About NovaCharge COULOMB Authorized Channel • Novacharge Was Founded Specifically to Address the Need for Electric Charging Infrastructure – Talented Management Team of Professionals With Over 63 Years of Combined Management & Entrepreneurial Experience – Helda Rodriguez, President; Joseph Vumbaco, VP of Sales/Channel Manager; Jose Reyes, VP Operations; Will Rigsby, Director of Technical Relations; Lauren Rodriguez, General Manager – Florida LLC, Based in Tampa, FL • Exclusive Channel for the ChargePoint System from Coulomb Technologies – Along with Coulomb Global Partners Responsible for Channel Development – Able to Provide Exclusive Customer Representation • Responsible for Product Sales, Service, Training, Maintenance & Support • Partnership Driven Sales, Installation & Maintenance • Service - System Design Support, System Commissioning NovaCharge Confidential – Not For Distribution
Making Electric Transportation a Reality Joe Vumbaco, Vice President & Sales Channel Manager 2011 COULOMB Authorized NovaCharge Confidential – Not For Distribution Channel
COULOMB Authorized Channel "There is nothing more powerful than an idea whose time has come." - Victor Hugo NovaCharge Confidential – Not For Distribution
Plug-In Vehicles Are Here! COULOMB Authorized Channel Nissan: 2010 Tesla S BMW Mini-E Major Automakers Toyota Smart Are Bringing Out Chevy Volt: 2010 PHEVs And BEVs. ZERO Motorcycles NovaCharge Confidential – Not For Distribution
Fuel Price Comparison COULOMB Authorized Channel How Economical Is It To Drive An EV? • Gasoline costs $0.130 per mile – Assumes fuel price of $3 per gallon – Assumes EPA estimate mileage of 23 MPG for an average vehicle • Electricity costs $0.022 per mile – Assumes electricity rates of $0.11 kWh • Including equivalent taxes doubles the cost of driving on electricity – But is Still Much Cheaper Than Gasoline Driving on Electricity is Significantly Cheaper Than Driving on Gasoline NovaCharge Confidential – Not For Distribution
Creating A New Set Of Challenges…Was it the COULOMB Chicken or the Egg??? Authorized Channel Why Networked Charging Infrastructure first? “Range Anxiety” & battery technology – “Lifetime MPG” Auto Manufacturing “EV Readiness” Where Will People Charge? There are only 54 Million private garages in the US for the 247 Million cars we have Studies show that 80% of Plug-in owners want to charge more than once a day Live view of the charging infrastructure must be available on search engines, smart phone applications, internet search engines, and navigation system POI’s. How Will Recurring Costs, Including the Cost of Electricity, Be Paid? Electricity for Plug-in Vehicles needs to be treated as a transportation fuel Need to cover cost of electricity and maintenance Need to generate revenue Need ability to implement taxes How Will Grid Load Be Managed? Need ability to shed grid load during peak hours Need ability to manage charge times Networked Charging Stations Must Come First. NovaCharge Confidential – Not For Distribution
Why Networked Charging Stations? COULOMB Authorized • Hardware Requirements for the Now and the Future Channel – Safety Features - (GFCI, Overcurrent, Plug-out) protect Personnel & Vehicles, Prevent Energy Theft – Bi-Directional, Utility Grade Power Measurement Meter – enables Future Smart Grid – Wireless modems connect the station to the network. – RFID Reader Avoids Credit Card Reader Failures – Power Saving Mode - While Idle the Charging Station Consumes Less Than Two Watts which equals less than $5 per year. – Remote Upgradeable – Eliminates Unnecessary Truck Rolls – 5 inch Conduit in anticipation of emerging technology • Security and Liability Limiting Features – Ability to Lock and Release Security Cords - Avoids Cord Theft – Ability to Keep Outlets De-energized Until User is Authenticated and Cord is Plugged In • Level 2 Charger w/ SAE J1772 Connector (pictured) -- Automotive industry standardized connector. NovaCharge Confidential – Not For Distribution
High Motivations and Value For Everyone COULOMB Authorized Channel Motivations To Buy Stations Enable economic benefits to drivers Be more “green” Reduce foreign oil dependence Attract and retain tenants or employees LEED certification Create a business Take advantage of short term government incentives, such as tax credits Value For Networked Station Owners Generate charging revenue – 80% of revenue is returned to station owners Manage grid load Participate in “Cap and Trade” revenue flow Attract and retain tenants/employees in apartments, condos, and office parks Take advantage of short term government subsidies for alternative fuel infrastructure Various Motivations & Incentives Are Driving the Industry NovaCharge Confidential – Not For Distribution
Making Electric Transportation a Reality Joe Vumbaco, VP of Sales/Channel Mangement Fall 2011 NovaCharge Confidential – Not For Distribution
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