Crowdfunding at Boston University Lauren Wake Client Solutions - - PowerPoint PPT Presentation

crowdfunding at boston university
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Crowdfunding at Boston University Lauren Wake Client Solutions - - PowerPoint PPT Presentation

Ruffalo Noel Levitz Crowdfunding at Boston University Lauren Wake Client Solutions Consultant, ScaleFunder 1 All material in this presentation, including text and images, is the property of Ruffalo Noel Levitz. Permission is required to


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All material in this presentation, including text and images, is the property of Ruffalo Noel Levitz. Permission is required to reproduce information.

Crowdfunding at Boston University

Client Solutions Consultant, ScaleFunder Lauren Wake

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First of all: what is crowdfunding?

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Dictionary Definition

(Think: Kickstarter or IndieGoGo)

Dictionary.com

noun

  • 1. the activity or process of raising money

from a large number of people, typically through a website, as for a project or small business.

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How can crowdfunding work for you?

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Research

UC Santa Cruz | UCLA

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Student Groups

MIT | UT Dallas | Missouri S&T

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Departmental Initiatives

Ole Miss | Northern Kentucky University

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What do you need to launch a project?

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Project Video Project Description Perks/Levels Updates Project Owner Bios

Content for the Project

“Quiet Phase”

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Marketing for the Project

“Active Phase”

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Marketing for the Project

“Active Phase”

Your Team’s Networks + Your Project’s Dollars!

Your Team’s Content =

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Send thank you’s! Fulfill perks! Update donors! Stay active on social media! Close out project!

Stewardship for the Project

“Post-Campaign Phase”

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Make the time to crowdfund effectively! #YouGottaHaveTimeFoThat Find people who will actively support you! #SquadGoals Be realistic about your fundraising goal! #IDontAlwaysSetGoals#ButWhenIDo #TheyreAttainable

At the end of the day you need to remember:

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So let’s talk about BU Crowdfunding.

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Launched first projects in May 2014 7 Completed Projects – 5 Funded 100%+ Average Project Success Rate – 94% $72,559 Raised – 758 Gifts

Crowdfunding at BU

State of the Platform

Primarily research& student projects

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Project SEARCH: Scanning Ears for Child Health

May – June 2014

  • $10,655
  • 101 Gifts
  • Dr. Chris Gill
  • Elizabeth Ragan
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BU Dance Team: Defending the National Title

February – March 2015

  • $19,715
  • 181 Gifts
  • Success led to…
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BU Dance Team’s Quest to Nationals

February – March 2016

  • $18,328
  • 192 Gifts
  • Amber Thiel
  • Megan Dacek
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Caitlin Cushman

BU Crowdfunding Admin

  • Dr. Chris Gill

Project Leader – Project SEARCH

Elizabeth Ragan

Project Leader – Project SEARCH

Amber Thiel

Project Leader – BUDT 2016 Project

Megan Dacek

Project Leader – BUDT 2016 Project

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Further questions? Contact Caitlin Cushman ccushman@bu.edu