(AS) 2 Q12 Opportunity Day 22 nd August 2012 Disclaimer Agenda The - - PowerPoint PPT Presentation

▶
as
SMART_READER_LITE
LIVE PREVIEW

(AS) 2 Q12 Opportunity Day 22 nd August 2012 Disclaimer Agenda The - - PowerPoint PPT Presentation

Sep 15, 2022 155 likes •615 views

Asiasoft Corporation PLC. (AS) 2 Q12 Opportunity Day 22 nd August 2012 Disclaimer Agenda The information contained in this presentation is for information purposes only and does not constitute an offer or invitation to sell or the solicitation

slide-1
SLIDE 1

2Q12 Opportunity Day

22nd August 2012

Asiasoft Corporation PLC. (AS)

slide-2
SLIDE 2

Page 2

Agenda

  • The information contained in this presentation is for information purposes only and does not constitute an offer or invitation to sell or the solicitation
  • f an offer or invitation to purchase or subscribe for shares of Asiasoft Corporation Pcl. (“Asiasoft”) in any jurisdiction nor should it or any part of it

form the basis of, or be relied upon in any connection with, any contract or commitment whatsoever.

  • This presentation may include information which is forward-looking in nature. Forward-looking information involve known and unknown risks,

uncertainties and other factors which may impact on the actual outcomes, including economic conditions in the markets in which Asiasoft operates and general achievement of Asiasoft business forecasts, which will cause the actual results, performance or achievements of Asiasoft to differ, perhaps materially, from the results, performance or achievements expressed or implied in this presentation

  • This presentation has been prepared by Asiasoft. The information in this presentation has not been independently verified. No representation,

warranty, express or implied, is made as to, and no reliance should be placed on, the fairness, accuracy, completeness or correctness of the information and opinions in this presentation. None of Asiasoft or any of its agents or advisers, or any of their respective affiliates, advisers or representatives, shall have any liability (in negligence or otherwise) for any loss howsoever arising from any use of this presentation or its contents

  • r otherwise arising in connection with this presentation
  • This presentation is made, furnished and distributed for information purposes only. No part of this presentation shall be relied upon directly or

indirectly for any investment decision-making or for any other purposes

  • This presentation and all other information, materials or documents provided in connection therewith, shall not, either in whole or in part, be

reproduced, redistributed or made available to any other person, save in strict compliance with all applicable laws

Disclaimer

slide-3
SLIDE 3

Page 3

Agenda

  • Territory Overview
  • Asiasoft Overview
  • Next Steps
  • Appendices

Agenda

slide-4
SLIDE 4

Territory Overview

slide-5
SLIDE 5

Page 5

2009 2010

TOTAL: 78 Games 111 Games 129 Games 143 Games 154 Games

2011

26 Companies (6 new companies) (3 close Company)

1

27 New Games 34 New Games 44 New Games

7 new companies entered the market during 6M12 mostly operating web games 33 Companies (5 New companies) (5 close company) 40 Companies (1 New company) (No company closed )

5

13 New Games

2Q2012

Online Game Publishers in Thailand

33 Companies (8 New companies) (1 close company)

2 3

1Q2012

39 Companies (6 New companies) (No company closed )

4

14 New Games

slide-6
SLIDE 6

Page 6

Agenda

slide-7
SLIDE 7

Page 7

Agenda

Proportion base on Max CCU end of Dec 10

slide-8
SLIDE 8

Page 8

Agenda

2010 2011 1Q2012

TOTAL: 5 Games 24 Games 26 Games 25 Games

2Q2012

4 Companies 8 Companies (4 New companies)

1 2

9 Companies (1 New company) 2 New Games 2 New Games 0 New Games

Online Game Publishers in Singapore

No new company or new game in 2Q2012.

9 Companies

3 4

slide-9
SLIDE 9

Page 9

Agenda

Online Game Publisher Type Heroes of Newerth Garena MOBA 1 New Games Released from 1 publisher Online Game Publisher Type

2Q11 2Q12

New Game Launch in Singapore

Online Game Publisher Type SD Gundam Online Cherry Credits Casual World of Tanks SEA Gaming TPS/FPS 2 New Games Released from 2 publishers

1Q12

slide-10
SLIDE 10

Page 10

Agenda

2010 2011 2012 Q1

TOTAL: 72 Games 106 Games 119 Games 127 Games 29 Companies (7 new company) (1 close company) 36 Companies (4 New company) (1 close company)

1

33 Companies (8 new company) (2 close Company)

2 3

Companies ( 1 New company) ( 0 close company)

41 New Games 14 New Games 10 New Games 35 New Games

4

  • 1 new publisher entered the market.
  • 10 new titles launched in 2Q12
  • 2 titles ended service during 2Q12

Online Game Publishers in Malaysia

2012 Q2

slide-11
SLIDE 11

Page 11

Agenda

New Game Launch in Malaysia

Online Game Publisher Type 魔界 2 Cubinet Client MMORPG Special Force Cubinet Client MMOFPS Finding Neverland Online CiB Client MMORPG 古域 ChangYou Client MMORPG 飘渺西游 i1play Web MMORPG Baby War i1play Web Casual Saga of Hero GamePro Web MMORPG 小小忍者 GamBunny Web MMORPG 傲剑 RMS Web MMORPG 明珠三国 EZjoy Web MMORPG 魔龙传奇 GoPlayPlay Facebook MMORPG Online Game Publisher Type 沧海 UIGame Client MMORPG 桃园 ChangYou Client MMORPG 游戏江湖 gamersland Client MMORPG 吞食天地 3 Koramgame Client MMORPG 百变 Pet Pet GameView Web Strategy Mystic Saga GameView Web MMORPG 一马当先 GameView Web MMORPG 小小名将 Kingsoft Web MMORPG 大笑西游 Funnel Web MMORPG 修仙魂 GamBunny Web MMORPG

Number of titles launch: 11 from 9 publishers Near even split between client and Web titles. Number of titles launch: 10 from 8 publishers Near even split between client and Web titles.

slide-12
SLIDE 12

Page 12

Agenda Market Share by Genre in 2Q12

Web Game

Source: Company’s data based on 2Q12 Avg. Max CCU

OVERALL MMOPRG FPS CASUAL

slide-13
SLIDE 13

Page 13

Agenda

Web Game

Market Share by Genre in 2Q12

FPS MMORPG

Source: Company’s data based on 2Q12 Avg. Max CCU

CASUAL Overall AS currently has no market share in web game, but will be opening up new web games soon

slide-14
SLIDE 14

Page 14

Agenda Market Share by Genre in 2Q12

Web Game FPS MMOPRG OVERALL CASUAL

Source: Company’s data based on 2Q12 Avg. Max CCU

slide-15
SLIDE 15

Page 15

Agenda

2010 2011

TOTAL: 52 Games 76 Games 80 Games 93 Games

2Q12

31 Companies (4 New companies) (2 close company) 29 Companies (11 New companies) (3 closed company)

1

21 Companies (10 new companies) (1 closed Company)

2

31 Companies

(0 New companies) (0 closed company) 24 New Games 31 New Games 13 New Games

4

No new comer in the market in 2Q12

Online Game Publishers in Indonesia 3

1Q12

7 New Games

slide-16
SLIDE 16

Page 16

Agenda

New Game Launch

Casual (FPS and Action) is still a mainstay of publishers

Game Title Publishers Genre Jade Dynasty Lyto RPG Lost Saga Kreon Action/Casual Ace Online Winner TPS/Casual Battle of the Immortals Prodigy RPG TboT OrangeGame Casual Ninjakita Gameweb Web Living After War Mobius RPG Winning Goal Mobius Sport/Casual Heroes Island Bright Star Fortune RPG Gol Online IGLO Web Game Title Publishers Genre Sudden Attac Asiasoft FPS/casual Alliance of Valiant Arms Asiasoft FPS/Casual SD Gundam Megaxus Action/Casual King of Kings Ingame RPG Harvest Moon Prodigy Infinitech Web Mercury Red Prodigy Infinitech FPS/Casual Real Of Titans Prodigy Infinitech MOBA/RPG Dragonest Kreon RPG Microvolts Kingslaim TPS/Casual Florensia Olleh4u RPG Robo Wars Wavegame Web Rosh Online Crystal Epic RPG Shadow Company Qeon FPS/Casual

13 Games From 10 publishers

RPG, 4, 40% Casual, 4, 40% Web, 2, 20%

2011

RPG, 4, 33% Casual 6, 50% Web, 2, 17%

2012

slide-17
SLIDE 17

Page 17

Agenda

Source: Company’s data based on captured CCU in 2Q12

Market Share by Genre in 2Q12

  • AS had no market share in web and casual game yet.
  • Gemscool is a subsidiary of Kreon from Korea.

Lyto 45% Kreon 13% Prodigy 12% WaveGame 9% OrangeGam e 5% Asiasoft 2% Others 14%

RPG

Kreon 63% Megaxus 24% Lyto 6% IAH Game 2% InGame 2% Others 3%

CASUAL

Kreon 86% Lyto 6% Megaxus 3% Winner Interactive 3% Asiasoft 1% Others 1%

FPS/TPS

GameWeb 34% OrangeGame 29% WaveGame 13% IGLO 10% Mobius 6% Others 8%

WEB

Kreon 52% Lyto 19% Megaxus 8% Prodigy 4% WaveGame 4% Asiasoft 1% Others 12%

TOTAL

slide-18
SLIDE 18

Asiasoft Overview

slide-19
SLIDE 19

Page 19

Agenda

Consolidated Performance

* Including loss on impairment of prepaid license fees and written off other intangible assets

Items Q2Y11 Q1Y12 Q2Y12 YoY QoQ 1HY11 1HY12 YoY

Revenues 407.62 402.22 594.97 ▲ 46.0% ▲ 47.9% 803.00 997.19 ▲ 24.2% <By Region> Domestic 261.27 261.32 315.88 ▲ 20.9% ▲ 20.9% 538.29 577.20 ▲ 7.2% Oversea 146.35 140.90 279.09 ▲ 90.7% ▲ 98.1% 264.71 419.99 ▲ 58.7% <By Business Type> Online 381.15 360.79 425.57 ▲ 11.7% ▲ 18.0% 741.41 786.35 ▲ 6.1% Distribution 19.28 34.29 163.60 ▲ 748.3% ▲ 377.2% 44.95 197.89 ▲ 340.3% Advertising and others 7.19 7.15 5.80 ▼ 19.3% ▼ 18.9% 16.65 12.95 ▼ 22.2% COGS 220.07 220.55 358.41 ▲ 62.9% ▲ 62.5% 432.82 578.95 ▲ 33.8% Gross Profit 187.54 181.68 236.56 ▲ 26.1% ▲ 30.2% 370.18 418.24 ▲ 13.0% GP% 46.0% 45.2% 39.8% 46.1% 41.9% SG&A 90.56 105.32 118.07 ▲ 30.4% ▲ 12.1% 187.66 223.39 ▲ 19.0% SG&A% 21.5% 25.0% 19.5% 22.8% 21.8% Other Revenues 13.87 18.32 9.59 ▼ 30.9% ▼ 47.7% 20.03 27.90 ▲ 39.3% EBIT 110.85 94.68 128.08 ▲ 15.5% ▲ 35.3% 202.56 222.75 ▲ 10.0% EBIT% 26.3% 22.5% 21.2% 24.6% 21.7% EBITDA 137.92 123.75 194.37 ▲ 40.9% ▲ 57.1% 261.74 318.12 ▲ 21.5% EBITDA% 32.7% 29.4% 32.2% 31.8% 31.0% Tax 26.99 21.75 37.77 ▲ 39.9% ▲ 73.7% 48.60 59.52 ▲ 22.5% Non-controlling interests 0.00 (0.24) 0.25 ▲ 100.0% ▲ 204.7% 0.00 0.01 ▲ 100.0% Net Profit 83.76 73.12 89.99 ▲ 7.4% ▲ 23.1% 153.75 163.11 ▲ 6.1% Net Profit% 19.9% 17.4% 14.9% 18.7% 15.9% Major Adjustment 1.05 2.03 10.82 ▲ 929.9% ▲ 433.6% 11.02 12.85 ▲ 16.6% Normalized Profit 84.81 75.15 100.82 ▲ 18.9% ▲ 34.2% 164.77 175.97 ▲ 6.8% Normalized Profit% 20.1% 17.9% 16.7% 20.0% 17.2% Write-off Adjustment 4.02 0.78 29.38 ▲ 631.2% ▲ 3659.7% 5.82 30.16 ▲ 418.0% Profit after adjustment 88.83 75.93 130.19 ▲ 46.6% ▲ 71.5% 170.59 206.12 ▲ 20.8% Profit after adjustment% 21.1% 18.1% 21.5% 20.7% 20.1%

Unit : Million Baht

*

slide-20
SLIDE 20

Page 20

Agenda

CGS and SG&A Breakdown

COGS SG&A

  • Amortization including write-off other intangible assets
  • Direct cost rose from production cost of Diablo 3
  • Higher marketing cost due to launch of Diablo 3 and new games launched in early 3Q12
  • 2Q11 Other selling expenses were adjusted

Q2Y11 Q2Y12 1HY11 1HY12 Royalty 147.08 185.62 36.1% 31.2% ▲ 26.2% 285.17 318.33 35.5% 31.9% ▲ 11.6% Revenue Sharing 121.49 133.44 29.8% 22.4% ▲ 9.8% 230.47 244.92 28.7% 24.6% ▲ 6.3% Amortization 25.58 52.18 6.3% 8.8% ▲ 104.0% 54.70 73.40 6.8% 7.4% ▲ 34.2% Employee 38.90 42.18 9.5% 7.1% ▲ 8.4% 74.46 82.25 9.3% 8.2% ▲ 10.5% Network&Maintenance 22.77 27.77 5.6% 4.7% ▲ 22.0% 44.58 50.42 5.6% 5.1% ▲ 13.1% Depreciation 6.75 8.72 1.7% 1.5% ▲ 29.1% 13.32 16.24 1.7% 1.6% ▲ 22.0% Direct Cost 4.58 94.12 1.1% 15.8% ▲ 1956.4% 15.30 111.73 1.9% 11.2% ▲ 630.4% Total 220.07 358.41 54.0% 60.2% ▲ 62.9% 432.82 578.95 53.9% 58.1% ▲ 33.8% % to Core Revenue %Change 1HY11 1HY12 Items Q2Y11 Q2Y12 % to Core Revenue %Change

Unit : Million Baht

Q2Y11 Q2Y12 1HY11 1HY12 Employee 45.71 49.36 10.8% 8.2% ▲ 8.0% 89.66 94.79 11.2% 9.5% ▲ 5.7% Rental&Utilities 13.06 15.25 3.1% 2.5% ▲ 16.7% 25.44 28.79 3.2% 2.9% ▲ 13.2% Marketing 17.44 30.56 4.1% 5.1% ▲ 75.2% 34.52 54.69 4.3% 5.5% ▲ 58.4% Depreciation 4.28 5.56 1.0% 0.9% ▲ 29.9% 8.75 11.00 1.1% 1.1% ▲ 25.8% Others Selling 0.36 2.31 0.1% 0.4% ▲ 537.7% 6.44 5.64 0.8% 0.6% ▼ 12.4% Other Administrative 9.70 15.03 2.3% 2.5% ▲ 55.0% 22.85 28.47 2.8% 2.9% ▲ 24.6% Total 90.56 118.07 21.5% 19.5% ▲ 30.4% 187.66 223.39 23.4% 22.4% ▲ 19.0% 1HY11 1HY12 % to Core Revenue %Change

Unit : Million Baht

Items Q2Y11 Q2Y12 % to Core Revenue %Change

slide-21
SLIDE 21

Page 21

Agenda

Overseas

 Singapore  Malaysia  Indonesia  Philippines

  • 2Q12 Total Revenue: THB 604.2 million
  • Overseas contribution jumped from 34% in 1Q12 to 46 % in 2Q12 due to a new subsidiary in MY ,

and a big success of Diablo 3 in SG and MY 46%

Domestic

Thailand

  • Plus Sublicense

revenue in Vietnam

Total Revenue Structure

54%

slide-22
SLIDE 22

Page 22

2Q12 Total Revenue Breakdown

Online Income 85% Distribution Income 10% Advertising 2% Others 3% Online Income 56% Distribution Income 43% 0% Others 1%

GROUP

DOMESTIC OVERSEAS

Online Income 72% Distribution Income 26% Advertising 1% Others 1%

2Q12 Total Revenue: THB 604.2 million

slide-23
SLIDE 23

Page 23

Employee 54% Rental and Center Services 14% 0% Depreciation 7% Others 25%

COGS

Selling Expenses

Total COGS is THB 358.4 mn Total Selling Exp. is THB 39.5mn Total Admin. Exp. is THB 78.5 mn

2Q12 Group Cost Breakdown

Administrative Expense

Royalty Fee 45% Employee Expense 12% Direct Cost 26% Network and Service 8% Depreciation 2% Others 7% Employee 17% Others 4% Commission 2% Marketing 77%

slide-24
SLIDE 24

Page 24

2Q12 Domestic Cost Breakdown

COGS

Selling Expenses Administrative Expense

Royalty Fee 52% Employee Expenses 15% Direct Cost 11% Network Service 7% Depreciation 3% Other cost 12% Employee 14% Others 9% Marketing 77% Employee 52% Rental and Center Services 11% Depreciation 10% Others 27%

slide-25
SLIDE 25

Page 25

2Q12 Overseas Cost Breakdown

COGS

Selling Expenses Admin Expenses

Royalty Fee 39% Employee Expenses 9% Direct Cost 41% Network Service 8% Depreciation 2% Others 1% Employee 20% Others 2% Marketing 78% Employee 57% Rental and Center Services 17% Depreciation 4% Others 22%

slide-26
SLIDE 26

Page 26

2Q12 Top 5 Online Games by CCU

Domestic Overseas

Remark: Data based on 2Q12 Avg. Max CCU

Dragon Nest 22% YulGang 17% Ragnarok 14% Audition 13% Cabal 6% Others 28% MapleStory 37% MAT 13% Sudden Attack 12% SDO 10% Cabal 10% Others 18%

Group

Dragon Nest 15% Yulgang 12% MapleStory 11% Audition 10% Ragnarok 10% Others 42%

slide-27
SLIDE 27

Page 27

Agenda

MMORPG 75.2% Casual 21.1% FPS 3.7% Web-Based 0.0% MMORPG 67.7% Casual 20.1% FPS 5.2% Web-Based 7.0% MMORPG 68.6% Casual 18.8% FPS 7.3% Web-Based 5.3%

Group Revenue Breakdown by Genre

slide-28
SLIDE 28

Page 28

Online Income &Total Sales Operating Profit COGS Net Profit

Unit: THB mn Unit: THB mn Unit: THB mn Unit: THB mn 177.0 184.4 232.5 212.7 220.1 219.5 248.2 220.5 358.4

2Q10 3Q10 4Q10 1Q11 2Q11 3Q11 4Q11 1Q12 2Q12

97.9 81.1 104.4 91.7 110.8 77.0 85.0 94.7 128.1

2Q10 3Q10 4Q10 1Q11 2Q11 3Q11 4Q11 1Q12 2Q12

73.9 58.5 69.2 70.0 83.8 68.6 72.6 73.1 90.0

2Q10 3Q10 4Q10 1Q11 2Q11 2Q11 4Q11 1Q12 2Q12

Source: www.setsmart.com

309.1 313.9 395.3 344.7 366.6 346.4 407.7 360.8 426.0 354.3 359.2 438.2 395.4 407.6 393.5 441.0 402.2 595.0

2Q10 3Q10 4Q10 1Q11 2Q11 3Q11 4Q11 1Q12 2Q12 Online Income Total Sales

Historical high revenue and profit

Financial Highlights

slide-29
SLIDE 29

Page 29 Un Unit t : Baht t Million

Total l Revenue Onli line Revenue Dist Distributi ibution Revenue Other Revenues

Un Unit t : Baht t Million

1,473 1,540 1,684 823 1,025

Y2009 Y2010 Y2011 1HY2011 1HY2012

1,195 1,360 1,506 731 786

Y2009 Y2010 Y2011 1HY2011 1HY2012

217 124 92 45 198

Y2009 Y2010 Y2011 1HY2011 1HY2012

13 27 30 17 13 47 28 57 20 28

Y2009 Y2010 Y2011 1HY2011 1HY2012 Other Advertising

Revenue Trend

slide-30
SLIDE 30

Page 30

Agenda

Business Highlights in 2Q12

  • New Game Launch
  • Thailand (2):

KNO (May), QT (May)

  • Indonesia (1):

AVA (Jun)

  • Philippines (1):

AVA (Jun)

  • Malaysia CiB (1): Ming Chao Chuan Qi (Apr)
  • Distributed Product
  • Launch of Diablo III on 15 May 2012
  • Great response with overwhelming sales volume in SG, TH, and MY
  • M&A:
  • Searching for decent investment target
  • New Subsidiary: CiB
  • Officially consolidated F/S since May 2012
slide-31
SLIDE 31

Page 31

Agenda

Current Portfolio

At the end of 2Q12, AS group operates 54 online game titles in 6 countries:

  • Thailand

27 Titles

  • Singapore

7 Titles

  • Malaysia

22 Titles

  • Vietnam

6 Titles

  • Indonesia

2 Titles

  • Philippines

2 Titles

MMORPG 38

Casual 8 FPS 4 Web 4

Number of Games by Genre

Source: Some games are operated in more than one country

slide-32
SLIDE 32

Page 32

Agenda

Sudden Attack Regional Deployment

Regional Deployment of Sudden Attack to 7 countries in SEA

  • Expand SA in
  • Thailand
  • Indonesia
  • Vietnam
  • Philippines
  • Malaysia - existing
  • Singapore - existing
  • Brunei – existing
  • Multiple ID login
  • Multiple Payment Gateway
  • Rebrand under PlayFPS
slide-33
SLIDE 33

Page 33

Agenda

AS vs. Asia Leading Gaming Firms

Source: Company’s research

Company Country Stock Exchange Market Cap. P/E

( USD Million) As of 14 Aug 12

Tencent China SEKH

53,119 33.2

Shanda China NASDAQ

1,300 9.7

Perfect World China NASDAQ

601 3.6

The9 China NASDAQ

115 n/a

Gungho Japan JASDAQ

279 11.8

Nexon Korea TYO

6,156 12.2

NCsoft Korea KRX

4,444 37.7

Wemade Korea KOSDAQ

729 28.0

Neowiz Korea KOSDAQ

454 6.7

Softworld Taiwan GTSM

273 51.5

Gamania Taiwan GTSM

140 43.5

Wayi Taiwan GTSM

41 14.6

AS Thailand SET

170 15.9

slide-34
SLIDE 34

Next Steps

slide-35
SLIDE 35

Page 35

Agenda

2012 Updated Games Launch Plan

* Branch office of ASO ** Non-repeat game titles counting

1Q12 (Launched) 2Q12 (Launched) 3Q12 (On Plan) 4Q12 (On Plan)

Total New Games in 2012 Existing Games in 2011 Total Games in 2012

ASC

2 1 5 2 10 19 29

Funbox

1 1 1 3 7 10

Thailand

3 2 6 2 13 26 39

ASO (SG)

2 3 5 7 13

ASM (MY)

3 2

CIB (MY)

1 1 2 1 5 17 22

ASID (ID)

1 1 1 3 1 4

ASPH (PH)*

1 1 2 2 Overseas 2 2 5 5 12 9 38 5 4 11 7 23 30 70 1 1 2 1 5 6 11 6 5 13 8 27 33 77

Grand Total**

Company

Thailand Overseas

Total**

ASVN (VN) (Sublicensee)

slide-36
SLIDE 36

Page 36

Agenda

New Online Games Coming Right Up

  • Social Game
  • Using facebook ID
  • More than 3 million

players in Korea

  • Cute graphic
  • Fit for all gamers
  • Two-dimensional

side-scrolling MMORPG

  • Developed by KOG
  • Studios. South Korea.
  • Cartoon book cut

scene style

  • FPS Game
  • Developed by Nexon Corporation, South Korea
  • Target towards Asia's gaming market.
  • Enhanced graphics
  • Powerful impact physics
slide-37
SLIDE 37

Page 37

Agenda

Music Sport/Action Web Browser

New segment in Playpark

The first Karaoke online game in Thailand

slide-38
SLIDE 38

Page 38

Agenda

World of Warcraft: Mist of Pandaria

  • The fourth expansion set for the world’s

most popular subscription-based massively multiplayer online role-playing game

  • Contains the biggest variety of new

content Blizzard’s ever created for a World of Warcraft expansion

  • Current subscribers of 9 million in existing

version.

  • Movie preview in Germany, well accepted

with 5 million view in YouTube in 4 days

  • Will be available in stores and online

starting from September 25, 2012

slide-39
SLIDE 39

Page 39

Agenda

StarCraft II: Heart of the Swarm

  • The first expansion set to Blizzard

Entertainment’s sci-fi real time strategy game, StarCraft II: Wings of Liberty

  • Continues the epic story from Wings of

Liberty with an all-new campaign that focuses on Kerrigan, the erstwhile Queen

  • f Blades
  • New multiplayer content will also be

included in the expansion, as well as new features and upgrades to the Battle.net

  • nline platform
slide-40
SLIDE 40

Appendices

slide-41
SLIDE 41

Page 41

Agenda

Authorized Capital: THB 307,407,762 Paid-up Capital: THB 307,407,762 Par Value: THB 1.00 Dividend Policy: At least 30.0% of net profit Business: At the end of 2Q12, AS procures 54 online game titles (including 19 titles of CIB’s) operating in 6 countries:

  • Thailand

27 Titles

  • Singapore

7 Titles

  • Malaysia

22 Titles (CIB 19 Titles)

  • Vietnam

6 Titles

  • Indonesia

2 Titles

  • Philippines 2 Titles

Services: MMORPG ● Casual Games ● FPS ● Web Games ● Game Portal ● Music Online Company: Asiasoft Corporation Plc. (AS) Foundation: September, 2001 1st Day Trading: 29 May 2008 Website: www.asiasoft.net Employee: 550 (at the end of Jun 12) Network: Thailand, Singapore, Malaysia, Vietnam, Indonesia, and Philippines CEO:

  • Mr. Pramoth Sudjitporn

Ownership:

Company at a Glance

Most of online games are free to play but users can purchase item in game to enhance the game experience. Some particular MMORPG will be charged by playing time.

Manage ment 71% 0% Foreign Instituti

  • n

10% Foreign ers 15% Individu al 4% 0%

slide-42
SLIDE 42

Page 42

Agenda

Thailand Overseas

Asiasoft Online Pte. Ltd. (ASO) AS Online Sdn. Bhd. (ASM)

100.00%

Playcybergames Co., Ltd. Asiasoft International Co., Ltd. (ASI) Online Game Publisher

Online Game Publisher in Malaysia Online Game Publisher in Singapore Investment Company Game Portal & Entertainment Services on Websites

Paid-up capital THB 307.4 m A Capital Co., Ltd.

99.99% 99.99% 99.99% 59.99% 100.00%

Funbox Co., Ltd.

Online Game Publisher

Shareholder Structure:

  • 1. Founders 71.13%
  • 2. Asia Investment 9.76%

Partners Limited Free Float 18.29%

Investment Company

  • PT. Asiasoft (ASID)

Online Game Publisher in Indonesia

79.90% 40% 30%

Cybergames Corporation Co., Ltd.

Thaiware Communication Co., Ltd.

Website Services Internet Gaming Services CIB Development Sdn.

  • Bhd. (CIB)

61.68%

Online Game Publisher in Malaysia Paid-up SGD 2 .0 m Paid-up RM 4.0 m Paid-up USD 0.8 m Paid-up RM 1.0 m Paid-up THB 112.0 m Paid-up THB 20 m Paid-up THB 1.0 m Paid-up THB 1.5 m Paid-up THB 40.0 m

PlayPark Co., Ltd.

99.99%

Paid-up THB 5 .0m Paid-up THB 0.25 m Online Game Publisher

Group Structure and Business

slide-43
SLIDE 43

Page 43

Agenda

Year Major Incidents

2001

  • Established the company
  • Established Asiasoft Online PTE. LTD. (ASO), a subsidiary in Singapore (100.00%)

2004

  • Being awarded ISO 9001:2000 Accreditation (Information Security)

2005

  • Sublicensed to CONG TY TNHH CHAU A MEM (CTCM) in Vietnam

2007

  • Established AS Online SDN BHD. (ASM), a subsidiary in Malaysia (100.00%)

2008

  • Listed on SET (First day traded: 29 May 2008, IPO Price = THB 12)
  • Acquired 99.99% in Funbox Co., Ltd. (TH)

2010

  • Being awarded ISO 27001:2005 Accreditation (Information Security)
  • Being awarded ISO 9001:2008 Accreditation (Quality Management System)

2011

  • Set up PT. Asiasoft (ASID), a subsidiary in Indonesia (79.90%)
  • 2Q11: Acquired 40% in Thaiware Communication Co., Ltd. (TH)
  • 4Q11: Acquired 30% in Cybergames Corporation Co., Ltd. (TH)

2012

  • Set up a branch office in Philippines (ASPH)
  • Acquired 61.68% in CIB Development Sdn. Bhd. (CIB) in Malaysia
  • Established Playcybergames Co., Ltd. (PCG), a subsidiary in Thailand (59.99%)

AS Roadmap

slide-44
SLIDE 44

Page 44

Agenda

ASO

(Singapore)

(100%)

Sublicensed to CTCM

(Vietnam)

ASM

(Malaysia)

(100%) Funbox

(Thailand)

(99.99%)

ASID

(Indonesia)

(79.90%) Thaiware

(Thailand)

(40%)

Cybergames (Thailand)

(30%) CIB

(Malaysia)

(61.68%) ASPH

(Philippines)

(100%) Playcyber games

(Thailand)

(59.99%)

2011 2012 2001 2005 2007 2008

Historical Investment

slide-45
SLIDE 45