5 Th Thin ings s You our O r Organ aniz izat ation ion Need - - PowerPoint PPT Presentation

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5 Th Thin ings s You our O r Organ aniz izat ation ion Need - - PowerPoint PPT Presentation

5 Th Thin ings s You our O r Organ aniz izat ation ion Need eeds to s to Kn Know Ab w Abou out Onl Onlin ine e Vot otin ing Elections and E-Voting: Legal Issues and How to Do It CEOs Under $2M SIG Meeting Your Hosts: Bob Cla


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Elections and E-Voting: Legal Issues and How to Do It CEOs Under $2M SIG Meeting

5 Th Thin ings s You

  • ur O

r Organ aniz izat ation ion Need eeds to s to Kn Know Ab w Abou

  • ut Onl

Onlin ine e Vot

  • tin

ing

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Your Hosts:

Tim Madsen Marketing Manager SBS Bob Cla laus SBS Association Voting & Election Expert

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Helping associations like yours…

  • Third-party elections & voting systems since 1990
  • Helping organization of all sizes manage voting
  • Efficient elections, improving participation, increasing transparency

SBS: Who We Are…

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Poll Question 1

How do you currently run your organization’s election?

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  • 1. The Importance of Elections & Internet Usage
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Why is Voting Important to Organizations?

  • Connects members to organization
  • Helps members guide organization
  • A best practice: Promotes transparency, integrity and compliance

Image: http://www.europarl.europa.eu/sides/getDoc.do?pubRef=-//EP//TEXT+IM-PRESS+20090206STO48709+0+DOC+XML+V0//EN

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Your Members Are Online…

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  • 2. Elements of Successful Online Voting Systems
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Overview of Online Voting

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  • 1. Election Development
  • Promote the election
  • Logistics of the voting process
  • The need for online support
  • Election site built & tested
  • Ensure proper security

Image: http://www.1stwebdesigner.com/design/google-adsense-monetizing-traffic-testing-tips-tricks-and-resources/

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  • 2. Membership vs. Election Database
  • Check for duplicates
  • Clean and collect
  • Eligible voting members only
  • Add election passcodes
  • Correct fields for reports
  • Secure file transfer server
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  • 3. Secure Invitations

Deliver unique voter login ID and passwords - used by the voting website to confirm identities

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  • 4. Security

Unique voter login IDs & passwords 128-256 bit SSL encryption Modern web framework SSAE16 (SAS70) audit & certification Secure enterprise datacenter Quality control procedures

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  • 4. Security: Safe Voter Login
  • Exclusive usernames and passcodes
  • Secure delivery
  • Ensure “one member, one vote”
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  • 4. Security: SSL Encryption
  • 128 or 256 bit
  • Safe transactions over the web
  • “As secure as online banking”

Image: http://skotgat.com/google-searchs-ssl-change-blog

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  • 4. Security: Modern Web Framework

Not supported:

  • CFM (Cold fusion)
  • ASP (Active server page)
  • CGI (Common gateway interface)

Modern & supported:

  • ASPX or ASP.NET
  • PHP (Hypertext Preprocessor)
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  • 5. Election Results & Reports
  • Certified & notarized
  • Voter feedback
  • Monitoring trends
  • Non voter survey

Image: http://farm5.static.flickr.com/4044/4505190973_b12b452ac8.jpg

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Online Voting Tip: Usernames & Passcodes

Image: http://www.technobitez.com/tutorials/how-to-view

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Online Voting Tip: Provide Member Support

  • Be prepared to provide voter support
  • “It comes with the territory”
  • Clearly indicate how to contact on voting communications
  • Upset voters = ineffective system
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Online Voting Tip: Budget

Image source: http://www.villapark.org/budget.htm

  • Vendor vs. in-house
  • Web only vs. hybrid
  • Self-administered vs. 3rd party manages
  • Complexity
  • Custom vs. “off-the-shelf”
  • A request for proposal
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Online Voting Tip: Legal issues

Image source: http://emporis.ind.in

  • Check your bylaws
  • Check with legal counsel
  • Be aware of state statutes
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Review: Elements of Success

  • Integrated promotion plan – inform your voters
  • Create an intuitive process – keep it streamlined
  • Accurate member data
  • Be mobile friendly
  • Provide support
  • Analyze results

Image Source: http://gabrieljoseph.com/7-key-lessons-of-success-by-will-smith/

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  • 3. Secure Online Voting vs. Online Polling Tools
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Online Voting is Different From Survey Tools…

Image Source: http://www.pennik.co.uk/Products.html /

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Online Voting vs. Polling Software

  • Specialized ballot & voting
  • Voter authentication
  • SSL not standard
  • 256 bit SSL not available
  • Voter receipts for recounts & audits
  • Voting specific instructions and email
  • Candidate photos & bios
  • Paper ballot integration
  • Live support
  • Hacker Safe Protection
  • Certified for accuracy & security

What’s missing from low-cost/free survey tools?

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Online Voting vs. Polling Software

Image Source: http://chemistry.about.com/od/healthsafety/ig/Laboratory-Safety-Signs/Generic-Warning-Symbol.htm /

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  • 4. Advantages & Disadvantages of

Online Voting

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Poll Question 2

Why are you considering online voting for your organization?

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  • Online voting isn’t a “silver bullet”
  • Transition period for organization
  • Internet usage not as popular in rural & older demographics*

Disadvantages of Online Voting

*Source: Pew Internet & American Life Project 2011

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  • Accessibility
  • Cost effectiveness
  • Mobile
  • Accuracy & expediency
  • Communications

Advantages of Online Voting

Image Source: istockphoto.com/

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Advantages: Email Reminders

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  • 5. Online Voting Success Stories
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Association of Graduates - USAFA

  • “Painful” election process
  • Built online election solution with paper element
  • Achieved 25% response rate
  • http://www.surveyandballotsystems.com/success-stories/aog-usafa/
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  • Recognizing a good solution for the organization
  • Replaced a complex paper system
  • Election results are signed, sealed, delivered – and certified
  • http://www.surveyandballotsystems.com/success-stories/aasa/

American Assn. of School Administrators

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Online Voting Demos

Online voting systems & software:

  • Demos
  • Presentations
  • Board meetings

Bob Claus contact info:

1.

Telephone (952) 974-2337 / Toll free 800-974-8099

2.

Email: rclaus@surveyandballotsystems.com

3.

LinkedIn: http://www.linkedin.com/pub/bob-claus/34/387/614

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Q&A and Further Resources

  • http://www.surveyandballotsystems.com/
  • myDirectVote online voting software:

http://www.surveyandballotsystems.com/mydirectvote

  • Response rates eBook:

http://www.surveyandballotsystems.com/resource- library/resources/secrets-election-response-rates-ebook/