CAM ROLLER SPRING CASE UIAA INTERNATIONAL CLIMBING AND - - PowerPoint PPT Presentation
CAM ROLLER SPRING CASE UIAA INTERNATIONAL CLIMBING AND - - PowerPoint PPT Presentation
CAM ROLLER SPRING CASE UIAA INTERNATIONAL CLIMBING AND MOUNTAINEERING FEDERATION UNION INTERNATIONALE DES ASSOCIATIONS DALPINISME 4 kN STATIC LOAD 110 kg at 3 m/s DYNAMIC LOAD SIMPLE SIMPLE LIGHTWEIGHT SIMPLE LIGHTWEIGHT RELIABLE
CAM
ROLLER
SPRING
CASE
UIAA
INTERNATIONAL CLIMBING AND MOUNTAINEERING FEDERATION UNION INTERNATIONALE DES ASSOCIATIONS D’ALPINISME
110 kg at 3 m/s
DYNAMIC LOAD
4 kN
STATIC LOAD
SIMPLE
SIMPLE LIGHTWEIGHT
SIMPLE LIGHTWEIGHT RELIABLE
$100
$100 $60
$100 $60 $98
$22
$22
COGS
$38
GROSS MARGIN
$22
COGS
$60
$98
$38
GROSS MARGIN
$38
RETAIL MARKUP
$22
COGS
500,000
CAVERS, CANYONEERS, AND CLIMBERS
4%
ANNUAL MARKET GROWTH
YEAR 1 3 5
1200K
800K 400K
$825K
ANNUAL PROFIT
INVESTMENT
YEAR 1 3 5
1200K
800K 400K
7%
ANNUAL PROFIT
MARKET SHARE