WHAT DO CITIZENS THINK OF COHESION POLICY AND DOES IT MATTER FOR - - PowerPoint PPT Presentation

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WHAT DO CITIZENS THINK OF COHESION POLICY AND DOES IT MATTER FOR - - PowerPoint PPT Presentation

WHAT DO CITIZENS THINK OF COHESION POLICY AND DOES IT MATTER FOR EUROPEAN IDENTITY? Results from the COHESIFY survey Gabriela Borz, Heinz Brandenburg & Carlos Mendez University of Strathclyde COHESIFY Final Conference, Brussels 26 April,


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WHAT DO CITIZENS THINK OF COHESION POLICY AND DOES IT MATTER FOR EUROPEAN IDENTITY?

Results from the COHESIFY survey

Gabriela Borz, Heinz Brandenburg & Carlos Mendez University of Strathclyde COHESIFY Final Conference, Brussels 26 April, 2018

The COHESIFY project (February 2016-April 2018) has received funding from the European Union’s Horizon 2020 research and innovation programme under grant agreement No. 693127

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Attitudes towards EU vary

DRAMATICALLY

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What can we do to REDUCE DISAFFECTION & INCREASE IDENTIFICATION?

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Does EU Cohesion policy contribute TO EUROPEAN IDENTITY OF CITIZENS across the EU?

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We ran a SURVEY to find out

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COHESION POLICY MATTERS

IDENTITY

Perceived benefits Awareness Communication Funding

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ERDF Cohesion Fund ESF

AWARENESS OF EU COHESION POLICY

… varies considerably across funds

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What makes us AWARE

  • f either of these funds?

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1 MONEY

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Net beneficiaries were 3 TIMES AS LIKELY to have heard of the Cohesion Fund as net payers

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But little to no impact on awareness of ERDF or ESF

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2 YOUR SOCIO-ECONOMIC SITUATION

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ERDF Cohesion fund ESF

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3 MEDIA CONSUMPTION

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ERDF Cohesion fund ESF

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4 MEDIA’S TAKE ON THE EU

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ERDF Cohesion fund ESF

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5 EU’S COMMUNICATION

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ERDF Cohesion fund ESF

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6 COHESION POLICY AWARENESS, BENEFITS & EUROPEAN IDENTITY

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WHICH FUND CONTRIBUTES MOST TO THE CREATION OF THE EU IDENTITY ?

What Do You Think ?

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ERDF Cohesion fund ESF

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Few will paint their faces in order to celebrate EU Cohesion policy INCREASES THE LIKELIHOOD OF DEVELOPING A EUROPEAN IDENTITY BUT Perceiving benefits in daily life or for regional development from EU funds Having heard about the Cohesion Fund & ERDF almost as much as having lived in another European city!

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Structural funds 2014-2020 (ERDF and ESF) eligibility

… thinking your region benefitted from EU membership makes you MORE LIKELY to develop an EU identity … ONLY if you live in a region where allocation of funds exceeded €1,000 per capita

(2007-13)

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WHAT WE HAVE LEARNED FROM THE SURVEY

Benefits to them Benefits to their region Communication

Identity

If they want to increase identification with eu

Policy-makers need to Upgrade visibility of communication Communicate positive achievements To make citizens aware of

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THANK YOU FOR YOUR ATTENTION!