WELCOME The Politics of Food: Understanding the Relationship between Food Policy Issues, Societal Impact Factors and Consumer Food Behaviors
The Politics of Food: Understanding the Relationship between Food Policy Issues, Societal Impact Factors and Consumer Food Behaviors Tracy Fox, MPH, RD President, Food, Nutrition & Policy Consultants, LLC Culver, IN tracy@foodnutritionpolicy.com @TracyFoxRD
Overview • Food policy trends and consumer reactions • Surveys and reflections • What it all means? Take-aways for educators and advocates 3
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Menu Labeling U.S. Consumers Want Menu Labeling Several surveys have found that a large number of consumers want and use menu labeling when it is available, and a variety of restaurant, movie theater, convenience store, and supermarket chains already are successfully providing calorie information. RWJF Comments to FDA, July 2017
Parents favor nutrition standards for all food sold to students
The majority of parents are concerned with the state of children’s health and childhood obesity
National Polling Over Time Key Findings • Over last decade, public and policy maker awareness that policies impact obesity has increased significantly • Attribution of obesity/diabetes more of a combination of personal behavior and policy/environment – not just personal • Divide between D’s and R’s not as extreme • Overall, D’s and R’s AGREE that policy makes a difference in health and obesity
National Polling Over Time Key Findings (cont’d) • Divide shows itself in specific policies • Across board, both parties view policies to promote, enhance, strengthen as positive (building sidewalks, healthy food incentives) • Words like Ban, Tax, Restrict met with less support mainly with R’s • Policy makers and people - consistent
2016 Food Temperance Survey in America • Tracks opinions on food policy among registered voters and Opinion Leader Shoppers (politically aware, socially active, primary shoppers) • 4 th survey (‘10, ‘10, ‘12, ‘16); recent one conducted Sept. 2016 • 684 Opinion Leader Shoppers
#1 Take Away “While food policy approaches differ between Democrats and Republicans, there has been a significant shift since 2010 in Opinion Leader Shoppers’ thinking about who holds the primary responsibility for making the right food choices to stay healthy and avoid obesity.”
Who holds primary responsibility for healthy choices
Individuals still #1; Gov’t #2
Is it all about HOW you ask the question?
What does it mean for educators/advocates? • Policy and environment matter • Defend and protect the gains • Highlight successes & build the evidence base • Communicate-story telling through data • Policy maker engagement: FB, Twitter, face-to- face • Messaging is key 16
Thank You! Tracy Fox, MPH, RD President, Food, Nutrition & Policy Consultants, LLC Culver, IN tracy@foodnutritionpolicy.com @TracyFoxRD
T he Impor tanc e of Soc ie tal F ac tor s on Influe nc ing and Impac ting Consume r Habits and Be havior s Susa n F inn, PhD, RDN, F ADA Princ ipa l, F inn/ Pa rks & Asso c ia te s
T o da y’ s Go a ls • Hig hlig ht so c ie ta l issue s a nd c ha ng e s tha t impa c t nutritio n e duc a tio n a nd b e ha vio r • Pro vide my vie ws o n c o mmunic a tio n stra te g ie s to a ddre ss the m • F a c ilita te disc ussio n a mo ng a tte nde e s re g a rding pe rso na l e xpe rie nc e s a nd so lutio ns tha t re mo ve b a rrie rs a nd c re a te o ppo rtunitie s 20
So c ie ta l T re nds: Cha lle ng e s o r Oppo rtunitie s • De mo g ra phic shifts • Co mple xity in the ma rke tpla c e • Co nfusio n a b o ut sc ie nc e • E ro sio n o f a utho rity 21
De mo g ra phic Shifts 22
Co mple xity o f the Ma rke tpla c e 23
Co nfusio n Ab o ut Sc ie nc e 24
T he mo re data we c o lle c t, the mo re falsity g ro ws. T he haystac k g e ts b ig g e r and what we ’ re lo o king fo r - the ne e dle - is b urie d de e p. -Da vid Bro o ks 25
So c ia l Me dia Ac tivity 70 millio n 1.94 b illio n 167 b illio n 300 ho urs o f mo nthly US wo rldwide use rs mo nthly vide o use rs in Q1 o f in Ma rc h 2017 se a rc he s uplo a de d 2017 wo rldwide e ve ry minute s Almo st 5 b illio n 7% inc r e ase 18% inc r e ase vide o s ove r 2016 ove r 2016 wa tc he d da ily 26
E ro sio n o f Autho rity While the inte rne t has allo we d mo re pe o ple to ac c e ss mo re info rmatio n than e ve r b e fo re , it also has g ive n the m the illusio n o f kno wle dg e whe n in fac t the y are dro wning in data and c he rry pic king what the y c ho o se to re ad. -T ho ma s M. Nic ho ls, T he De ath o f E xpe rtise 27
So c ie ta l T re nds: Cha lle ng e s a nd Oppo rtunitie s • De mo g ra phic shifts • Co mple xity in the ma rke tpla c e • Co nfusio n a b o ut sc ie nc e • E ro sio n o f a utho rity 28
Re c o mme nda tio ns • Jo in fo rc e s with like -minde d pro fe ssio na ls a nd o rg a niza tio ns • Co mmunic a te c o mpe lling me ssa g e s a nd so lutio ns thro ug h so c ia l me dia • K e e p c urre nt with wha t’ s ha ppe ning in the ma rke tpla c e • T ry to unde rsta nd o the rs’ vie ws a nd whe re the y c o me fro m 29
Disc ussio n 30
T ha nk yo u! F o r mo re info rma tio n, c o nta c t: susa n.finn@ o utlo o k.c o m
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