AtBC SocialMedia Social Media is a process whereby people engage - PowerPoint PPT Presentation

Aug 29, 2023 •123 likes •578 views

AtBC SocialMedia Social Media is a process whereby people engage in conversations online. Social Media is the new word-of-mouth advertising. With 10 iterations 1024 people would be a part of the conversation Social Media Version

AtBC ♥ SocialMedia
Social Media is a process whereby people engage in conversations online.
Social Media is the new “word-of-mouth” advertising.
With 10 iterations 1024 people would be a part of the conversation
Social Media Version You have 100 people in your network and they each have 100 people in their networks
Social Media Version If only 10% of your network passes on the message...
Social Media Version you will reach 1000 people in the first iteration
Social media has huge potential!
Marcel the Shell with Shoes On Viewed 700,000 times in 3 days
Social media has huge potential!
Two years ago social media activity was optional for your business.
Today - social media activity is essential for your business.
?
It’s too new. Takes too much time. I don’t understand it. It’s too hard.
You used to say the same things about email!
Email is not hard. Social media is not hard.
AtBC is committing to providing Marketing Stakeholders with: One-on-One Support + Regional Workshops
Starting January 2012
AtBC has a vision for social media in BC’s Aboriginal cultural tourism industry.
The best tourism industry communication and support network in Canada.
Stakeholders. Staff. Directors. Travel Trade. Travel Media. DMOs. Non-Aboriginal Tourism Operators. Government.
AtBC is committing staff time to daily social media activity.
Starting December 2011
♥
♥
The best network of engaging tourism content in Canada.
Events. Promotions. New Products. Reviews. Videos. Images. Moments. Contests.
AtBC is committing to formalizing a comprehensive social media strategy.
Complete January 2012
Social media will be integrated into all of our marketing campaigns in 2012-2013
Customers will discover your business via social media.
Success stories from the Klahowya Village in Stanley Park.
Klahowya Village in Stanley Park #7 Attraction in Vancouver #2 Commercial Tourism Destination in Vancouver
Klahowya Village in Stanley Park Sold over 1000 packages in 2 days.
Killer! - Jenny Mack, Groupon
AtBC ♥ SocialMedia
One-on-One Support + Regional Workshops + Daily Activity + Social Media Strategy
AtBC ♥ SocialMedia
Craig van der Merwe Craig@AboriginalBC.com

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