AC Rice Curl Complex PF 20650PF AC Rice Curl Complex PF Curl - - PowerPoint PPT Presentation

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AC Rice Curl Complex PF 20650PF AC Rice Curl Complex PF Curl - - PowerPoint PPT Presentation

Sep 09, 2023 168 likes •293 views

AC Rice Curl Complex PF 20650PF AC Rice Curl Complex PF Curl Retention + Hydration + Nourishing Product Code: 20650PF INCI Name: Water & Lactobacillus/Tomato Fruit Ferment Extract & Oryza Sativa (Rice) Extract & Keratin Amino Acids

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SLIDE 1

AC Rice Curl Complex PF

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SLIDE 2

20650PF AC Rice Curl Complex PF

Curl Retention + Hydration + Nourishing

Product Code: 20650PF INCI Name: Water & Lactobacillus/Tomato Fruit Ferment Extract & Oryza Sativa (Rice) Extract & Keratin Amino Acids & Acyl Coenzyme A Desaturase INCI Status: Conforms Suggested Use Levels: 1.0 – 10.0% Suggested Applications: Enhance the Appearance of Curly Hair, Conditioning, Curl Retention Solubility: Water Soluble

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  • The hair shaft consists of 3 layers.
  • Cuticle – protects the inner

structure of the hair and it is coated with sebum, which provides shine.

  • Cortex – keratin filaments

wrapped in helical structures intertwined into bundles.

  • Medulla – center of the hair

shaft, contains loosely connected cells and airspace, not always continuous.

20650PF AC Rice Curl Complex PF

Hair Anatomy

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  • The cortex is held together by 3 types of bonds.
  • Hydrogen bonds
  • Weak physical bonds broken by water or heat.
  • Bonds reform when hair dries.
  • Salt bonds
  • Weak physical bonds broken by alkaline or acidic

solutions that alter pH of hair.

  • Bonds reform when pH is normalized.

20650PF AC Rice Curl Complex PF

Hair Anatomy

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SLIDE 5
  • Disulfide bonds
  • Stronger than hydrogen and salt bonds
  • Cysteine is the key amino acid in keratin
  • Each cysteine amino acid contains sulfhydryl groups that

link with adjacent sulfhydryl groups to form disulfide bonds and create cysteine.

  • Chemical treatments are required to permanently straighten
  • r curl hair.
  • Oxidation of sulfhydryl groups in cysteine damages hair and

weakens individual fibers.

  • Protecting disulfide bonds is important for strengthening hair.

20650PF AC Rice Curl Complex PF

Hair Anatomy

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  • Curly hair contains a significantly higher degree of

disulfide bridges than wavy or straight hair.

  • AC Rice Curl Complex PF is a unique complex that

enhances curl retention, conditions, hydrates, and protects curly hair.

  • AC Rice Curl Complex PF is beneficial for both naturally

curly hair and hair curled with an iron or permed.

  • AC Rice Curl Complex PF contains:
  • Rice amino acids
  • Steroyl CoA-desaturase (SCD-1)
  • Tomato Bioferment
  • Keratin Amino Acids

20650PF AC Rice Curl Complex PF

Cosmetic Application

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SLIDE 7
  • Rice Amino Acids
  • Hydrates hair
  • Helps stabilize hydrogen and salt bonds
  • Strengthens hair
  • Enhances curl retention (natural or styled)
  • Steroly CoA-desaturase (SCD-1)
  • This enzyme converts saturated fatty acids, on hair, to unsaturated fatty acids.
  • This conversion changes the melting point of fatty acids, allowing for additional fluidity
  • Improves flexibility
  • Improves texture
  • Improves curl retention

20650PF AC Rice Curl Complex PF

Cosmetic Application

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  • Tomato Bioferment
  • Contains a unique bi-enzyme complex that converts serine in the

tomato to cysteine in situ.

  • This can help repair oxidized sulfhydryl groups.
  • Restoring the disulfide bonds in damaged curly hair strengthens and

improves the structure to ultimately improve curl.

  • Tomatoes contain lycopene, a potent antioxidant that protects

against oxidative stress.

  • Keratin Amino Acids
  • Lightweight humectant.
  • Keeps hair polished and smooth.
  • Provides conditioning benefits.

20650PF AC Rice Curl Complex PF

Cosmetic Application

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SLIDE 9

20650PF AC Rice Curl Complex PF

Curl Retention Assay

Protocol

  • Clean, virgin brown tresses were treated with 5.0% AC

Rice Curl Complex PF in an aqueous solution.

  • Control hair swatches were treated with water.
  • All swatches were dried after treatment.
  • Swatches were then combed 10 times and then curled

with a curling iron.

  • The length of each hair swatch was then measured over a

period of 18 hours.

  • Results indicate AC Rice Curl Complex PF offers

improvement in curl retention compared to the control.

Figure 1. Comparative retention of curls over time.

10 11 12 13 14 15 16 17 20 40 60 80 100 120

30 Minutes 3 Hours 18 Hours

Percent (%) Curl Retention Time

5% AC Rice Curl Complex PF Control Percent Improvement

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20650PF AC Rice Curl Complex PF

Curl Retention + Hydration + Nourishing

Product Code: 20650PF INCI Name: Water & Lactobacillus/Tomato Fruit Ferment Extract & Oryza Sativa (Rice) Extract & Keratin Amino Acids & Acyl Coenzyme A Desaturase INCI Status: Conforms Suggested Use Levels: 1.0 – 10.0% Suggested Applications: Enhance the Appearance of Curly Hair, Conditioning, Curl Retention Solubility: Water Soluble

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Active Concepts, LLC Lincolnton, NC. USA

  • www. activeconceptsllc.com

Office: +1 704 276 7100 info@activeconceptsllc.com

AC Rice Curl Complex PF