Do Touch That Dial! How Satisfied Were You with that Tier II Power - - PowerPoint PPT Presentation

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Do Touch That Dial! How Satisfied Were You with that Tier II Power - - PowerPoint PPT Presentation

Do Touch That Dial! How Satisfied Were You with that Tier II Power Strip? Nick ONeil, PE Kevin Campbell, PE Who is Energy 350? 25 person firm based in Portland, OR EE Program Management & Delivery Building Tuning/RCx/SEM


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SLIDE 1

Nick O’Neil, PE Kevin Campbell, PE

Do Touch That Dial!

How Satisfied Were You with that Tier II Power Strip?

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SLIDE 2

Who is Energy 350?

➢ 25 person firm based in Portland, OR ➢ EE Program Management & Delivery ➢ Building Tuning/RCx/SEM ➢ Energy Studies ➢ End-Use Metering ➢ M&V ➢ Technology Research ➢ Evaluation

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Tier II Advanced Power Strip Basics ➢ Saves energy during inactive mode and active mode

➢ IR and/or occupancy sensing

➢ 149 kWh estimated savings

➢ Average of 9 sites using pre/post and 42 sites using simulated control

➢ Costs about $50-$80 retail (non-Bluetooth model) ➢ Direct-install can be expensive ➢ Would self-install work?

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Targeted Promotion & Post-Install Survey

Promo: 35% open rate; 8% click-through rate Survey: 20% response rate; 92% complete rate

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Survey Findings We’ll Focus On

Plan to Cover Won’t Discuss

  • INSTALL RATES
  • PERSISTENCE
  • SATISFACTION
  • PURCHASE MOTIVATION
  • SUGGESTED CHANGES
  • PROGRAM GUIDANCE
  • SPECIFIC MANUFACTURER

FINDINGS

  • VALIDITY OF SAVINGS

ESTIMATES

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Overall Install Rate

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Grouped Reasons for Not Installing

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Did You Keep the APS Installed? Longer default TV shutdown settings didn’t seem to matter

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What if Anything Did You Find Difficult?

Instructions Were Confusing Difficult to Access Areas Unsure Where to Plug Devices Not Enough Outlets I Didn’t Find it Difficult to Install Other

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Was it Difficult to Install?

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Satisfied and still installed 75% of people who were satisfied also had the APS still installed at the time of the survey As expected, easy install = highly satisfied

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Motivation to Purchase (2 choices allowed)

Love New Gadgets Lowering My Bill Surge Protection Discount from Utility/Good Deal Environmental Stewardship Controlling Unused Equipment Other Multiple Outlets

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Motivation to Purchase

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What did Customers Say Needed to Change (n=53 responses)

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Better User Interface (36%)

02

More Shutdown Options (30%)

03

Other/Minor Design Changes (33%)

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Delivery Method Comparison

Persistence Direct-Install Self-Install Installation Rate Satisfaction

90% 75% 70%

Persistence Installation Rate Satisfaction

84% 100% 70%

Direct-Install Source: Energy Savings of Tier 2 Advanced Power Strips in Residential AV Systems. PG&E’s Emerging Technologies Program ET13PGE1441

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Key Findings and Program Recommendations

DISCOUNT IS MOTIVATING

  • Cost-effective utility

incentives are likely to increase uptake

NEED DEVICE CHANGES

  • Bluetooth

compatible models work with newer devices

HIGH INSTALL RATE

  • Possible hotline for

customer install questions

  • Include supplemental

instructions on how- to install

GADGET-FRIENDLY DEMOGRAPHIC

  • Consider targeted

customer roll-out to fine-tune delivery

02 03 04 01

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Nick O’Neil

Director of Research & Evaluation Energy 350 1033 SE Main St. Suite #1 Portland, OR 97211 noneil@energy350.com D: 503-333-8161 www.energy350.com

Thanks!