Courtauld Commitment A Little History.. Richard Swannell Director - PowerPoint PPT Presentation

Courtauld Commitment – A Little History.. Richard Swannell Director of Design & Resource Minimisation

Idea for the voluntary agreement came from a dinner at the Courtauld Gallery, Somerset House in 2005 – hence the agreement was christened the Courtauld Commitment.

Aim: Prevent Waste to help UK hit the 2010 LFD target

Context  1996-7 total household waste was 22.5 Mt  2002-3 increased to 26 Mt  Increasing by 16% over 6 years  Biodegradable waste targeted by Landfill Directive (LFD)

Objectives of the commitment: Commit to working with WRAP to achieve its objective of:  To design out packaging waste growth by 2008  To deliver absolute reductions in packaging weight by March 2010  To identify ways to tackle the problem of food waste  Modified to: help reduce the amount of food the nation's householders throw away by 155,000 tonnes/y by 2010, against a 2008 baseline

What did this mean in terms of targets for waste prevention?  Packaging: 360 kt  Food waste: 155 kt/y by March 2011  Total: around 585 kt

Benefits?  Reduced costs to businesses, consumers and LAs  Stimulate innovation  Deliver what consumers wanted  Help deliver the LFD target cost-effectively  Estimated benefits of reduced waste were: £1.4 Billion over 5 years

What’s happened?

Packaging

GlassRite: lightweighting  Reduced glass use by 133,000 t  Developed the lightest 75cl screwcap wine & 70cl spirits bottles in the world  Reduced beer and cider bottle weight dramatically

GlassRite Wine: bulk importation  More than 190m additional bottles of wine filled in the UK in lighter bottles  Reduced GHG emissions by 32,000 tonnes of CO 2 (e)  Estimated £27m additional increase in value to UK glass sector

Aluminium cans  Lightweighted by 5%  Around 6.5 billion cans distributed across Europe  Reduction saving around 90,000t of CO 2 (e)  Modified can design and reduced the gauge of the can body and end  No compromise on packaging quality Research: WRAP, CCE and Beverage Can Makers Europe.

Plastic Bottles  Shift to concentrates – detergents and squashes  Many lines lightweighted  Increased use of recycled content – rPET – rHDPE

Seasonal Confectionary Working Group  Over 1000 t/y packaging reduced  In 2009 significant reductions hit the shelf  Highly visible to consumers  Large consumer media interest

Food waste

How much?  8.3 Mt total, 5.3 Mt could have been eaten  Worth > £12 billion/y (2008 prices)  £480/y for the average household  20 Mt/y of CO 2 e; Same emissions as from 25% of cars on UK roads

Getting the message across

Storage Guidance

Changing the retail environment

Progress against objectives

UK Household Waste (000 tonnes) 20,000 22,000 24,000 26,000 28,000 30,000 32,000 1996/97 1997/98 1998/99 1999/00 2000/01 England UK 2001/02 2002/03 2003/04 2004/05 2005/06 2006/07 2007/08 2008/09

Total household waste arisings in the UK are falling UK household waste (million tonnes) 31.3 30.8 29.6 2006/07 2007/08 2008/09 Source: WasteDataFlow

The Courtauld Commitment – Target Evaluation

Courtauld Commitment Targets Packaging  To design out packaging waste growth by 2008  To deliver absolute reductions in packaging waste by 2010 Food Waste  To help reduce the amount of food the nation's householders throw away by 155,000 tonnes/y by 2010, against a 2008 baseline

Food Waste

The strategy – a twin track approach  Changing consumer behaviour – Love Food Hate Waste’ – Partners  Making it easier for consumers NOT to waste food – Influencing the retail environment

Programme delivery Direct to consumers Via strategic partners • Local authorities • Grocery sector • Community groups • Other campaigns

Food waste – target evaluation  To determine whether the CC target has been achieved, a methodology based on direct measurement has been adopted: – A synthesis of 2009 LA waste analyses and information from WasteDataFlow gives an estimate of household food waste collected in England – Comparison to a similar study in 2006/7 gives an estimate of the reduction over this time period – ‘pre - CC1 HHFW target’ tonnage subtracted – Extrapolate to the UK, but not to other waste streams (e.g. home composting, sink) – Taken a conservative approach

Food waste – target evaluation  In 2009, a minimum of ~270,000 tonnes/y less food waste was collected than in 2007/8*. Therefore the food waste target (155,000 tonnes/y) has been exceeded  The value of the food waste avoided in 2009 is around £610 million , and the reduced emissions of CO 2 e is around 1.1 million tonnes * Compared to 2006/7 a minimum of ~380,000 tonnes less food waste was collected (£860 million; 1.6 million tonnes of CO 2 e). The analysis used the lower 95 percentile of the confidence limit of the mean food waste reduction in the UK to estimate the food waste reduction against the target – a conservative assumption.

Food waste – behaviours & knowledge Tracked behaviours and knowledge have Understand BB date 80% +9% been moving 70% positively since Check cupboard +5% 2008 60% before shop +6% 50% Make a shopping list +3% 40% Plan meal for week 30% Mar- Jul- Nov- Mar- Jul- Nov- Mar- 08 08 08 09 09 09 10

Food waste – self-reported levels of waste 65% 60% Self-reported levels of people wasting 55% ‘none’ or ‘hardly 50% any’ food waste 45% have risen over the recent years 40% 35% 30% Oct- Apr- Oct- Apr- Oct- Apr- Oct- Apr- 06 07 07 08 08 09 09 10

Food waste – cumulative savings 2006/7 2007/8 2008/9 2009/10 Annual Baseline 110,000 t 70,000 t 201,000 t reduction* * Split between 2008/9 and 2009/10 based on a conservative assumption that we were on track in 2008/9 but not ahead of trajectory

Food waste – cumulative savings  Since 2006/7, a minimum of ~670,000 tonnes less food waste has been collected  The value of the food waste avoided since 2006/7 is around £1.5 billion , and the reduced emissions of CO 2 e is around 2.8 million tonnes

Packaging

Courtauld Commitment Targets Packaging  To design out packaging waste growth by 2008  To deliver absolute reductions in packaging waste by 2010 Food Waste  To help reduce the amount of food the nation's householders throw away by 155,000 tonnes by 2010, against a 2008 baseline

Packaging Targets Scope  Primary packaging only  ‘Traditional grocery’ only  Retail sales of signatories  Comparison of 2009 against 2006 baseline Notes  Targets assessed on an absolute basis  Results from retailers used for main assessment

Target evaluation  Total primary packaging from signatories = 2.9 Mt in 2006 and 2009 *  Impact of primary grocery packaging avoided = 340,000 t  Cumulative impact on primary packaging 520,000 t (split between grocery and hospitality sectors)  Led to a cumulative CO2 equivalent reduction of 500,000t  Absolute reductions not achieved * Sensitivity analysis suggests accuracy of 2%

Primary Packaging – Sales Information Between 2006 and 2009, Packs sold (billions) volume sales within the 80 scope of the 70 Commitment rose by 60 6.4% 50 40 30 Total Market 20 Courtauld 10 0 2005 2006 2007 2008 2009

Calculating the Impact of the agreement • Assume that packaging would grow in line with sales volume if no intervention was made. • Calculate the packaging that would be required with no reduction (based on a 6.4% increase). • Subtract the actual figures for packaging weight for each year from the predicted figures based on sales volume growth. • Add the annual figures to produce a cumulative impact. • Estimated impact on signatory primary packaging 340,000 t.

Primary Packaging – Sales Adjustment 1 o packaging - average packaging Packaging per pack weight per pack (grammes) has decreased 52 during the Courtauld 50 Commitment by 4%. 48 46 The reduction in the rate of 44 change is addressed in the 42 next two slides. 40 2006 2007 2008 2009

Packaging materials balance has shifted Packaging Materials - 2006 Packaging Materials - 2009 Other Other Paper Paper 0% 0% 18% 17% Plastic Plastic 26% 26% Steel Steel 8.3% 9.6% Al Al 2.9% Glass Glass 2.6% 46% 43%

Wine, Beer and Cider Product categories with most packaging:  Beer & cider (469,000 tonnes in 2009)  Wine (559,000 tonnes) This represents ~1/3 of packaging in grocery sales High packaging / product ratio Supermarket increased market share from other sources - 2008 to 2009  13% beer  20% wine

Primary Packaging – Reductions in Key Areas Packaging / product ratio (g packaging / 100 ml product) Wine and beer/cider, glass bottles only 75 74 75 73 57 51 2006 2007 2008 2006 2007 2008 Wine Beer

Primary packaging – brands & manufacturers  Data provided for 20 (of 31) signatories for all 1.2 years 1.0  Packaging levels 0.8 approximately constant 0.6 at 1.1Mt 0.4 0.2 0.0 2007 2008 2009