CREATING VALUE BECOMING RELEVANT Action plan for concretising the - - PowerPoint PPT Presentation

Federal Office of Topography swisstopo

«CREATING VALUE – BECOMING RELEVANT»

Action plan for concretising the strategic objectives «Sharing Knowledge, Capacities and Infrastructure» (EGS-Pillar 3).

Brussels, 18 February 2020

Existing EGS Communication

Third step

Federal Office of Topography swisstopo 3 16 December 2019

Create a common understanding for target groups and relevant issues.

Step by step together to the goal.

Develop core messages for each issue. Set up monitoring. Implementation of public affairs activities, lobbying, media relations.

Agenda

• 1. Welcome adresses Slavko 5’
• 2. Objectives of the Workshop Iso Rechsteiner 15’
• 3. Presentation of the EGS Communications Actions EGS Secretariat 20’
• 4. Discussion: M4 (Information priorities) and priorities all 30’
• 5. Presentation of the Action Plan with focus on M1 and M2 Simone Wölfli 20’
• 6. M1: existing tools for the monitoring of EU Policy Slavko & Patrick 30’
• 7. Discussion and action to be implemented all 30’

Lunch

• 8. M2: stakeholder map: present situation Slavko & Patrick 30’
• 9. Discussion and action to be implemented all 30’
• 10. Next step to improve the EGS Communication all 30’
• 11. Organization, resources, Taskforce Communication all 30’
• 12. Feedback and conclusions Slavko & Iso Rechsteiner 20’

• 2. Objectives of the workshop

Decisions Executive Committee December 16, 2019: § EGS Secretariat should provide more regular updates to members on EC policy developments § swisstopo and EGS Secretariat should develop further actions related to M1 (Monitoring), M2 (Stakeholder map) and M4 (Information priorities in 2020) Implementation § Quick and clear decision on measures, prioritisation of measures, decision on implementation for 2020 § Clear distribution of tasks, clear responsibilities. § Set up project controlling, establish reporting.

Focus of communication

Action Plan 2019

provide more regular updates to members on EC policy developments develop further actions related to M1 (Monitoring), M2 (Stakeholder map) and M4 (Information priorities in 2020)

The focus of communication is changing

Implementation

Federal Office of Topography swisstopo 7 16 December 2019

Create a common understanding for target groups and relevant issues.

Step by step together to the goal.

Develop core messages for each issue. Set up monitoring. Implementation of public affairs activities, lobbying, media relations.

§ Quick and clear decision on measures, prioritisation of measures, decision on implementation & timeline for 2020 § Clear distribution of tasks, clear responsibilities. § Set up project controlling, establish reporting. § Go!

Measure 4: information priorities 2020

Goals

§ TG European Commission: Strategic data sets with transnational significance have been identified; 2 area-wide data sets are available by 2020; EGS defines a KPI: the accesses to the EU datasets are measured. At least 100 accesses per day. § TG NGS: A white paper on decarbonisation has been published until mid 2020; a comprehensive database with the expertise in the GSOs has been published until the end of 2020; KPI for access to EU datasets at least 100 per day

responsibility

Content: § 2 area-wide data sets § white paper on decarbonisation § comprehensive database with the expertise in the GSOs ExCom

general conditions and risks resource planning description and deliverables Unterstützug

§ Internal Task Force Expert groups members

Support support StatusStatus status

§ Attractiveness for EU parliamentarians must first be awakened § The fight for attention is huge § Short term issue – Quick win

Proposed procedure

What already exists? What is missing to achieve the goal? Are there hurdles? How do we jump the hurdles? Who takes

• ver the task?

Measure 4: information priorities 2020

Overview and description of measures

G2? Main Target Groups Priority Target groups’ relevant issues USP ( Unique Selling Proposition ) Key messages communicative concretisation Allocation/link to measures Government to Government European Commission Departments (Directorate- General) Executive Agencies 1 Ten priorities of the European Commission and the relevant EC Policies: A Clean Planet for all, Toward a Sustainable Europe by 2030 (SDG), Circular Economy Package, Industrial Transformation Master Plan, Raw Materials Initiative, Integrated Maritime Policy, GEO/EuroGEOSS and Copernicus, Pan-African Program, Smart Cities and EU Directives: Water Framework Directive, Protection of groundwater against pollution and deterioration, Floods Directive, Urban Waster Water Directive, Nitrates Directive, INSPIRE Directive providing base-line geological

• bservations at trans-national scale for

environmental changes, adaptation and resilience at national and trans-national scales providing a documentation of natural subsurface in 4D at the trans-national scale for geo-resources management and decarbonisation developing a future European legal framework for the subsurface to cope with different interests in the underground establishing “White Papers” on strategical and political issues related to the subsurface for geo-resources, fracking, circular economy & raw materials, critical metals, energy storage, geothermal energy, waste disposal, heat storage providing a network of 700 experts

• n Geo-Energy, Mineral Resources,

Water Resources, Spatial Information, Earth Observations and Geo-Hazards, Geochemistry, Marine Geology and Urban Geology European competence center for the subsurface It provides trans-national information on the European subsurface, which are relevant to the EU, its strategy and politics. Strategic data sets with transnational significance have been identified By 2020, 2 area-wide data sets are available. Access to the EU data sets will be measured: At least 50 accesses per day. Element of M4: information priorities 2020 Element of M4: information priorities 2020 Additional use within M5: «media relations» und M6 «EGS newsroom» Internal task in regular reporting Government to Government National Geological Surveys 1 Decarbonisation and geo- resources management Energy storage, geothermal energy, critical metals and raw materials, subsurface disposal and storage Environmental change, adaptation and resilience Urbanisation, land-use planning in the subsurface, transport, groundwater monitoring, earth

• bserving system, natural risks,

national geological models NGM providing service-oriented research in partnership providing access to geological data and information at the national scale under the FAIR-principle providing research facilities to the subsurface for decarbonisation technologies providing monitoring technologies to environmental changes facilitating know-how exchange in data management, mapping technologies and 3D-modeling providing a network of 700 experts

• n Geo-Energy, Mineral Resources,

Water Resources, Spatial Information, Earth Observations and Geo-Hazards, Access to the European Subsurface It facilitates trans-national access to information, facilities, technologies and exports to provide relevant support and expertise exchange to the national GSOs. The accesses to the EU data sets are measured: At least 50 accesses per day. A White Paper to the European Commission on decarbonisation has been prepared until mid 2020. A comprehensive database with the expertise in the GSOs has been created by the end of 2020. Internal task in regular reporting Element of M4: information priorities 2020 Additional use within M5 «media relations» und M6 «EGS newsroom» Element of M4: «information priorities 2020» Additional use within M5 «media relations» und M6 «EGS newsroom»

Measure 4: information priorities 2020

What already exists? § - What is missing to achieve the goal? § - § - § - Are there hurdles? § - How do we jump the hurdles? § - Who takes over the task? § - Action planning §

• 2. Action plan M1

GOALS M1 § Get an overview of all EGS relevant issues in the ongoing EU- level policy debate. § Identification of issues to which EGS can make a relevant contribution in shaping opinion. § Increase knowledge and influence in the debate. § Identify points of interaction/time of a possible intervention. HOW WE GET THERE § Check existing solutions for practical viability § Exchange of experience among members § Clearly define scope and target groups § Specification of requirements § Define publication, periodicity, reporting

Action plan M2

GOALS M2 § EGS identifies all relevant stakeholders of the target groups 1 to 3 § EGS prioritises stakeholders who can assume an ambassadorial

• r multiplier role in EGS-relevant issues.

§ EGS establishes initial contacts with the relevant stakeholders of target groups 1 to 3. HOW WE GET THERE § Collect existing know-how and Desktop research § Close cooperation with National Delegates § Check existing solutions for practical viability § Organize support from policy specialists with knowledge of the EU Commissions § Develop concept for initial contacts with stakeholders

Measure 1: monitoring

Goals

§ Get an overview of all EGS relevant issues in the ongoing EU-level policy debate. § Identification of issues to which EGS can make a relevant contribution in shaping

• pinion.

§ Increase knowledge and influence in the debate. § Identify points of interaction/time of a possible intervention.

responsibility

Create a monitoring tool: § content, timeline, issues § issue monitoring EGS secretariat

general conditions and risks resource planning description and deliverables Unterstützug

§ Internal with external support Expert group members

Support support StatusStatus status

§ Check existing solutions for practical viability § Exchange of experience among members § High initial effort for tool allocation § Mid term issue

Measure 1: monitoring

What already exists? § - What is missing to achieve the goal? § - § - § - Are there hurdles? § - How do we jump the hurdles? § - Who takes over the task? § - Action planning §

Measure 2: stakeholder map

Goals

§ EGS identifies all relevant stakeholders of the target groups 1 to 3 § EGS prioritises stakeholders who can assume an ambassadorial or multiplier role in EGS-relevant issues. § EGS knows which stakeholders can be involved in a particular issue. § EGS establishes initial contacts with the relevant stakeholders of target groups 1 to 3.

responsibility

Creation of a stakeholder list (matrix): § Functions, positions, influence, effectiveness § Accessibility and interest reachability EGS Secretariat

general conditions and risks resource planning description and deliverables Unterstützug

§ High initial effort § Attractiveness for EU parliamentarians must first be awakened § The fight for attention is huge § Mid term issue § Internal § Ad hoc support from policy specialists with knowledge of the EU Commissions National delegates

Support support StatusStatus status

Measure 2: stakeholder map

What already exists? § - What is missing to achieve the goal? § - § - § - Are there hurdles? § - How do we jump the hurdles? § - Who takes over the task? § - Action planning §

Overview and description of measures (suite)

Geochemistry, Marine Geology and Urban Geology Government to Research Horizon Europe Research Executive Agency 1 Excellence in science, industrial leadership, societal challenges, science with and for society, innovation and technology Building a low-carbon, climate resilient future, connecting economic and environmental gains – the circular economy, digitizing and transforming European industry and services providing service-oriented research in partnership providing access to geological data and information at the regional, national and trans-national scale under the FAIR- principle providing joint venture for agencies and academic institutions understanding the behavior of the subsurface to changing conditions providing some research facilities to subsurface decarbonisation technologies undertaking high-quality, independent environmental monitoring to ensure confidence in project safety Your research partner It supports research institutes by providing access to geological data and information, methodologies, infrastructures and subsurface monitoring throughout Europe. A large-scale database with the expertise in the GSOs has been created by the end of 2020. Internal task in the context of preparatory work Basis for further use in the following measures:

• M4: «information priorities

2020»

• M5 «media relations»
• M6 «EGS Newsroom»

Government to Public Specialized media 1 Technical articles and Interviews raising awareness of the key role of geoscience in geo-resources management, decarbonisation and monitoring of environmental changes providing case studies of decarbonisation technologies in the subsurface for energy storage, geothermal energy, critical metals and raw materials, subsurface disposal and storage providing case studies of environmental changes and geo-resources management providing fact sheets, statistics and some experts for interviews on societal issues related to the subsurface Awareness raiser for the subsurface ECCS is the SPOC for trans- national topics related to the

• subsurface. It communicates on

the European level and provides relevant information in a variety of topics as well as access to an expert’s network. Factsheets on the following topics geothermal energy decarbonisation geohazards CIMCity Wikipedia entry Element of M3 «basic information package BIP» Elements of M4 «information priorities 2020» Elements of M5 «media relations» Elements of M6 «EGS Newsroom» Internal task in the context of preparatory work Additional use within M5 «media relations» und M6 «EGS newsroom»