17/9/17 1 Corinthians 16:9 Telling People About the Need Isn’t Enough Chris+anityworks Fundraising Presenta+on 1
17/9/17 The Universal Revenue Model Average Donors x Dona+ons x = Income $1 mil 1000 6 $167 x x = ✗ 25% Downturn Across Board Average Donors x Dona+ons x = Income 1000 6 $167 $1 mil x x = $1 mil 1000 6 $167 750 5 $125 $422,000 x x = Chris+anityworks Fundraising Presenta+on 2
17/9/17 ✓ 25% Growth Across Board Average Donors x Dona+ons x = Income $1 mil 1000 6 $167 x x = $1 mil 1000 6 $167 1250 8 $208 $1.95 mil x x = A Rela+onal Approach to Fundraising Chris+anityworks Fundraising Presenta+on 3
17/9/17 Rela+onship Based Fundraising Works! + 4533% A Quick Survey • Who enjoys “fundraising”? • What percentage of your +me is spent raising support? • Have you seen a general trend of income growth year on year? • Do you feel slightly embarrassed always asking for money? A Quick Survey – Your Abtudes? Chris+anityworks Fundraising Presenta+on 4
17/9/17 • A command from God Ex 25:1–9 • Passed on to the people Ex 35:4–10 • The people respond Ex 35:20–22,29 • The final result Ex 36:2–7 • Why? Mag 6:19 – 21,24 • Over/Under Spiritualise Acts 12:6 – 11 • Just do it 2 Cor 8:1 – 15 A Quick Theology of Fundraising 1. Conversa>on 2. Content 3. Communica>on (Deliberate + Scheduled ) 4. Crazy Idea Chris+anityworks Fundraising Presenta+on 5
17/9/17 1 – Conversa+on Your Website Chris+anityworks Fundraising Presenta+on 6
17/9/17 Case Study Designed for a Response Chris+anityworks Fundraising Presenta+on 7
17/9/17 Important Transac+ons Are Easy Reality Check: Your Website is Crucial Chris+anityworks Fundraising Presenta+on 8
17/9/17 Your Social Media Presence Other Opportuni+es Chris+anityworks Fundraising Presenta+on 9
17/9/17 V – I – P V ision I mpact P eople It’s About Growing Givers’ Hearts Stand Out from the Crowd by Caring Chris+anityworks Fundraising Presenta+on 10
17/9/17 2 – Content The Content Marke+ng “Business Model” Chris+anityworks Fundraising Presenta+on 11
17/9/17 Daily Bible Engagement … Chris+anityworks Fundraising Presenta+on 12
17/9/17 3 – Communica+on (deliberate + scheduled) Scheduled, Planned, Deliberate Direct Mail Chris+anityworks Fundraising Presenta+on 13
17/9/17 Email Communica+ons … same again Chris+anityworks Fundraising Presenta+on 14
17/9/17 Chris+anityworks Fundraising Presenta+on 15
17/9/17 An Email I Sent to 17,547 People This Morning Chris+anityworks Fundraising Presenta+on 16
17/9/17 SMS WhatsApp Other Direct Digital Communica+ons 4 – Crazy Idea … Chris+anityworks Fundraising Presenta+on 17
17/9/17 This AOernoon … We are afflicted in every way, but not crushed; perplexed, but not driven to despair; persecuted, but not forsaken; struck down, but not destroyed; (2 Corinthians 4:8,9) The Killing Ground Concept A Word of Hope Chris+anityworks Fundraising Presenta+on 18
17/9/17 In Adversity … Lies Opportunity Chris+anityworks Fundraising Presenta+on 19
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