BlueCross BlueShield of Tennessee, Inc. Headquartered in - - PDF document

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BlueCross BlueShield of Tennessee, Inc. Headquartered in - - PDF document

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WALKING AND WELLNESS WORKS KERA SMITH | JUNE 17, 2014 BlueCross BlueShield of Tennessee, Inc. Headquartered in Chattanooga; offices in Memphis, Nashville, Knoxville, Jackson and Johnson City 5,500 employees More than 14,000 group customers

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WALKING AND WELLNESS WORKS

KERA SMITH | JUNE 17, 2014

BlueCross BlueShield of Tennessee, Inc.

Headquartered in Chattanooga; offices in Memphis, Nashville, Knoxville, Jackson and Johnson City 5,500 employees More than 14,000 group customers Nearly 1.3 million commercial members More than half a million government members

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AWARD WINNING WELLNESS PROGRAM Recognition and Awards

  • Honorable Mention from C. Everett KOOP Health

Project (2012)

  • Fit-Friendly Recognition
  • Worksite Innovation Award for Genesis Program
  • Shining Star Award
  • Shining Star Award
  • CEO Cancer Gold Standard Award (2013)

CULTURE OF HEALTH

On-Site Programming Fitness Center On-Site Clinic and Pharmacy Web Portal Hilltop Cafe Pebble Incentives Wellness Champions

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WELLNESS WORKS AT BCBST

$

IN 2012 EMPLOYEES

$423 $386 $249 ER PER MONTH PAID ER PER MONTH PAID

IN 2012, EMPLOYEES WHO WERE MORE ENGAGED COST LESS TO INSURE.

HIGHER WELL-BEING AMONG EMPLOYEES

$ $192 PER MEMBE PER MEMBE

1 NONE 1 PROGRAM 2 PROGRAMS 3 PROGRAMS

ACCELERATES EMPLOYEE ENGAGMENT

Gallup, State of the Global Workplace, 2013

2014: INCENTIVE PROGRAM EMPLOYEES CAN EMPLOYEES CAN EARN WELLNESS DOLLARS THROUGH PARTICIPATION AND HEALTHY AND HEALTHY BIOMETRICS.

89% EMPLOYEE PARTICIPATION IN 1st Qtr 2014

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A BRIEF HISTORY

GOAL TO CHANGE BEHAVIOR TIE TO INCENTIVE TIE TO INCENTIVE FLEXIBLE SYSTEM FOR EVERYONE

  • 2011: ActiPed Program launch
  • 2012: 2nd Generation: ActiPed +
  • 2014: 3rd Generation: Pebble

ACTIPED PARTICIPATION (2,874 USERS)

51% ARE 51% ARE MODERATE WALKERS (5,000-10,000 STEPS/DAY)

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INTRODUCING PEBBLE

NEW WEAR POSITION OPTIONS:

BUILDING ON THE SUCCESSFUL ACTIPED PROGRAM

  • 3,142 EMPLOYEES

CURRENTLY ENGAGED

  • 1.4 BILLION STEPS

NEW ACTIVITY OPTIONS: NEW USER INTERFACE:

TRACKED THIS YEAR

OPTIONS:

OUR EXPERIENCE

SUCCESS

  • Commitment to Wellness Programs and Healthy Lifestyle
  • Incentive Integration
  • Walking Challenges

WHAT WE LEARNED

  • Support: Customer Service
  • Education: Comfortable and Familiar
  • Administration: Distribution, Returns, Inventory
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QUESTIONS?

CONTACT: Kera Smith, Wellness Program Administrator Kera_Smith@bcbst.com