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Association of Scottish Businesswomen Sheila Hogan, President Alison Henderson, Vice-President ASB took stock in 2011 - 2012 Eroding membership Increased competition Economic climate Low profile National benefits not promoted


  1. Association of Scottish Businesswomen Sheila Hogan, President Alison Henderson, Vice-President

  2. ASB took stock in 2011 - 2012  Eroding membership  Increased competition  Economic climate  Low profile  National benefits not promoted / understood  National potential untapped  No means of identification or direct contact with Members  ….. 2

  3. ASB potential 2.2m Women Scotland 220k Women ‘thinkers’¹ 60k Women in Business in Business Club(s) Professional Chamber ASB Professional (< 500) AABW FSB SWIB 2012 (35) (103) Professional HWBC Fife WB Moray W Connec t BNI (42) (32) (78) PBN (18) (42) Professional Lochaber ESBC WA Athena (26) (52) (50) Professional More .. 0.8% 0.2% ¹ Household Entrepreneurship study ² Global Entrepreneurship Monitor (GEM) ³ Registered Businesses 3

  4. Strategic Journey Inspiring, Linking, Supporting Options  Continue as normal – trend continues until extinction  Embrace unique national potential and opportunities,  Re-focus and re-energise New Vision & Strategy created (2011)  Regional Clubs invited to participate in Strategy Workshops  Agreed Mission / Vision & Strategic aims  Agreed Transition Plan for next 3 years New Constitution created (2012)  New ‘functional’ Executive Committee launched  Affiliate & Direct Membership types launched National not local Collaboration not competition Strength – breadth, numbers Voice - influence 4

  5. The ASB Vision & Principles 5

  6. Progress to Strategic Plan Progress to date  ASB Executive Committee created  Direct Membership launched  ASB Members Directory – c 300 / 550 members listed  Direct contact to members listed via e-Newsletter  Women’s Enterprise Scotland (WES) partnership  Institute of Director’s (IoD) association  Full day Women’s Business & Enterprise (WBE) Conference  Revised Awards (10) & Sponsorship RBS Sponsorship  ASB Administrator appointment  Raised ASB profile in media (TV, Radio & Press) & politically in Parliament Next 12 months  Raise ASB profile, increase loyalty & advocacy  Grow membership across sectors, women in management & leadership  Honorary Members – high profile, role models ….  Mentoring Programme  Surveys …. What is is our opinion on ….?  Influencing decision makers & policy  New Website  Bigger, better events – quality , reach & strength 6

  7. Supporting local members  National opportunities to promote your organisation via individual member profile  National networking opportunities – connect online & at events  Visit other affiliate groups at discounted rates  No fees to apply for National Awards - range of awards covering women running their own businesses, working in organisations and the social enterprise/charity sector – worth c. £25 per entry  Have a ‘national’ voice – be part of our surveys, media spotlights and influence policy & decision-makers  Attend SCDI events under ASB ‘umbrella’ – ASB holds SDCI membership - worth c. £180 p.a.  Discounted IOD rates - worth c. £100  National mentoring programme – coming soon 7

  8. SCDI / IoD Scottish Council for Development & Industry:  Attend SCDI events under ASB ‘umbrella’ – ASB holds SCDI membership  Forthcoming North East Scotland Events  Just register with Association of Scottish Businesswomen (ASB) as your organisation Institute of Directors:  Join IoD with 50% discount on Administration Fee – a current saving of > £100 8

  9. Quotes from Members – Personal benefits  When I attend events and ASB I am part of national group likeminded business women  The personal development side has given me a lot of benefits; lot of WLB events with business development has been very good, personal traits very good  Personal development from attending leadership weekend and conferences  I’ve learned new skills and more about myself from WLB  I won the most enterprising business nationwide award, this gave me tremendous PR, great accolades, kudos and opportunities I would not have otherwise had  New business opportunities which has led to work for my business nationally  Being able to network beyond my local area, I can network virtually, I can say I need to find someone in Fort William, I can contact an ASB member in Fort William, I am able to get expertise beyond geographical area, I find these contacts by posting in the ASB LinkedIn group  The openness and feedback of others has made me be a more confident person and I am ready to pay it forward  In my business I don’t meet grownups, so with ASB I am meeting grownups, I meet women who are in business, these women become my colleagues and if I have a dilemma there is someone I can phone. Working in offices you have someone to moan to and someone to bounce idea off of– that is where ASB plugged the hole for me.  It is a nationwide network, a peer group of like minded women to call upon for professional, personal advice and guidance, for support 9

  10. Quotes from Members – Networking benefits  Its national network, because local clubs gives you local connections, the nationwide opportunity is really important, to be nationally recognised in your field  Meeting and networking with like-minded women at a national level  I am always looking for new ideas, for a wider network, local is good, national is better  I like having big network of people I can tap into, all over Scotland. I got this from ASB, not from other types of networking.  I like meeting new people across Scotland and learning from ASB  Traditional networking is what local clubs are for, if I to want promote business I do it at local level 10

  11. Supporting local committees  Extension of reach and collaboration of nationwide opportunities  Public Liability Insurance held at ASB level - cover for events which extends to all affiliated groups – worth c. £150 p.a.  Influencing the direction and operation of ASB via the Affiliated Groups Sub-Committee which is part of ASB’s governing Executive Committee  A page on the ASB website for each affiliated group to promote their contact details, news and events, allowing ASB to recommend affiliated groups to direct members  Promote news & events in ASB fortnightly e-newsletter  Support & information from other groups’ committees 11

  12. Events 2013  Leadership & Personal Development Weekend, Bishopton 22 – 24 March  Womens Business & Enterprise Conference, Glasgow 9 May 30 th August  ASB Awards Dinner  March weekend qualifies for 50% funding from Skills Development Scotland 12

  13. Requests for Action  Have a voice and connect nationally – Membership Directory  Get recognition & PR for you and your business - enter for an ASB Award – Closing date 12 th July (MEB 1 st July)  Celebrate your own and Scottish Businesswomen’s achievements by joining us at ASB Awards Dinner - 30 th Aug Ardoe House Hotel, Aberdeen  Get more involved – join ASB Management Team …  Vacancies for volunteers on all ASB functional Committees  Vacancies for Chairs of Comms & Sponsorship  Support your ASB Liaison for SWIB – Mairi Morrison 13

  14. Facebook & Twitter Talk to us, tell us your news:  Facebook: www.facebook.com/ASBWomen  Twitter: @ASBWomen  www.asb-scotland.org Sheila Hogan president@asb-scotland.org Alison Henderson vice-president@asb-scotland.org 14

  15. Questions & Answers

  16. Appendix 1 – Current Membership Totals Difference Count of since last Row Labels grpname report 8/ 4/ 13 Ayrshire Association of Business Women 14 Same +3 Connect925 11 Edinburgh's Businesswomen's Club 8 +5 +3 Fife Women in Business 33 Highland Business Womens Club 3 +1 Lochaber Businesswomen's Network 12 Same M oray Business Women 9 +2 Same Perthshire Businesswomen's Network 13 Scottish Women in Business 77 +6 +7 Women Ahead 37 Honorary 4 4 +14 Direct 77 Grand Total 298 NB st ill await ing det ails t o manually add some members. 23 new members via conference combinat ion t icket . @ 50% already added @ 50% awaiting informat ion t o add Count of Club members % Row Labels grpname as at 31/ 10/ 12 Ayrshire Association of Business 35 40 Women 14 18 61 Connect925 11 Edinburgh's Businesswomen's Club 8 52 15 32 103 Fife Women in Business 33 Highland Business Womens Club 3 42 7 26 46 Lochaber Businesswomen's Network 12 M oray Business Women 9 78 11 42 31 Perthshire Businesswomen's Network 13 Scottish Women in Business 77 103 79 50 74 Women Ahead 37 Grand Total 217 478 16

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