Council 251 Kick-off Meeting Trails End - 2016 Top Selling Scouts - - PowerPoint PPT Presentation

Council 251

Kick-off Meeting

Trails End - 2016 Top Selling Scouts

Top 10 Scouts Council Total Sales

Luke Fewx San Francisco Bay Area $38,511 Richard Becker Garnett Heart of Virginia $23,365 Benjamin Colley Twin Rivers $21,480 Alan K. Szewczyk Jr. Great Alaska $20,702 Evan Matthew Richards Colonial Virginia $19,732 Jake Anthony Tomasko Longs Peak $17,270 Zachary Gerber Northeast Illinois $16,355 Joshua Caleb Sears Piedmont (NC) $16,000 Brayden Matthew Spayer W.D. Boyce $15,131 Everitt Owen Greater Niagara Frontier $15,060

$203,606

Trails End - 2016 Top Selling Units

Council District Unit Total Sales Atlanta, GA Hightower Trail Pack 21 $86,110 Redlands, CA Temescal Pack 0803 $79,911 Modesto, CA Sierra Valley Pack 14 $75,360 Phoenix, AZ Thunderbird Pack 536 $74,685 Rapid City, SD Rushmore Pack 16 $73,140 Bethesda, MD Colonial Pack 1520 $71,500 Greensboro, NC Alamance Pack 65 $71,500 Wilmington, NC Coastal Pack 226 $70,665 Las Vegas Area Sunhawk Pack 431 $70,340 San Antonio, TX Two River Pack 0051 $69,790 $743,241

KTC - 2016 Top Selling Units

Town District Unit Total Sales

Hudson JP Becker Pack 3104 32,240.00 Marlborough JP Becker Pack 31 29,170.00 Stow JP Becker Pack 39 28,085.00 Newton Powder Keg Troop 209 21,550.00 Southborough JP Becker Troop 92 19,975.00 Marlborough JP Becker Pack 42 19,610.00 Ashland Cannon Pack 3001 18,405.00 Northborough JP Becker Pack 55 16,520.00 Weston Powder Keg Pack 157 14,320.00 Wellesley Powder Keg Pack 140 19,245.00 West Newton Powder Keg Pack 355 13,230.00 Framingham Cannon Pack 12 10,275.00 Westborough JP Becker Pack 3033 10,100.00

OCC - 2016 Top Selling Units

Town District Unit Total Sales

Medfield Seven Rivers Pack 0200 23,757.00 Norwood Seven Rivers Pack 0049N 22,967.00 Kingston Cranberry Harbors Pack 0049 20,399.00 Norwood Seven Rivers Troop 0049 17,241.00 Pembroke Cranberry Harbors Pack 0105 16,997.00 Franklin Seven Rivers Pack 0126 15,768.00 Plymouth Cranberry Harbors Pack 0047 15,404.00 Medfield Seven rivers Pack 0113 13,454.00 Marshfield Cranberry Harbors Pack 0097 12,522.00 Franklin Seven Rivers Troop 0029 12,158.00 Norfolk Seven Rivers Pack 0080 12,062.00 Franklin Seven Rivers Troop 0126 10,716.00 Easton Squanto Pack 0193 10,444.00 Scituate Cranberry Harbors Pack 007 10,207.00

How do we help you grow your sale in 2017?

 Clearly understand your 2017 goals, what is important to your unit  Collaborate to build a growth strategy to help your unit

• Help Selling Units Sell More
• Help Selling Scouts Sell More

 SIMPLIFY  Tools, technology, and training  Make it FUN!

Marketing Initiatives

 Product Tasting & Sales Kit

• White Cheddar, Caramel Corn w/ Sea Salt, Chocolatey Caramel Crunch, Chocolate Pecan Clusters, 3 pouches

Unbelievable Butter. , Posters and How-To-Guides  Drone:

• Step 1: Attend one of the Popcorn Kick-off Meetings
• Step 2: Commit to the 2017 Popcorn Program by Friday, June 16th

 Scout Rally:

• Any unit that signs up by Jun 16th all of your scouts will be invited to attend a Scout Rally being held at a

Launch Trampoline Park.

• 3 or 4 stations of training
• Jump for 1 hour
• Pizza and Drinks

2017 Unit Commissions

$25 $35 $30

Base Incentive: 30% commission - retail sales 50% commission - on-line sales Bonus Incentive 1: + an additional 3% for having member of your unit attend one of the kick-off meetings and simply pay on time. Bonus Incentive 2: + an additional 2% for increasing your sale by 2% or $1,000 whichever is greater. $10K Club Priority popcorn Pick-Up $15K Club Ice Cream Party for your Unit Plus $10K Incentives $20K Club Pizza Party for Your Unit, Plus $10K Incentives NOTE:

• n-line sales are NOT included in the Bonus Incentives

(only Show N Sell & Take Orders)

2017 Scout Incentives

 Scout Rally at Launch Trampoline Park  2017 Piece Patch  Scout Level Prize Assortment

(NO changes once system closes – Dec 1st)

 Popcorn Celebrations

• Fun at the Movies $700 Club (1 ticket)
• Big Spin To Win $850 Club
• Celtics Game $1000 Club

Multi-Piece Incentive Patch

Story:

The evil robot, Mega-Corn the Destroyer has come to planet Earth to eat all of the world’s popcorn, so Earth has called upon The Popcorn Squad, a group of brave and adventurous Scouts with super powers, to stop Mega-Corn before planet Earth is eradicated of all traces of popcorn!

Scouts Earn All Six Patches

• Participation: Sell One Item
• Online: Make One Online Sale
• Military: Sell One Military Donation
• One of Each: Sell One of Each Item
• Sellers Club: Reach Selling Goal (set by Council)
• Top Seller: Reach Top Selling Goal (set by Council)

5/9/2017

Once on the home page you will find 3 Prize Mania Categories. Please access the “Program Instructions” tab for tools to help you navigate this Popcorn season.

Program Instructions

Y

• u will find 5 Main tools in this

category:

• 1. PIP FAQ
• 2. Training Guide for Ordering Prizes
• 3. Council Approvers System

Navigation & Videos

• 4. Popcorn Kernels System Navigation

& Videos

• 5. Prize User Excel T

emplate

How to Create an Order

T

• place an order go to the “SHOP” tab.

Then click on the Prize Mania Category to display the 3 categories to choose

• from. Select the “choose your prizes”

category to go to the next page

This is a set of directions, please take a moment to read them before scrolling to the bottom to begin choosing your prizes and placing your order .

• You can sort your prizes by Product Code and

Product Description.

• You may sort your page by Grid View

, List View and Entry View.

• You can change the amount of prizes that are

displayed on the page. It is recommended to view 100 per page. Follow these (4) Steps to place an order .

How to Create an Order

Begin by simply entering the Qty of the items you are ordering.

How to Create an Order

1.Enter all your complete shipping information in the tab to the right. 2.Click on the View your cart tab to review your order for accuracy. 3.Y

• u can Remove an items or change a
• quantity. Once you have made the

changes you will select the Update All Changes to ensure that you are placing an order properly. Y

• u also have the means to, “Save”

, the cart in the event you need to stop and start again. Restore the Cart will allow you to move back to original state after you have made changes. Y

• u next step is to proceed to the

Checkout tab at the right top of this page.

How to Create an Order

 The final check out screen will ask you to

provide the same Shipping details. The person the order is going to should be in the attention field.

 The Unit number, Unit Type, Phone Number and

Phone Number should also be filled out.

 Y

• u will need to enter the number of scouts

selling and

 the T

• tal dollars sold.

 *If you are Unit Kernel keying you will not have

to put the unit % of prizes. This is automatically calculated and sent to the approver.



Finally click the blue Submit Order .

Checkout

The Unit Kernel will receive an email confirmation of the items ordered. The Approver will receive an email notifying them that an order is sitting in Pending status. Please print a copy of this order form. Y

• u will be

asked for the Order Number if you need to track your order or contact Customer Service.

Confirmation of Order

HAVE QUESTIONS? PLEASE CONT ACT THE FOLLOWING IN THIS ORDER:

• 1. Hunter J McCormick, Territory Sales Representative @

Hunter.McCormick@scouting.org, 413-854-5684 cell

• 2. E-mail: NDC.PRIZEINCENTIVEPROGRAM@SCOUTING.ORG
• 3. BSA SUPPL

Y GROUP CUSTOMER SERIVCE A T 800-323-0736 (8AM – 7PM EASTERN TIME ZONE M-F)

16

Council BONUS Prizes and Events

 Popcorn Celebrations

• Fun at the Movies – Every scout selling $700 will receive a movie ticket to a

private screening and can purchase a discounted ticket to the popcorn night with the Boston Celtics.

• Big Spin To Win: Every scout selling $850 or more will be invited to a party to

spin the wheel and win BIG prizes.

• Celtics Game: Every Scout who sells $1,000 will receive a free ticket to our

popcorn night with the Boston Celtics, exclusive Boston Celtics $1,000 Seller patch and early entrance to watch the Celtics warm-up – Dec/Jan timeframe.

Council BONUS Power Sellers Club

 $1,500 Power Seller Club - Every Scout who sells $1,500 or more in

popcorn will receive a $50 Target, Amazon.com, Walmart or $100 Council 251 Summer Camp Experience gift card.

 $2,000 Power Seller Club - Every Scout who sells $2,000 or more will

receive a $100 Target, Amazon.com, Walmart or $200 Council 251 Summer Camp Experience gift card.

 $2,500 Power Seller - You qualify for the Trail’s End College Scholarship.

Council BONUS Power Sellers Club

 Top Council Seller will receive 2 Premium Tickets to the Celtics game,

• n court photo pregame, your name on the Jumbo Tron

 Top Seller 2 thru 15 at the Celtics game will get to participate as

Anthem Buddies

 Top Seller 16 thru 40 at the Celtics game will get to participate in the

Half Time High Five Kids Tunnel Note: On-line sales are included in the BONUS prizes for Scouts.

Scouts are Selling Adventures

Key analysis: Consumers can be reassured by efforts when we better explain how to make a

difference and what the donation will help the charity achieve. One way to make a connection with customers is to have beneficiaries of the cause tell their stories. (Mintel Study)

Benefits of Selling Online

 50% back to the Scout  No handling of products or cash. Raise more money, less time, less

effort.

 Communicate with scouts, parents, unit leaders and volunteers

through social media.

 Personalized webpage with profile pic, description, favorite product, &

Scouting photos/video

 Real-time reporting in a dashboard  TE digital marketing engagement:

• Website notifications
• Personalized emails

Digital Marketing

Trail’s End University – Online Instruction

 Linked from the Popcorn Sales

System

 Modules

• First Year Popcorn Kernel
• Advanced Popcorn Kernel
• Online Selling

 Reporting available to determine

units that have completed modules

Unit Commitment Tracker

 You are invited to register and commit through the

Trails End System – (deadline: June 16th)

 Marketing emails on council initiatives  Units complete an online registration form

https://goo.gl/eLeaUC

Ready-to-Eat Lineup: Bags

Premium Caramel Corn with Almonds, Cashews & Pecans White Cheddar Cheese White Chocolatey Pretzels Popping Corn Classic Caramel Corn

$15 $20 $25 $25 $10 $10

NEW

Salted Caramel Corn Chocolatey Caramel Crunch

Microwave & Collection Lineup

Kettle Corn – 18 Pack Unbelievable Butter – 18 Pack

$25 $20

Chocolate Lover’s Collection Tin

$60

Cheese Lover’s Collection Box

$30

Key Dates

$25 $35 $30

Friday, June 16th Deadline for unit commitment to receive DRONE incentive Saturday, August 5th Scout Sales Training – Launch Trampoline Park – Norwood Saturday, August 12th Scout Sales Training – Launch Trampoline Park – Watertown Thursday, August 31st Show-N-Sell Popcorn Order Due on-line Tuesday, September 5th Sale Officially Begins Saturday, September 16th Show-n-Sell Popcorn Pick-Up (location(s) TBD) Friday, October 27th Take Order Popcorn Orders and Prize Order Due – No Exceptions! (online) Friday, October 27th Unsold Show-n-Sell Popcorn Returned – Council Service Center by 4:30pm. Saturday, November 18th Take Order Popcorn Pick-Up (location(s) TBD) Friday, December 8th Payment Due by 5:00 pm – No Exceptions! (must be at the council office by this date)

Trail’s End Promotional Store

• “I Supported Scouting”

Stickers

• Trail’s End Balloons
• Live Your Adventure

Bracelets

• TE Sunglasses
• TE Carabiner Key Lights
• TE Light Up Yo-Yos
• TE Balsa Wood Flyers
• TE Foam Footballs

*Credit Card Transactions Only

Open to Councils and Units

• TE Campfire Mugs
• TE 20 & 30oz Tumblers
• TE Ball Caps
• TE Graphic T-Shirts
• Cornhead Hats
• Trail’s End Polos

(Men’s and Women’s)

• Trail’s End Fleece

(Men’s and Women’s) Fun Items for Kickoffs! Visit store at Promo.Trails-End.com

Important Information

 Please send all questions and requests to:

popcorn@ktc-bsa.org

 Popcorn Resources:  www.ktc-bsa.org/popcorn

• Popcorn Resources
• 2017 Key Dates
• Unit Popcorn Commitment Form (please commit by June 16th)
• Take Order Form & Prize List
• Unit Commission and BONUS

Let’s make this our Best Year!

Thank You !