2015 Resident Survey Durham County, North Carolina Presented by - - PowerPoint PPT Presentation

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2015 Resident Survey Durham County, North Carolina Presented by - - PowerPoint PPT Presentation

Mar 26, 2023 310 likes •692 views

2015 Resident Survey Durham County, North Carolina Presented by February 2016 ETC Institute A National Leader in Market Research for Local Governmental Organizations helping Town and county governments gather and use survey data to enhance

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2015 Resident Survey

Durham County, North Carolina

Presented by February 2016

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More than 2,000,000 Persons Surveyed Since 2006 for more than 800 cities in 49 States

A National Leader in Market Research for Local Governmental Organizations

…helping Town and county governments gather and use survey data to enhance

  • rganizational performance for more than 30 years

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ETC Institute

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Agenda

  • Purpose and Methodology
  • Bottom Line Upfront
  • Major Findings
  • 2
  • Summary
  • Questions

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  • To objectively assess citizen satisfaction

with the delivery of County services

  • To set a baseline for future surveys
  • To help determine priorities for the

community

  • To compare the County’s performance with
  • ther large communities across the U.S.

Purpose

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Methodology

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  • Survey Description

 seven‐page survey

  • Method of Administration

 by mail and phone to randomly selected households  each survey took approximately 15‐20 minutes to complete

  • Sample size:

 total of 679 completed surveys  479 surveys from City residents, 200 from unincorporated County residents  demographics of survey respondents accurately reflects the actual population of the County

  • Confidence level: 95%
  • Margin of error: +/‐ 3.8% overall
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Location of Survey Respondents

Durham County 2015 Resident Survey

Good Representation throughout the County

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Bottom Line Up Front

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 Residents Have a Positive Perception of the County

 80% rated the County as an excellent or good place to live and work,

compared to 7% or less rating it as below average or poor

 82% are satisfied with the overall quality of life in their neighborhood,

compared to only 7% who are dissatisfied

 Durham County Rates Higher Than Other Large

Communities in the Overall Quality of Services Provided

 The County rated 14% above the average for other large communities

in the overall quality of services provided by the County

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 Overall community priorities for improvement over the

next 2 years:

 Overall maintenance of streets  Overall flow of traffic  Overall quality of police protection

 Overall County priorities for improvement over the next

2 years:

 Services of Durham County Dept. of Social Services  Overall quality of Tax Administration services  Effectiveness of communication with the public

Bottom Line Up Front

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Major Finding #1

Residents Have a Positive Perception of the County

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More Than a 10‐1 Ratio of Residents Who Are Satisfied vs. Dissatisfied with the Overall Quality of Services Provided by the County (63% vs. 6%)

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High Satisfaction Ratings for Most Services

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5‐1 Ratio of Residents Who Feel Excellent or Good About the County Moving in the Right Direction, Compared to Those Who Rated it as Below Average or Poor (65% vs. 13%)

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Most Residents Feel Safe Alone in Their Neighborhood During the Day and at Night

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Major Finding #2

Residents in Most Areas of the County Are Satisfied with Life in Durham

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Most areas are in BLUE, which indicates that residents in most parts of the County are satisfied

Citizen Satisfaction Citizen Satisfaction

Mean rating on a 5-point scale

ETC ETC INSTITUTE

1.0-1.8 Very Dissatisfied 1.8-2.6 Dissatisfied 2.6-3.4 Neutral 3.4-4.2 Satisfied 4.2-5.0 Very Satisfied No Response

Satisfaction with Overall Quality of Services Provided by the County

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Most areas are in BLUE, which indicates that residents in most parts of the County are satisfied

Rating Durham as a Place to Live

Citizen Satisfaction Citizen Satisfaction

Mean rating on a 5-point scale

ETC ETC INSTITUTE

1.0-1.8 Poor 1.8-2.6 Below Average 2.6-3.4 Neutral 3.4-4.2 Good 4.2-5.0 Excellent No Response

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Most areas are in BLUE, which indicates that residents in most parts of the County are satisfied

Feeling of Safety When Walking Alone in Your Neighborhood at Night

Citizen Satisfaction Citizen Satisfaction

Mean rating on a 5-point scale

ETC ETC INSTITUTE

1.0-1.8 Very Unsafe 1.8-2.6 Unsafe 2.6-3.4 Neutral 3.4-4.2 Safe 4.2-5.0 Very Safe No Response

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Most areas are in BLUE, which indicates that residents in most parts of the County are satisfied

Satisfaction with Overall Quality of Sheriff Protection

Citizen Satisfaction Citizen Satisfaction

Mean rating on a 5-point scale

ETC ETC INSTITUTE

1.0-1.8 Very Dissatisfied 1.8-2.6 Dissatisfied 2.6-3.4 Neutral 3.4-4.2 Satisfied 4.2-5.0 Very Satisfied No Response

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Most areas are in BLUE, which indicates that residents in most parts of the County are satisfied

Satisfaction with Response Time for Fire Services

Citizen Satisfaction Citizen Satisfaction

Mean rating on a 5-point scale

ETC ETC INSTITUTE

1.0-1.8 Very Dissatisfied 1.8-2.6 Dissatisfied 2.6-3.4 Neutral 3.4-4.2 Satisfied 4.2-5.0 Very Satisfied No Response

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Most areas are in BLUE, which indicates that residents in most parts of the County are satisfied

Satisfaction with Response Time for EMS Services

Citizen Satisfaction Citizen Satisfaction

Mean rating on a 5-point scale

ETC ETC INSTITUTE

1.0-1.8 Very Dissatisfied 1.8-2.6 Dissatisfied 2.6-3.4 Neutral 3.4-4.2 Satisfied 4.2-5.0 Very Satisfied No Response

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Major Finding #3

Satisfaction Ratings for Durham County Are Generally Higher Other Large Communities

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Significantly Higher: Significantly Lower:

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Significantly Higher: Significantly Lower:

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Significantly Higher: Significantly Lower:

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Significantly Higher: Significantly Lower:

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Significantly Higher: Significantly Lower:

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Major Finding #4

Top Priorities for Investment

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Overall Community Priorities:

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Other Findings

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Summary

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 Residents Have a Positive Perception of the County

 80% rated the County as an excellent or good place to live and work,

compared to 7% or less rating it as below average or poor

 82% are satisfied with the overall quality of life in their neighborhood,

compared to only 7% who are dissatisfied

 Durham County Rates Higher Than Other Large

Communities in the Overall Quality of Services Provided

 The County rated 14% above the average for other large communities

in the overall quality of services provided by the County

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 Overall community priorities for improvement over the

next 2 years:

 Overall maintenance of streets  Overall flow of traffic  Overall quality of police protection

 Overall County priorities for improvement over the next

2 years:

 Services of Durham County Dept. of Social Services  Overall quality of Tax Administration services  Effectiveness of communication with the public

Summary

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Questions?

THANK YOU!!

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