Breaking the TV Habit Valerie Lanard @valer @gigabody Duhiggs - PowerPoint PPT Presentation

Feb 22, 2024 •137 likes •298 views

Breaking the TV Habit Valerie Lanard @valer @gigabody Duhiggs Habit Cycle Routine Cue Reward Duhiggs Habit Cycle Routine Cue Reward Duhiggs Habit Cycle Routine Cue Reward Ground Rules Preparation Weekly Urges to Watch TV

Breaking the TV Habit Valerie Lanard @valer @gigabody
Duhigg’s Habit Cycle Routine Cue Reward
Duhigg’s Habit Cycle Routine Cue Reward
Duhigg’s Habit Cycle Routine Cue Reward
Ground Rules
Preparation
Weekly Urges to Watch TV 40 35 5x/day 30 25 20 15 10 1x/day 5 2x/month no data 0 1-Aug-14 1-Sep-14 1-Oct-14 1-Nov-14 1-Dec-14 1-Jan-15 1-Feb-15 1-Mar-15 1-Apr-15 1-May-15
Avoidance & Escape
Source: @crucially CC license 2.0
BEFORE AFTER
Unexpected Rewards
Unexpected Rewards
Triggers Everywhere! Packages Bars Restaurants Spotify Friends Social Media Hotel Rooms Parties YouTube Visiting Family Planes Facebook Overheard People’s Autoplay on public transit Houses Sports Radio Ads iTunes when I Interviews charge my phone
Weekly Urges to Watch TV 40 35 5x/day 30 25 20 15 10 1x/day 2x/month 5 no data 0 1-Aug-14 1-Sep-14 1-Oct-14 1-Nov-14 1-Dec-14 1-Jan-15 1-Feb-15 1-Mar-15 1-Apr-15 1-May-15
Source: The Fairy Tale Cupboard CC license 3.0

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