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The University of Baltimore: Knowledge That Works CPDC Strategic Vision: Creating Sustainable Success Great Expectations Forces Re-Shaping Career Services Higher Education Act Student Loan Debt High Unemployment/Underemployment Undecided


  1. The University of Baltimore: Knowledge That Works CPDC Strategic Vision: Creating Sustainable Success

  2. Great Expectations Forces Re-Shaping Career Services Higher Education Act Student Loan Debt High Unemployment/Underemployment Undecided Students Skill Gap

  3. Connection to UB Vision Strategic Plan Enrollment Study Group • Goal 1/Objective 1.2: Strengthen • Reconsider how “undecided” is connection between academic handled programs, advising and career services • Students should be guided • Goal 5/Objective 5.5: Increase towards majors that match their campus student employment interests and potential options • Success Measures: – Student/alumni job placement – Student career-enhancements – Number of on-campus student employment options

  4. Uniquely UB Response Theme 1 Outcomes & Impact  UB Students will Be We Commit to Creating Expert Career Managers Ready to work Theme 2  Marketability Engage the University Community in  Competitive Advantage Delivering Skills, Resources, Networks Theme 3  Retention Facilitate Synergies among Students,  Employer Desirability Alumni and Employers

  5. Uniquely UB: Ahead of the Competition Statewide Trends Distinguished  Career Services-Must Die (Wake  Career model Forest University)  Teaching career management  Stevenson University  Integrated (all hands on deck) approach  UMUC  Employer connections  UMB  Comprehensive suite of coaching  Loyola University Maryland focused services  Innovative programming

  6. Moving Forward 6 Strategic Goals Strategic Goal #2: Strategic Goal #3: Strategic Goal #1: Prepare students and Create strong partnerships Engage key internal alumni with career with the employment stakeholders campus-wide development skills community Strategic Goal #5: Strategic Goal #6: Strategic Goal #4: With University Develop CPDC as a user- Deliver leading-edge Relations, create strong friendly, efficient programs and services marketing and operation communications strategies

  7. Strategic Goal #1: Engage key internal stakeholders campus-wide Curriculum Integration Alumni Financial Aid Engagement Business MSB: Paid Internships Partners Integrated Approach to Career & Professional Veteran’s Admission Development Center All Hands on Deck Academic ALC Advising Center for Counseling Educational Center Access

  8. Strategic Goal #2: Prepare students and alumni with career development skills UB Career Cycle

  9. Coaching Suite of Services Career Coaching Staff Training – Internship Assistance - Coach training – Career Assessment - Counseling development – Career Exploration - Current credentials – Resume Reviews - Global Career Development Facilitator – Interview Preparation - Certified Professional Career Coach – Graduate School - Licensed Counselor Planning - Certified Professional Resume Writer – Career Cycle Assistance - Certified Federal Career Coach and Job – Job Search Assistance Search Strategist – Changing Careers - Certified 5 O'clock Club – Social Media Branding - MBTI Certified - Certified Rehabilitation Counselor

  10. Job Search Group • Job targeting • Research • Interview preparation • Networking • Personal marketing plan

  11. Highlight: Online Toolkit • UBworks • InterviewStream • Optimal Resume • Career Spots

  12. Fall 2013 – End of Semester Report Usage Top Topics for Coaching • 457 coaching sessions 1) Resume/cover letter • 20 classroom presentations 2) Job search 3) Choosing a major Student Status Number Alumni 69 Graduate 96 Undergraduate 219 Other 8 Student Usage by Status (excludes walk-ins)

  13. Strategic Goal #3: Create strong partnerships with the employment community Employer Relations • Outreach • Site visits • Job fairs • Interview schedules • Visibility sessions • Visibility tables • Employer volunteerism: – PIP – Rockin’ Resume – Job Shadowing Program

  14. Fall 2013 End of Semester Report • 4,880 employers in Top Employers UBworks • CareFirst • AFLAC • 453 jobs posted • AT&T – 193 internships – 87 paid internships • Northwestern Mutual • World Relief • Total internships 2013 – 712 – 221 paid

  15. Highlight: On Campus Interviews Employer Visits OCI 2014 • Morgan Stanley U.S. Secret • Fall 2013 (21) Service • Spring 2014 (10) • Arthur Bell • Kohl's • Northwestern Mutual • Enterprise Rent-A-Car • Basys Inc. • Penske • BBVA Compass

  16. • Aflac • Centers for Medicare and Medicaid Services • Enterprise Rent-A-Car • Empowering Minds Resource Center, Inc. • Farmers Insurance Group • Home Properties • Kohl's • Maryland Transportation Authority Police • Midtown Insurance Group (VP Sponsor) • Modern Woodmen Fraternal Financial • Morgan Stanley • Vectorworks, Inc. • Network Building + Consulting • Northwestern Mutual Financial Network • Penske Truck Leasing • Robert Half • Skyline Technology Solutions • T. Rowe Price • The Department of Juvenile Services • TEKsystems • Toyota Financial Services • Verizon • World Relief

  17. Strategic Goal #4: Deliver leading-edge programs and services National Career Special Programs Development Month • Career Peer Educators • LinkedIn Photo Shoot • Be Ready • How to Create a • Dining Etiquette Dinner at Government Resume City Café • Perfect Your Pitch • Getting Started with LinkedIn

  18. SPECIAL INITIATIVES

  19. UB 21 Catalyst Grant 1. IDIS 101 Course Collaboration 2. Career Exploration Seminars 3. Career Portfolio Completion 4. Career Coaching Case Management

  20. Assessment Learning Outcomes • Programming and services • Career cycle question database Destination Survey • Winter Class of 2012 – Response Rate: 30.5% – 76/249 • Spring Class of 2013 – Response Rate: 22.3% – 71/319 • One word that captures your UB experience

  21. Employed, full time (67.11%) Employed, part time (2.63%) Self-employed, full time (6.58%) Self-employed, part time (3.95%) Not employed, searching (3.95%) Not employed, not searching (1.32%) Graduate School (14.47%)

  22. Employed, full time (71.83%) Employed, part time (8.45%) Self-employed, full time (1.41%) Self-employed, part time (2.82%) Not employed, searching (7.04%) Not employed, not searching (0%) Graduate School (8.45%)

  23. Success Stories

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