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PROFITABLE GROWTH IN UNCERTAIN TIMES Q1 FY15 Investor Presentation July 22, 2014 Disclaimer This presentation may include statements which may constitute forward-looking statements. All statements that address expectations or projections


  1. PROFITABLE GROWTH IN UNCERTAIN TIMES Q1 FY15 – Investor Presentation July 22, 2014

  2. Disclaimer This presentation may include statements which may constitute forward-looking statements. All statements that address expectations or projections about the future, including, but not limited to, statements about the strategy for growth, business development, market position, expenditures, and financial results, are forward looking statements. Forward looking statements are based on certain assumptions and expectations of future events. The Company cannot guarantee that these assumptions and expectations are accurate or will be realised. The actual results, performance or achievements, could thus differ materially from those projected in any such forward-looking statements. The information contained in these materials has not been independently verified. None of the Company, its Directors, Promoter or affiliates, nor any of its or their respective employees, advisers or representatives or any other person accepts any responsibility or liability whatsoever, whether arising in tort, contract or otherwise, for any errors, omissions or inaccuracies in such information or opinions or for any loss, cost or damage suffered or incurred howsoever arising, directly or indirectly, from any use of this document or its contents or otherwise in connection with this document, and makes no representation or warranty, express or implied, for the contents of this document including its accuracy, fairness, completeness or verification or for any other statement made or purported to be made by any of them, or on behalf of them, and nothing in this document or at this presentation shall be relied upon as a promise or representation in this respect, whether as to the past or the future. The information and opinions contained in this presentation are current, and if not stated otherwise, as of the date of this presentation. The Company undertake no obligation to update or revise any information or the opinions expressed in this presentation as a result of new information, future events or otherwise. Any opinions or information expressed in this presentation are subject to change without notice. This presentation does not constitute or form part of any offer or invitation or inducement to sell or issue, or any solicitation of any offer to purchase or subscribe for, any securities of CEAT Limited (the “Company”), nor shall it or any part of it or the fact of its distribution form the basis of, or be relied on in connection with, any contract or commitment therefore. Any person/ party intending to provide finance / invest in the shares/businesses of the Company shall do so after seeking their own professional advice and after carrying out their own due diligence procedure to ensure that they are making an informed decision. This presentation is strictly confidential and may not be copied or disseminated, in whole or in part, and in any manner or for any purpose. No person is authorized to give any information or to make any representation not contained in or inconsistent with this presentation and if given or made, such information or representation must not be relied upon as having been authorized by any person. Failure to comply with this restriction may constitute a violation of the applicable securities laws. The distribution of this document in certain jurisdictions may be restricted by law and persons into whose possession this presentation comes should inform themselves about and observe any such restrictions. By participating in this presentation or by accepting any copy of the slides presented, you agree to be bound by the foregoing limitations.

  3. Table of Contents Section I : RPG Group Overview Section II : Tyre Industry Overview Section III : Peer Analysis Section IV : CEAT Overview & Strategic Drivers Section V : CEAT Financials and Results Analysis

  4. Section I : RPG Group Overview

  5. RPG Group : History • RPG Enterprises established in 1979 by Mr. R P Goenka • In 80s, RPG group acquired various companies such as CEAT Tyres (1981) , KEC (1982); Searle India, now RPG Life Sciences (1983); Gramophone Company of India Ltd, now Saregama India (1986); and finally CESC, Harrisons Malayalam, Spencer & Co. and ICIM, now Zensar Technologies, all in 1989 • Ownership reorganization in 2010, resulting in two separate groups : RPG Group & RP-Sanjiv Goenka Group RPG Group RP-Sanjiv Goenka Group 5

  6. RPG Group : Business Portfolio $3 bn Global & diversified Indian business group Presence in key sectors of economy  Global presence in over 100 countries  Employee strength of over 20,000 across geographies  Global business of around 50% TYRE INFRASTRUCTURE PHARMA PLANTATIONS POWER / TELECOM ANCILLARY SPECIALITY IT 6

  7. RPG Group : Governance Structure Management Board Members (MBM)  Members : Chairman, Sector Heads, Group HR & Group Finance  Purpose : Group level strategy decisions Company Board of Directors  Members : Chairman, MD & Independent Directors who are experts in various fields  Purpose : Company specific strategy decisions, results review & regulatory related aspects Business Review Board (BRB)  Members : Chairman, Group HR, Group Finance, CEO & other Key Management Personnel of the companies  Purpose : Strategic Planning, Annual Operating Plan & Business Performance Review Centre Of Excellence (COE)  Functional COEs for critical functions such as Finance, IT, Manufacturing, Legal / Secretarial etc  Platform for Best practice sharing, leverage opportunities at group level, any common agenda discussed incl knowledge sharing 7

  8. RPG Group : Corporate Social Responsibility ▪ Being an eco-efficient ▪ Actively participate in the ▪ Engaging with and company that believes in nation’s effort to bridge the contributing to our Goals sustainable growth and huge shortfall of skilled communities around – makes it a part of its DNA (technical) manpower Educate & Empower ▪ All plants to work towards ▪ Adopt Govt. ITIs to deliver ▪ School/community Zero net consumption of relevant and quality courses development program natural resources around all our 15 plants & ▪ Initiate technical Education at Initiatives offices ▪ Establish sustainability Govt schools in select States ▪ Set-up company-wide communications and where RPG Plants are reporting on performance situated. volunteering programs ▪ Sensitise and motivate all ▪ Revamp the adopted ITIs & ▪ Identify and engage with employees to go Green and Govt technical High Schools underprivileged Approach incorporate it into the Group to be Industry-oriented. schools/communities for strategy. Advocacy in govt circles to English and Livelihood help realise potential. programmes 8

  9. RPG Group : Key Financials Net Sales (Rs Cr) 17,400 EBITDA (Rs Cr) EBITDA (%) 11.5% 15,584 9.7% 13,825 8.7% 8.1% 8.0% 10,781 9,050 1,042 943 1,121 1,250 1,686 FY10 FY11 FY12 FY13 FY14 FY10 FY11 FY12 FY13 FY14 Net Debt Net D/E (x) Net Debt / EBITDA 2.8 Net Worth (Rs Cr) ROE 24% 2.3 2.2 20% 1.9 17% 15% 1.4 13% 1.0 0.8 0.9 0.8 0.6 2,272 2,646 2,974 3,302 3,926 1,417 2,604 2,633 2,754 3,208 FY10 FY11 FY12 FY13 FY14 FY10 FY11 FY12 FY13 FY14 9

  10. Section II. Tyre Industry Overview

  11. Indian Tyre Industry : Growth trends 430 450 CAGR 11% 385 48 400 369 337 42 350 48 36 286 286 300 31 36 250 Rs bn 200 382 343 321 150 301 255 250 100 50 0 FY08 FY09 FY10 FY11 FY12 FY13 Domestic Market Size (Rs Bn) Export (Rs Bn) • Consistent growth over last 6 years • Less cyclical compared to OEMs sales volume Source : ATMA, CRISIL 11

  12. Indian Tyre Industry : Radialisation trends Passenger Cars LCV Truck & Bus FY13 20 FY13 25 FY13 98 FY12 17 FY12 FY12 22 98 FY11 12 FY11 FY11 16 98 FY10 10 FY10 FY10 97 15 FY09 FY09 FY09 6 97 12 FY08 FY08 96 FY08 4 12 FY07 95 FY07 FY07 12 3 FY06 90 FY06 11 FY06 2 FY05 85 FY05 11 FY05 2 Truck and Bus Radialisation to reach 40% in 3-4 years Source : ATMA, Internal Analysis 12

  13. Natural Rubber : Recent Price trends Yearly Average NR price (Rs/Kg) 250 208 196 200 176 166 150 144 155 111 127 104 98 97 100 50 0 FY07 FY08 FY09 FY10 FY11 FY12 FY13 FY14 Q1FY15 DOMESTIC INTERNATIONAL Natural Rubber prices have followed a stable trend, except in FY11 Source : Rubber Board 13

  14. Section III. Peer Analysis

  15. Indian Tyre Industry : Key players & Market Share Net Sales (Rs Bn) / 4 yr CAGR % FY 14 YoY Sales growth 12.0% 160 20% 19% 9.7% 17% 10.0% 18% 140 127 16% 14% 120 8.0% 13% 14% 100 12% 86 6.0% 5.3% 80 10% 63 59 8% 53 60 50 4.0% 6% 37 40 28 4% 2.0% 20 2% 0 0% 0.0% MRF CEAT Apollo JK CEAT Top 3 Players ex CEAT FY10 FY14 CEAT 2 nd fastest growing company in last 4 years; Fastest growing company in the last 2 years FY14 & FY13 15

  16. EBITDA Margin Comparison : Last 8 Quarters 17% 15.9% 15.3% 16% 14.3% 15% 13.9% 13.3% 14% 13.1% 13.1% 13% 12.5% 12.1% 12.1% 11.7% 13.0% 11.9% 12.1% 11.4% 12% 10.8% 11.2% 11.7% 11% 10.4% 10.1% 11.0% 10.3% 9.9% 10% 10.8% 9.1% 9.9% 9.9% 8.9% 9% 8.2% 8.9% 8% 8.5% 6.7% 7% 6% Q1 FY 13 Q2 FY 13 Q3 FY 13 Q4 FY 13 Q1 FY 14 Q2 FY 14 Q3 FY 14 Q4 FY 14 CEAT MRF Apollo JK Tyre Focussed strategy yielding in improved margins * As reported in Q4 FY14 16

  17. Section IV : CEAT Overview & Strategic Drivers

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