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15 MINU NUTES O OF FAME: E: CULTIVATING NG P PATRON ON-CREATED CONT NTENT NT @ @ YOUR L LIBRARY Melod ody y VanWanze zeel ele (Mel) Digi gital al L Lab ab Co Cons nsultant, Studio 304 St. J Joseph Co Coun unty P


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SLIDE 1
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SLIDE 2

15 MINU NUTES O OF FAME: E: CULTIVATING NG P PATRON ON-CREATED CONT NTENT NT @ @ YOUR L LIBRARY

Melod

  • dy

y VanWanze zeel ele (“Mel”) Digi gital al L Lab ab Co Cons nsultant, Studio 304

  • St. J

Joseph Co Coun unty P Pub ublic L Library Sout uth B Bend nd, Ind ndiana mel.sjcpl@gma mail.c .com www.sjcpl cpl.org/dig igital-lab

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SLIDE 3

15 MINUTES OF FAME

“In In the f future, e everyon

  • ne w

will be wor

  • rld-fa

famous for 15 15 minutes”

  • Andy

y Warhol

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SLIDE 4

PATRON-CREATED CONTENT

Q.

  • Q. What i

t is i it? t? A. . The d digital me media you

  • ur p

patrons c create a at you

  • ur library!

Also so kn known a as s “user er-ge generated ed c content”  Video, aud udio and nd other d digital c cont ntent created b by us users o

  • f an

n onl nline system or service that i is of

  • ften s

shared via soc

  • cial media websites
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SLIDE 5

DIGITAL MEDIA PRACTICES

Digital al med media ar a are e now w commonpl place an and pervasive, having ng b been taken n up by a wide range o

  • f i

individuals a and i institutions i in all ll walk lks of li life . . . Digital me media and networ

  • rks h

have becom

  • me embedded i

in ou

  • ur every day

y lives a and are pa part o

  • f b

broad-bas ased chan anges es to h how w w we en e engage gage in a) a) kno nowledge pr production b) b) commun unication c) c) creat eative e e exp xpression

It Ito,

  • , e

et al. (

  • l. (2010). Hangi

ging O g Out, M Mes essing A g Around a and Geeking O Out: K Kids ids L Liv ivin ing a and L d Lear arning w wit ith N New Media. MIT MIT P Pre ress. .

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SLIDE 6

PARTICIPATORY CULTURE

Participat ator

  • ry c

culture i is a culture i in which p privat ate p persons ( (the p public) d do n not

  • t a

act a as consu sume mers only, b , but also a as contributors or p producers ( (prosume mers). . Henry J Jenkins ( (2006) d defines p participat ator

  • ry c

culture a as o

  • ne:
  • With r

relat latively ly l low b barriers t to artistic e expression

  • n and c

civic engag agement

  • With

h stron

  • ng suppor
  • rt f

for creating a and s sharing o

  • ne’s c

creat ation

  • ns w

with ot

  • thers
  • With

h some t type pe of informal m mentorship w p whereby w y what is known b by the most e experience ced i is pa passed along t to

  • novices

es

  • Where members b

beli lieve t that t their c contribu butions matte ter

  • Where members f

feel s l some d degree o

  • f soc
  • cial c

al connection w with o

  • ne a

anot

  • ther
  • Jenkins. (

(2006). “ “Con

  • nfr

fronting t the he C Cha hall llenges of

  • f Participatory C

Cult lture: Me Media E Education f for t

  • r the

he 2 21st

st Century.” T

The he J John

  • hn D

D. . an and Cat d Catherine T

  • T. Mac

acArthur F Foundation.

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SLIDE 7

PARTICIPATORY CULTURE @ YOUR LIBRARY

Q.

  • Q. How ca

can YOU OU f foster participatory cu culture a at Y t YOU OUR l library? A. . By y providing p patron

  • ns with the resources to
  • create and share t

their own con

  • ntent.
  • Equ

quipmen ent

  • Software

re

  • Train

inin ing

  • Pr

Progr gram amming g Stu tudio 304 @ 304 @ SJCPL

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SLIDE 8

PROGRAMMING FOR A PARTICIPATORY CULTURE

De Design pr programming t to s serve the t triple pur purpose o

  • f:
  • Ins

nstruction (how to us use)

  • Cr

Creation (how w to mak make)

  • Exhi

hibition (how w to s shar are) e)

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SLIDE 9

BE YOUR OWN SUPERHERO @ SJCPL

  • Co

Collaboration between n Ch Children’s Services a and nd Studio 304

  • Part of
  • f the 2

2015 SJCPL S L Summer Reading C Challenge

  • Participants ma

made superhero

  • capes a

and then c created their own superhero

  • mo

movies

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SLIDE 10

BE YOUR OWN SUPERHERO @ SJCPL

INSTRUC UCTION

iMovie

  • Vi

Video edit itin ing

  • Ch

Chromakey (“green screen”) special FX FX

  • Soun

und editing

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SLIDE 11

BE YOUR OWN SUPERHERO @ SJCPL

CREATIO ION N

  • Green s

screen backdr kdrop

  • Sony

ny Handycam w/ w/ tripo pod

  • Editing s

statio ion

  • MacBook
  • iMovie
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SLIDE 12

BE YOUR OWN SUPERHERO @ SJCPL

EXHIBIT IBITION N

  • Email

il

  • YouT

uTube

  • Facebook
  • Patrons’ social networks
  • SJCPL’s social networks
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SLIDE 13

15 MINUTES OF FAME @ SJCPL

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SLIDE 14

15 MINU NUTES O OF FAME: E: CULTIVATING NG P PATRON ON-CREATED CONT NTENT NT @ @ YOUR L LIBRARY

Melod

  • dy

y VanWanze zeel ele (“Mel”) Digi gital al L Lab ab Co Cons nsultant, Studio 304

  • St. J

Joseph Co Coun unty P Pub ublic L Library Sout uth Bend nd, I Ind ndiana me mel.s .sjcpl@gmail.com www.sjcpl cpl.org/dig igital-lab