SLIDE 1 How Leaders Can Elevate Employee Commitment to Work & Play Safe
What are the opportunities?
Brad Forwell | President, Director - Client & Program Development TEL: 1.519.576.6758 ex.23 | CEL: 1.519.588.7733 E-MAIL: brad@coreculture.ca | WEB: www.coreculture.ca www.stopthinkactsafely.com
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- a Safety Management System in place
- invested in technological and process
improvements
- created better standards and procedures
- their employees have completed their
training and are competent and even compliant
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SLIDE 11 Employees that are convinced the only way to do a good job or to get to their next destination is to take risks and shortcuts.
SLIDE 12 Those that follow procedure when a manager, a supervisor or a peer observer is watching. But once that person leaves, they go back to taking risks & shortcuts.
SLIDE 13 Employees that follow safety and quality procedures in the moment of choice…
SLIDE 14 10% 80% 10%
Non-compliant Compliant Committed
Typical Breakdown
SLIDE 15 10% 40% 50%
Non-compliant Compliant Committed
Our Goal: The “Tipping Point” Ratio
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SLIDE 17 To begin, Leaders need to...
Elevate their own commitment to the safety and well being of those that fall under their duty of care. Develop a safety strategy and a plan that demonstrates that this commitment exists every minute, every hour of every day. Then they must ‘walk that talk’.
SLIDE 18 Leaders evaluate their motivations. They identify what their commitment or pledge is. For example: what are they (the company) going to do more of, less of, better or not at all as you move forward?
Opportunity
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- Giving trust first
- Setting clear goals
- Communicating effectively - accessible,
listening & acknowledging people’s concerns
Building Trust includes
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- Being genuine, honest & trustworthy
- Following through & delivering on
commitments
- Giving credit – positive reinforcement
Building Trust includes
SLIDE 22 By not compromising on these behaviours, Leaders fulfill employees’ expectations and reinforce employees’ sense of fairness and trust in them. This in turn helps employees feel/believe that they are valued.
Opportunity
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SLIDE 24 People don't do what they know; they do what they believe. If Leaders want to motivate or inspire people to do something, they can’t just create awareness and understanding.
The have to create belief. Creating belief
SLIDE 25 Leaders make the goal of safety excellence believable. Leaders convey how serious they are about achieving safety excellence.
Opportunity
SLIDE 26 Leaders humanize safety programs and put the caring back into safety.
By putting a face on accident reports and tell the stories of how accidents impact people and their families, it emphasizes that increased effort
- r effectiveness is needed because of human
need and not organizational greed.
Opportunity
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Safety Culture... ...is simply the way safety is done in a company.
SLIDE 29 Influences... PERCEPTION & THINKING, ATTITUDES & VALUES Determines… COLLECTIVE BEHAVIOUR, ACTION INTERACTION Leads to the…
RESULTS
we get...
Safety Culture
Tells us how to see & understand our world, which…
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Leaders determine the results they are seeking (goals & objectives) and identify the behaviours that they believe will achieve these results. Opportunity
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Leaders develop a strategy and a plan that is designed to influence the PERCEPTION & THINKING, ATTITUDES of the employees. Opportunity
SLIDE 33 But first they need to ask...
How is the way we do safety influencing the attitudes & decision-making of our employees? Do our employees feel that we care about their safety? Do our employees think that the company is committed to doing whatever is necessary to ensure that they go home safe and sound at the end of the day?
SLIDE 34 Do they feel they have permission to work safe? Do we insist that they take the time to work safe? Do they have the tools/skills? Do our employees believe that they can make a difference?
SLIDE 35 Leaders engage the employees in the discovery process and then with their help begin the process of re-shaping the safety culture.
Opportunity
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The Case for...
SLIDE 37 Employee Engagement
Engaged employees tend to follow safety procedures more diligently and don’t lose focus as often, thus leading to fewer safety incidents.
SLIDE 38 Engaged Employees
- 5X less likely than non-engaged employees
to have a safety incident
- 7X less likely to have a lost-time safety
incident.
Whereas disengaged employees are:
- 2X as likely to be injured on the job as
engaged employees.
SLIDE 39 Providing employees with the opportunity to participate gives them a feeling of:
- 1. Belonging
- 2. Pride
- 3. Ownership
- 4. And a deep sense of fulfillment that
motivates their creativity
Support & own what they help create
SLIDE 40 Leadership engages employees in the safety process. Doing so will also increase the level of employee motivation.
Opportunity
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SLIDE 42 Science has shown that self-motivation is enhanced by conditions that support a belief that we:
(possess high self esteem)
- Have the freedom to choose
(self-determination)
Self-motivation
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(optimistic & confident because they have been given permission, the time, and the tools to work safely)
(feel close to members of their work group)
Self-motivation
SLIDE 44 Leadership creates conditions that enhance these beliefs. Doing so will not only elevate employee commitment to work safe but will improve
Opportunity
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- 1. Where are we now?
- 2. Where do we want to go?
- 3. How will you get there?
- 4. How will you know you got there?
4 Step Framework
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resistant reluctant existent compliant committed compelled
Commitment Continuum
passive resistance active resistance when convenient me & family me, family & team company
SLIDE 48 What is our motivation (legal, moral, financial or a combination) How do we do safety around here? What are employee perceptions and thinking
- What would success look like to them?
- What would they like to see change?
- What is important to them?
- What do they see as your major issues or problems?
- What are your major strengths & assets? etc.
- 1. Where are we now? (Assess)
SLIDE 49 Build Consensus - Engage Employees
- Recruit Brand Champions
- Cross Functional Team
- Survey
- Interview
- Focus Group
- 1. Where are we now? (Assess)
SLIDE 50 What does success look like? What is the safety vision/mission? What values & beliefs will support them? What are the goals & objectives When will you get there? What metrics/behaviours - leading and lagging indicators will we use to track performance? What could Leadership, Employees, Supervisors be doing more of, less of, better or not at all?
- 2. Where do we want to go?
SLIDE 51 Your safety vision is for the future you want to create for those you wish to impact. Answers the WHY are you doing what you are doing?
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Turns your vision into practice. Is the statement that will do the work.
SLIDE 53 Ensure that the work that is done models the behaviours leadership want to see in the company. In all likelihood they are the same as the corporate values.
SLIDE 54 Teamwork in all things Quality of all products Integrity in all situations Innovation in all thinking – continuous improvement Responsibility in all actions Unconditional commitment to the Health, Safety & Wellbeing of employees
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Or… Core
SLIDE 56 Safety as a Core Value
Safety should not be a first priority, as priorities can change according to external factors. It should be a corporate value internalized and actively practiced by each employee.
SLIDE 57 Safety as a Core Value
When safety is a core value, employees share the belief that all incidents and injuries are preventable and that safety should be embraced as the way we do things. Never questioned - never compromised
SLIDE 58 What is the strategy? Where will we focus? What engagement tactics will we deploy? How will you elevate knowledge and skill? Who will receive it? How will you recognize/discipline? What will it cost?
- 3. How will you get there?
SLIDE 59 Clearly define ‘what’s in it for the employee. Continuously deliver relevant messaging - theme, design and layout, ensuring that it aligns with the objectives of the program and existing corporate communication guidelines Continuously promote and re-enforce the required behaviours Provides Managers and Supervisors with the necessary tools and training (soft skills)
- 3. How will you get there?
SLIDE 60 Employees Senior Management Supervisors
To enrol Supervisors:
and how they would like to approach the challenge
- Build their capacity
- Provide toolbox
SLIDE 61 Compare before and after metrics/behaviours (leading and lagging indicators) Are more employees committed to work ad play safely?
- 4. How will you know you got there?
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SLIDE 63 a promise to
Used as a beacon,
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- for determining the right actions
- for staying or changing the course
- for evolving a culture
- for inspiring a company to reach its full
safety performance potential.
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Brand Essence Unconditional dedication to safety.
BRANDS
SLIDE 66 How the safety culture/brand makes people feel is more important than what it says.
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A Safety Culture or Brand is only effective if everyone believes in the process & follows it.
SLIDE 68 The process will generate long term results but requires commitment to a long-term strategy. Safety Cultures of Choice/Brands are not built
Success is measured in years.
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SLIDE 75 They recommend you to
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If we want employees at all levels to see value in what we do to improve safety, we must treat those affected as the…
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“Treat employees like they make a difference and they will.”
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