ABOUT SHARING ECONOMY UK Sharing economy involves using digital - - PowerPoint PPT Presentation

about sharing economy uk
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ABOUT SHARING ECONOMY UK Sharing economy involves using digital - - PowerPoint PPT Presentation

ABOUT SHARING ECONOMY UK Sharing economy involves using digital technologies to connect people and organisations to make better use of goods, skills, services, capital and spaces. Aims to champion, ensure best practise and speak as one


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ABOUT SHARING ECONOMY UK

Sharing economy involves using digital technologies to connect people and organisations to make better use of goods, skills, services, capital and spaces.

  • Aims to champion, ensure best practise and speak as one voice
  • Launched in March 2015 following independent review
  • Entered into collaboration with the CBI in March 2017
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WHY NOW?

Fast-growing trend of access over ownership:

  • Average car unused 23 hours a day
  • Average power drill’s lifetime use is 13 minutes
  • 75% of consumers see as significant feature of future business
  • Not just about money – about improving experience too
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MEMBERSHIP

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TRUSTSEAL

  • The world’s first sharing economy industry kitemark

– Key good practice principles identified – Independent expert advisory panel including Rachel Botsman – Developed with Oxford University Saïd Business School – Piloted in 2016 then second wave of applicants in 2017 – Nine sharing economy businesses have the TrustSeal

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BUILDING TRUST AND PROTECTING CONSUMERS

ID verification Security Transparency

  • Confirm ID
  • Check credentials
  • Secure platform
  • Secure payments
  • Data protection

Peer Review

  • Rules of interaction
  • Communications
  • Processes
  • Ratings
  • Feedback
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IDENTITY VERIFICATION

What’s required? Confirm that platform participants are who they say they are How to demonstrate? Show that an appropriate process is in place – screenshots, mystery shopping

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DETAILED CONSIDERATIONS

  • Describe the thought process behind the checks that are carried out
  • Clarity for users on what’s required and why
  • Specific sources of validation
  • Checks on the process
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Thank you for listening Jenna Cane Sharing Economy UK Manager jenna@seuk.org