FYP Presentation 28th August 2017 Presented by: Cormac Reidy, - - PowerPoint PPT Presentation

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FYP Presentation 28th August 2017 Presented by: Cormac Reidy, - - PowerPoint PPT Presentation

I - M E D I A / C O R M A C R E I D Y FYP Presentation 28th August 2017 Presented by: Cormac Reidy, Interactive Media, University of Limerick CS6042 Thesis Title To establish the feasibility of the development of a lift/ride sharing


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FYP Presentation

28th August 2017 Presented by: Cormac Reidy, Interactive Media, University of Limerick CS6042

I - M E D I A / C O R M A C R E I D Y

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Thesis Title

To establish the feasibility of the development

  • f a ‘lift/ride sharing’ Smartphone based

application tailored for (designed for) rural based communities in Ireland.

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Literature Review

Research Questions:

Is there a need for a lift sharing application in rural areas? Criteria under which such an application would be beneficial and used? How can it be presented to accommodate as wide a field of users as possible? Effective ways to display information such as real time temporal information for lift sharing? Technical problems should be taken into consideration in the app design process?

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Literature Headings

What is lift sharing, the background to lift sharing, Experience in Ireland and elsewhere on lift sharing, studies carried out in Ireland relating to smarter travel. Technologies and systems currently employed in lift sharing, commercial service providers systems pros and cons, safety issues. Legal aspects of lift sharing, liability and insurance, data protection concerns and issues, Government/ Local Government policy, Environmental policy issues Social incentives for lift sharing, Payment and pricing/reward incentive systems.

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Literature Conclusion

Overall Conclusions:

There is a demand for lift/ride sharing within rural based communities in Ireland. There is an opportunity to encourage use of such services. Effective ways to display real time temporal information.

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Design Process

START

RESEARCH CONCEPTS EVALUATE VALIDATE IDEA

FINISH

USERS

INTERACTION

TEST

DEVELOP

(UCD) User Centered Design Approach

Context, personas and vision. Brainstorming. Mind mapping. Understanding of the end users. Quantitative and qualitative research. Online Questionnaires. Interviews. Prototyping - User Feedback U C D A P P R O A C H

Design process

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Concept Exploration

Possible ideas. Solutions. Keywords. Idea encouragement. Topic relevance.

FYP Project Brainstorm

B R A I N S T O R M

Concept exploration

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Q U A N T I T A T I V E R E S E A R C H

Questionnaire

Questionnaire

Google forms

Multiple user perspectives. Topic of transportation within Ireland. Data collection. Understanding of transportation habits. People from a rural & urban backgrounds. 46 participants. 9 questions.

  • Q. Popular form of public transport? How frequently users

use public transportation? Rating of Public transportation? Transport payment methods? Etc.

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Questionnaire Results

Irish based transport does not satisfy the needs and wants of its users. Car based transport is still most popular when commuting. One of the participants provided further feedback in regarding to her dissatisfaction

  • f public transport.

Results:

F E E D B A C K

Questionnaire Participant.

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User Interviews

Ages between 19-60 years old. Five individuals interviewed. Users were let know that any feedback will be kept anonymous. Interview was kept less than an hour. Audio recording - required to transcribe the conversation Interviews conducted within the user’s homes

Rural community members

Q U A L I T A T I V E R E S E A R C H

Interview location: Puckane, Co.Tipperary T O O L S

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Interview Conclusions

See how idea, would add to the quality of local life generally. Felt cost savings were an incentive. Idea of a percentage going to good local causes was thought a good idea. Positive on the idea of lift/ridesharing system - community. Would be beneficial & if structured properly would be used. No public transport in rural area. Reliant on car transport. & Drivers license. Existence of informal lift/ridesharing in rural communities. Taxi services - unreliable - travel from populated areas, & expensive. Rural isolation issues - drink driving regulations. User 01. Female 50-55 User 02. Male 55-60 User 03. Male 35-40 User 04. Female 25-30 User 05. Male 18-23

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Research Findings Brainstorm

Identifying themes and trends from the research gathered.

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App Requirements-Mind mapp

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App Features

Recent drivers posts Lift post feature for users Easy way to iterate between user posts and drivers posts User/driver identification Top up system, community fund selection, payment percentage system Effective ways to display real time temporal information. NFC enabled screen

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User Persona/Stories

The user story depicts a task the user wishes to accomplish by using the app. The goal is to find separate functional components. User stories were broken down into user sonarios for the app.

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Prototyping

Prototyping method involves a technique that is used to present concepts in a short period

  • f time.

Ideas can be created and the weaknesses of the idea can be identified and fixed quickly through user testing. This approach was used to refine the product while developing the design. This prototyping method can be broken into three phase types: Low - fidelity. Medium - fidelity. High - fidelity.

P R O T O T Y P E S

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Low-Fidelity Paper Prototype

L O W - F I D E L I T Y W I R E F R A M E

Basic screen wireframe flow

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Low-Fidelity Paper Prototype

Kappa board mock up phone used. Manually swapped when interacted with. 14 screens created. Video: https://youtu.be/QjX23eVy81A

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User Testing

Briefed on the objective. Explained tasks provided. Perform tasks out loud. Point out any issues/ flaws. Audio recorded. Debriefing of questions and answers. Feedback developed upon. Five participants were tested.

U S E R T E S T I N G L O W - F I D E L I T Y

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User Testing Feedback

Difficulty province/county selection. Confusion of “map illiterate” users.

  • Selection buttons suggested.

Unnecessary list view for parish selection.

  • Suggested increase in space of map.

Didn’t make use of hamburger menu.

  • Suggested change to back button.

Difficulty date/time selection.

  • Suggested to simplify information.
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Re-design of UI

Users comments taken into consideration. Sketches drawn & new functions added & to be used within the same app. Updated throughout the mid and high fidelity phases. Form of brainstorming/problem solving.

S K E T C H E S

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Med-Fidelity Digital Prototype

Video: https://youtu.be/G_v-G48mXdE

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Med-Fidelity Digital Prototype

Proto.io was used when creating the screens. Application a better experience for user. Correct the features/ issues. Adding functions. Colours added. Introduction of interactive map. Navigating, wire-frames.

W I R E F R A M E

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User Testing

Briefed on the objective. Tasks were provided. Perform tasks out loud. Point out any issues/ flaws. Recorded. Debriefing of questions and answers. Feedback developed upon.

U S E R T E S T I N G M E D - F I D E L I T Y

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User Testing Feedback

Confusion with ‘Sign up/Login’. Confusion of user status. Colours in ‘Provence selection.’ & Misuse of selecting map. Community posts list view suggested. Relocation map feature. Information of post. Icon selection to be bigger. & custom icon not needed. Drivers post to contain info. ‘Wallet’ to contain credit balance. Issues with users profile I.D. Issues with driver profile displayed info. Issues with map lift request menu.

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Re-design of UI

Users comments were then taken into consideration. Re-design of these sketches were drawn and new functions to be added.

S K E T C H E S

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High-Fidelity Digital Prototype

Greater functionality. Better experience for user. Correct the features/ issues. Adding functions Colours added. Adobe Illustrator/Photoshop/Protot.io used. Real data used - rural locations - Google maps. Material.io techniques - Colour/Fonts.

M A T E R I A L . I O A N D R O I D F O N T S

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High-Fidelity Digital Prototype

B R A N D I N G D E V E L O P M E N T U I D E V E L O P M E N T

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High-Fidelity Digital Prototype

D E V E L O P M E N T

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High-Fidelity Digital Prototype

Video: https://youtu.be/s7ukQINoNVc

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High-Fidelity Digital Prototype

Proto.io was used when creating the screens. Application a better experience for user. Correct the features/ issues. Adding to the functions of the application.

W I R E F R A M E

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User Testing

U S E R T E S T I N G H I G H - F I D E L I T Y

Briefed on the objective. Tasks were provided. Perform tasks out loud. Point out any issues/ flaws. Recorded. Debriefing of questions and answers. Feedback developed upon.

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User Testing Feedback

Selection issues when selecting profile preference. Suggested utilization of images when selecting community fund. Unnecessary use of list view for parish selection. Lack of consistency of lift post bubble/list information.

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Future Development

Improvements Community Driver Profile Trips Credit History Help/Support Programming

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Conclusion

Research provided the necessary conviction of need and feasibility and foundational components of information that needed to be taken into consideration for the project design process. User centered design approach was used and was very constructive throughout the phases of the project. Thesis investigated and proved the possibility of lift/ride sharing in a rural setting, up to a high prototype stage, there is still an amount of technical development needed to have full functionality of the application. Addressed the primary objective of a suitable lift sharing application, & highlights how useful a community post platform can be used to communicate a broad spectrum of requests facilitation in a commu-

  • nity. Provides a win-win situation that enhances community spirit and

cooperation.

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Thank You

28th August 2017 Presented by: Cormac Reidy, Interactive Media, University of Limerick CS6042

I - M E D I A / C O R M A C R E I D Y