing Human Resources Business Research Methods & Skills Dissertation Marketing Principles Consumer Behaviour International Marketing Strategy Changing Perspectives in International Marketing Fundamentals in Financial Management Garment Development and Sustainability Contemporary Fashion Design Fashion Design for Industry Principles of Fashion Design Garment Development and Sustainability Contemporary Fashion Design Fashion Design for Industry Garment Construction Techniques Option-Work Placement, Digital Fashion Branding, languages Options-CAD Fashion, Buying & Merchandising, languages Options-Applied CAD Project, Digital Fashion Branding, languages

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Specialist studios

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International Fashion Business

Careers: Design, Buying, VM, Journalism, Production, Styling, Forecasting, PR Graduates: Own business, Arcadia Group, Cruise, ASOS, Trespass, Gore, MJM Int.

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Highers ABBBB including English PLUS National 5 Maths at C. There is a direct college route into the programme at Level 3 and the following HNDs are suitable for direct entry: – HND Advertising and PR – HND Fashion Design and Manufacture – HND Fashion Design and Production with Retail – HND Marketing – HND Retail Management

International Fashion Branding @ GCU: Entry Requirements

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BA (Hons) International Fashion Branding

Level 1 Level 2 Level 3 Level 4

EEE1: Workplace Culture and Behaviour EEE2: Society, Employability & Business EEE3: The Enterprise Value Challenge Dissertation The Business of Social Science Essentials of Managing Human Resources Business Research Methods & Skills Dissertation Marketing Principles Consumer Behaviour International Marketing Strategy Changing Perspectives in International Marketing Fundamentals in Financial Management Creative Fashion Brand Development and Promotion Digital Fashion Branding, Retail Buying & Visual Merchandising International Fashion Brand Management & Communication Contemporary Fashion Branding Creative Fashion Brand Development and Promotion Digital Fashion Branding, Retail Buying & Visual Merchandising International Fashion Brand Management & Communication Option: Law in Business, Language, International Economic Issues & Challenges Option: Feature Writing, Language Option: CAD Fashion, Language Option: Buying & Merchandising, Digital Fashion Branding, Applied CAD Project, Journalism, Social

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International Fashion Branding

Level 2 - Develop fashion lifestyle product and brand with Trtl Level 4 – Brand Management & Communication project project with Glasgow lifestyle retailer, 18montrose Internationalisation of the brand. Internships, graduate employment

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.International

Fashion Branding

Careers: Buying, Merchandising, VM, PR, Advertising, Retail, Brand Management, Digital Marketing, Styling, own business. Graduates: Zara, All Saints, ASOS, Remnant Kings, M&Co, TK Maxx, Quiz, Harris Tweed, Chanel, Louis Vuitton, Missguided, River Island

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External Engagement – Live Projects

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Study Tours London, Paris, Milan, Rome, New York, Madrid……

Fashion Districts Flagship stores Behind the scenes tours Meet designers (Fiorucci) Visit colleges/universities Shopping!

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Summer Schools

Fashion Retailing in Spain Summer School, Madrid

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FMR Subject Group

  • 20+ members of staff
  • Wealth of industry experience &

contacts

  • Training & consultancy
  • Research
  • Innovative teaching & learning methods
  • Commercial currency and relevance of

knowledge

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Research: Lifestyles, Sustainability & Fashion

  • Luxury
  • Vintage
  • Sustainability
  • Branding
  • Identity
  • Retailing
  • Internationalisation
  • Supply Chain
  • E-branding, Social Media
  • Consumer Behaviour
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Programme Leader Contacts

BA (Hons) International Fashion Branding Aileen Stewart A.Stewart3@gcu.ac.uk 0141 331 8086 BA (Hons) International Fashion Business Nicola O’Hare Nicola.OHare@gcu.ac.uk 0141 331 8008