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Yui Kato 1 Background and Purpose Subject of current design - PowerPoint PPT Presentation

The 10th TRIZ Symposium 2014 in Japan Topics of research: Research on Improvement of Design Process Department of Business Design and Management Graduate School of Creative Science and Engineering, Waseda University Guidance Prof. Manabu


  1. The 10th TRIZ Symposium 2014 in Japan Topics of research: Research on Improvement of Design Process Department of Business Design and Management Graduate School of Creative Science and Engineering, Waseda University Guidance Prof. Manabu Sawaguchi Yui Kato 1

  2. Background and Purpose 【 Subject of current design business 】 ① Specialty, subdivision, and concentration of business ② Unfixed form and going side by side simultaneously of business - The design process and the result are vagueness and a designer asunder individuals. - It relies on designer's of some old-timers skill and tacit knowledge. - Old-timer designer and young man's polarization environments - Neither the design skill, the improvement and the solution pattern of the common manuals nor flow. ↓ ・ Making partially of design business Black Box ・ Development belonging human that relies on individual's skill ・ Sharing of design skill (tacit knowledge) 【 Purpose 】 → It wants to make tacit knowledge organization wisdom by making the design business visible, and to contribute to the design improvement and the improvement of a special skill. 2

  3. 【 problem of business 】 To the tendency that the ① Specialty, Subdivision, and Concentration of Business business becomes the person in charge leaving and a result valuing, and the check on the business process becomes soft 【 feature of business 】 When knowhow is shared, neither the problem nor information are shared with The specialty of the other members because own specialty business is high. collapses. The person in charge knows the work contents better than the superior. ① Speci ecialty and nd Sub ubdivision The business is subdivided. Conce ncentration of Bus usine ness To the tendency to convinced that other members won't understand its work contents The business has concentrated on It is easy to fall into the business the individual. accomplishment of selfhood.. It tends to do the 【 sour urce ce 】 Hir iroshi K i Kubota , ,”Mak aking t to visible c chan anges your r compan any. y. business within the range -Theo heory a and pract ctice o e of making ng t to visible i in going ng up of effec ect”, , of my ability, and a time, Japane nese e Standa dards s Association ( (2012 012) mental room is lost, too. 3

  4. ② Unfixed Form and Going Side by Side Simultaneously of Business 【 problem of business 】 The business process is not seen, and making to the manual is difficult. 【 feature of business 】 The business is changed to those who belong, and the improvement of the business process is difficult, and consideration to the Non-fixed form on improvement of the business process is also low. business. ② Unfixed d for orm Going Go ng side e by side e The cost consideration lowers from how my business contributes to sales and the simultaneo neous usly of profit cramped because it is non-fixed bus usine ness form. It is necessary to advance two or more business simultaneously and To the individual ability and the skill concurrently. It depends. It becomes advantageous like the staff. Whose experience is long and 【 source 】 Hiroshi Kubota ,”Making to visible changes your company. the specialty is high. . -Theory and practice of making to visible in going up of effect”, Japanese Standards Association(2012) 4

  5. 【 1-1 】 Object Area of Research Commodity specification decision 【 1-2 】 Concept decision 【① concept stage concept stage 】 Non-approval A lot of 【 1-3 】 Concept approval returns conference - The quantification of the design business, and the exist Approval business arrangement and inventory by making to 【 2-1 】 visible Rough design - Proposal of the process model by whom engineered production method is taken - Plan comparison and designer of effect verification → Breakdown 【 2-2 】 sales performance Improvement The developer's questionnaire evaluation finality design Mutual agreement 【 2-3 】 Between person in 【② desi sign gn production st stage ge 】 charge Design evaluation 【 2-4 】 Non-approval Design Approval conference Approval 【 2-5 】 Finished design sending manuscripts to a printing office 5

  6. Approach The first process: Layered structure chart making "Design concept" is quantified by using AHP. (production and evaluation item of design concept = design) 【① co concep ncept st stage ge 】 The second process: Decision of important evaluation item 【 AHP P applic licatio ion 】 The directionality of the design is examined according to the quantified axis. The third process: Overall judgement The problem of the design item with a low evaluation is quantified. 【② des esign n produc uction n stage e 】 The fourth process: Problem solution It is easy to understand more than so far from using TRIZ 【 TRIZ a applic licatio ion 】 from making common & pattern of a past case and the solution and the design production is possible. ① The evaluation item and the problem are quantified with AHP . → ② The problem is solved with TRIZ. 6

  7. Case e 1: 1: Lo Long ng Sel eller er Set Commo mmodity ity New ew Li Lineup neup Desig sign Evaluator: Old-timer skill designer 【 procedure 】 【① des esign co n concep ncept s stage e 】 <1> Hearing by the skill designer who is achieving the sales budget in the past as for the evaluation item. <2> The element that becomes the evaluation item of design is clarified and consolidated in nine. <3> Weight it by skill designer about nine elements (priority level). 【② desi sign gn production st stage ge 】 <4> Design production of charge designer at current year based on the above-mentioned. <5> The design idea is evaluated agreeing among the developers. <6> The item with a low evaluation and the occurring design problem are quantified, and the improvement item is decided. <7> The design problem with a low evaluation is solved and the improvement idea is produced. Case 2: : Food Food Packa kage Desig sign Evaluator: Career developer (The effectiveness of a different occupational category is verified). 【 procedure 】 It does basically as well as the procedure of case 1. 7

  8. Sele lection of of d design sign id idea to o be able le t to o 【① co concep ncept s stage e 】 expect ex ect s sales es p plan numb n number er achi chiev evem emen ent elem el a: D el elem b: Japanese the c: accep c: second d: The he man econdary us ement Differ ement ccepted he fferent ents Eval Evaluat ation on ite tem ent n entiation of de f desi sign gn ed by se use on Idea Idea Idea A B C b. b. a. a. d. d. c. c. Jap apan anese Evaluation Differenti tiati tion The he secnd ecndary Accep ccepted ed by Criteria elem el ement entes es el elem ement ents use se the he man Priority 1th 2nd 3rd 4th 0. 0.590 590 0. 0.238 238 0.123 0. 123 0.049 0. 049 Weit →The most important design concept is “A: It decides it to the change feeling with another commodity”. 8

  9. 【① co concep ncept s stage 】 The most important design concept a. It is a change feeling with another commodity, and the design production is done according to the axis. 【① co concep ncept stage 】 Dem emand nd of des esign tha hat beca ecame cl clea ear "Five characters are taken to the layout. " →The contradiction problem that reproducibility deteriorates because the area that can be designed is small occurs. 【② des esign n produc uction n stage 】 The The problem is solved by us using ng TR TRIZ Z (des esign n ver ersion cont co ntradiction n ma matrix and nd inv nvent entive princi nciple) e). 9

  10. 【② des esign n produc uction n stage 】 【 des esign v n ver ersion T on TRIZ 】 The parameter is classified into “48→21→11" and it consolidates it. ORIGINAL CHARACTERISTICS CHARACTERISTICS OF DESIGN ← ← 1 Shape of a design object Length of a stationary design object 4 Length of a stationary object Area of a stationary design object 6 Area of a stationary object Volume of a stationary design object 8 Volume of a stationary object Shape of design object 9 Shape 2 Harmful elements for design Harmful elements for design 30 Harmful Emissions Design object Generated Side effects 31 Other harmful effects gnerated by system 3 Impact of design Impact of design 15 Force/Torque Attractive 18 Power 20 Strength 4 Color Color 39 Aesthetics/appearance 5 Trend/Novelty Trend/Novelty 18 Power 39 Aesthetics/appearance 6 Creation time/Schedule Creation time 21 Stability Schedule 26 Loss of time 44 Productivity 7 Volume of design elements 10 Amount of substance Volume of design elements 8 Design elements Taste of design elements 25 Loss of substance 9 Quality of design Quality of design 42 Accuracy of manufacturing 10 Persoicuity of design concept Persoicuity of design concept 28 Loss of information 11 ◎ 's original design elements ◎ 's original design elements 32 Adaotability/Connectability 35 Reliability 10

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