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MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Welcome!

If you haven’t already, please fill out the

• ne-question survey:

(clickable link in the chat)

https://forms.gle /UbwQSr8UT3i5oG8m9

Magento Community Diverse Speaker Training

January 11 & 18

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

To get workshop materials:

DiverseIn.tech /magentoworkshop2020

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Zoom

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Zoom

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Zoom

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Zoom

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Introductions… us

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Train the Trainers, Saturday, May 2 @ 5-8pm UTC / 1-4pm ET

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

twitter.com/jillbinder diversein.tech

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Introductions Jill Binder From Magento: Sherrie Ben

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Beginner’s Mind

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Agenda Session 1 (Jan 11)

• 1. Introductions and Ice Breaker
• 2. Finding a topic

Session 2 (Jan 18)

• 3. Writing a pitch
• 4. Creating your talk
• 5. Becoming a better speaker
• 6. Creating great slides

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

• 1. Ice Breaker

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

In this section

• 1. Introductions and Ice Breaker
• Introductions
• Ice Breaker
• Why are we holding a

workshop for folks from underrepresented groups

• What We Are Looking For
• Dispelling The Myths of

Speakers

• Why Do You Want To Speak?
• 2. Finding a topic
• 3. Writing a pitch
• 4. Creating your talk
• 5. Becoming a better speaker
• 6. Creating great slides

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Introductions… you

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Introductions Your name What pronouns would you like us to use for you today Your Magento experience What is your speaking experience, if any?

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Why we are holding a workshop for you today

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Why are we holding a workshop for folks from underrepresented groups today

• 1. Audience
• 2. Users
• 3. Shaping Magento
• 4. Straddling roles
• 5. Representation
• 6. Opportunities

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

What are we looking for?

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

What are we looking for? Same folks speak frequently Want to:

• add new voices
• have different backgrounds
• new perspectives

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Dispelling The Myths

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Myth 1

I’m not an expert!

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Myth 2

People will ask questions I can’t answer, and I’ll look like a fool.

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Myth 3

I’m too nervous to speak!

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Myth 4

I have failed if everyone in the audience isn’t totally engaged.

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Myth 5

A talk followed by a Q&A is the only format I can use to share my knowledge.

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Why haven’t you spoken?

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

What are things you’re worried about? Why haven’t you talked at a meetup or Magento conference? If only talked once, why did you not do it again?

Discussion

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Why do you want to speak?

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Why do you want to speak? Be seen as an authority in your field Share your knowledge with others Build your confidence Give back to the community Meet people – be part of the community Travel Learn at conferences – speaking teaches you more It’s fun! Rewarding, feeling of accomplishment Career building Be a role model for my underrepresented group

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

• 2. Finding a topic

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

In this section

• 1. Introductions and Ice Breaker
• 2. Finding a topic
• Talk Formats
• Big BrainDump
• Narrowing Your Topic

Selection

• Refining Your Chosen Topic
• Present Your Topic (optional)
• 3. Writing a pitch
• 4. Creating your talk
• 5. Becoming a better speaker
• 6. Creating great slides

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Talk formats How To Discussion Panel Story-based Case Study Workshop

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Brainstorm

Exercise

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Brainstorm Brainstorm as many topic ideas as you can in 15 minutes. We’re not looking for “perfect” or even “good” ideas. The idea is just to get them out, good, bad or ugly. See if you can get 30 or 40 ideas. Anything that comes to mind.

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

• What got you into Magento?
• What keeps you in it?
• What do you love about it?
• What do you want to learn next?
• First time you: created a custom

theme, wrote extension, etc.

• Biggest challenge in Magento in the

last year or two

• The last thing that you learned? How

did you learn it?

• Biggest block you’ve ever had with

Magento? How did you overcome the biggest block?

• What are you most passionate about

when it comes to Magento? What most excites you?

• What sorts of things do you love

sharing with others about Magento?

• What question about Magento do

you get asked about most by clients, friends, and family?

• A list of what you want to learn
• Favorite extension?
• A cool thing you've created?
• Favorite resources?
• Cool tricks you use all the time?
• What could you talk about without

slides?

• What prompt did we not ask which

you wish we did?

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Topic Selection

Exercise

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Story-based talk: Pick 2 topics that you don’t know a lot about, but have had some success with. This could be a story-based talk.

Topic Selection

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Panel: Pick 2 topics you may not know much about but you would have good questions for. This could be for moderating a panel.

Topic Selection

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

How-to presentation: Pick 2 topics that you are confident about and could lead a how-to presentation.

Topic Selection

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Case Study: Pick 2 topics that you’ve successfully worked on that you feel you could do a case study about.

Topic Selection

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Workshop: Pick 2 topics that you think you could teach to

• thers in a hands-on manner.

Topic Selection

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Any type: Pick 2 subjects in the topic list that are your favorite.

Topic Selection

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Pick a single topic & refine

Exercise

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Pick a single topic & refine Of the topics, is there one that you are especially passionate about? To further refine your topic, apply “Who, What, Why, How, When, Where” to your topic. If you have a favorite extension, you can try asking… Who is this extension for? What does this extension do? Why was this extension created? How does it work? When would you use it? Where would you use it?

Eg:

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Presentation

Present topic

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Mid Workshop Questionnaire

https://forms.gle /oCnHRX2uaR3g5wQK9

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Train the Trainers Saturday, May 2 @ 5-8pm UTC / 1-4pm ET

https://forms.gle /oCnHRX2uaR3g5wQK9

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

bit.ly/MagentoSpeakerDirectory

Magento Speaker Directory

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

To get workshop content & slides:

DiverseIn.tech /magentoworkshop2020

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Trainers

hello@jillbinder.com

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

twitter.com/jillbinder diversein.tech

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

• 3. Write your pitch

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

In this section

• 1. Introductions and Ice Breaker
• 2. Finding a topic
• 3. Writing a pitch
• The Proposal aka “Pitch”
• Coming Up With a Great Title
• Writing Exercise
• Writing your bio
• Present Titles and Pitches

(optional)

• 4. Creating your talk
• 5. Becoming a better speaker
• 6. Creating great slides

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Example of a good pitch Responsify All The Things In our new web multiverse, it’s more important than ever to make your valuable content available to all users, regardless of how they access your

• site. In this talk, we’ll cover how

Responsive Web Design came about, the latest RWD news and trends, and some basic (and not so basic) techniques you can use to make your next Magento a _responsive_ one. Intended for developers and designers who aren’t afraid to get their hands dirty with a little code.

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Tailor your pitch Consider the tone Casual Vocabulary Different “hooks” or “points of interest”

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

6 important points

(Source: http://weareallaweso.me/for_speakers/how-to-write-a-compelling-pr

• posal.html)

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Point 1

Direct the proposal to the attendees, not the curators

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Point 2

Be specific about the focus your talk will have

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Point 3

Pose the question your talk will answer

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Point 4

Make your point as succinctly as you can

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Point 5

Use proper grammar, spelling, and punctuation

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Point 6

Have your proposal reviewed by someone with experience

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Great title

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Great title Catchy but explanatory Beware of too-clever titles Title that can stand alone

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Bio

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Writing your bio Third person Succinct but descriptive (not longer than 3 sentences) Economy of words Position or job and any relevant credentials Look at past examples from this event Tweak for different events Be human

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Writing exercise!

Exercise

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Exercise Write your:

• Pitch
• Title
• Bio

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Present titles and pitches

Presentation

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

• 4. Creating your talk

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

In this section

• 1. Introductions and Ice Breaker
• 2. Finding a topic
• 3. Writing a pitch
• 4. Creating your talk
• Writing the outline
• Coming up with a great title
• Present title and outline

(optional)

• 5. Becoming a better speaker
• 6. Creating great slides

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Writing The Outline (introduction, body, and conclusion)

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Introduction Be clear what it’s about What are you going to cover? Why does it matter? Pique interest — what is your hook? Who is it aimed at? Be succinct!

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Tips for your Introduction Don’t apologize or insult yourself Don’t spend 10 minutes talking about your resume. Start with a relevant story Summarize what you’ll cover Ask a friend to introduce you.

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Body Main topics or story headings What is the main point you want to get across? What are some examples, or supporting points that go to illustrate your main point? What would be a logical flow? Refer to the 5 W’s that was used to refine your topic 3 supporting points If you have a favorite extension, you can try asking… Who is this extension for? What does this extension do? Why was this extension created? How does it work? When would you use it? Where would you use it?

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Conclusion Summarize Review main takeaways “So What?” Review main points Further resources Contact information

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Great Title Catchy but explanatory Beware of too-clever titles Title that can stand alone

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Present title and outline

Presentation

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

• 5. Becoming a

better speaker

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

In this section

• 1. Introduction
• 2. Finding a topic
• 3. Writing a pitch
• 4. Creating your talk
• 5. Becoming a better speaker
• Practising Speaking
• Do's and Don'ts
• Handling Nerves
• Handling Q&A
• Getting post-talk feedback
• 6. Creating great slides

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Practicing Speaking Mirror, friends, small groups Video record Time yourself Toastmasters Magento meetups (meetup.com/pro/magento ) Smaller meetups

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Better speaker tips

DO

Speak slowly Have water available and drink it Vary your voice Look at your whole audience Make sure the audience can hear you Keep your hands above your waist Remember to breathe Practice without notes

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Better speaker tips

DON’T

Drink too much coffee. Turn away from the audience Use filler words like “um” Read your slides or notes directly.

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Handling nerves

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Handling nerves Practise! Sleep Exercise Breathe Dress comfortably Take time before you speak Know the stage Use your own devices Adopt a persona Be excited

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Handling Q&A

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Handling Q&A Timing Interspersing Q&A Ask for questions Repeat the question back to the audience

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Tricky Questions Repeat the question back to the audience Admit that you don’t know “Let me look into that for you” Throw to audience Throw to friend or colleague

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

The Smarty-Pants "I think we're going to have to move on now because time is running out and I really want to get a few more questions in."

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Unrelated questions "That's a good question, but it's

• utside of the scope of what we're

talking about. I'd be happy to answer it for you privately after."

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Silence Give friends or colleagues questions to ask "Something I didn't go into in depth in the talk, but that you might be wondering about, is…" or "A question I've had come up before is..." Ask the audience a question

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Errors Don't be afraid to correct errors after your talk

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Contact & Slides How to connect with you and where to find your slides

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Getting post-talk feedback Ask conference organizers Ask people you know who were there

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

• 6. Creating

great slides

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

In this section

• 1. Introductions and Ice Breaker
• 2. Finding a topic
• 3. Writing a pitch
• 4. Creating your talk
• 5. Becoming a better speaker
• 6. Creating great slides
• Good slide decks
• More tips

DON’T USE A DEFAULT SLIDE THEME

DON’T USE A DEFAULT SLIDE THEME

it never looks original

DON’T USE A DEFAULT SLIDE THEME

don’t use too small text

DON’T USE A DEFAULT SLIDE THEME

DON’T USE A DEFAULT SLIDE THEME

DON’T USE A DEFAULT SLIDE THEME

DON’T USE A DEFAULT SLIDE THEME

DON’T USE A DEFAULT SLIDE THEME

DON’T USE A DEFAULT SLIDE THEME

DON’T USE A DEFAULT SLIDE THEME

DON’T USE A DEFAULT SLIDE THEME

think about colors

DON’T USE A DEFAULT SLIDE THEME

DON’T USE A DEFAULT SLIDE THEME

DON’T USE A DEFAULT SLIDE THEME

DON’T USE A DEFAULT SLIDE THEME

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

More tips External monitor Bring a backup Upload before your talk Presentation clicker Live demos

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Questions

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

To get workshop content & slides:

DiverseIn.tech /magentoworkshop2020

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Train the Trainers Saturday, May 2 @ 5-8pm UTC / 1-4pm ET

https://forms.gle /gz3KCecQoDGmXfKN6

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Spread the word:

DiverseIn.tech

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

bit.ly/MagentoSpeakerDirectory

Magento Speaker Directory

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Feedback

https://forms.gle /gz3KCecQoDGmXfKN6

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Spread the word:

DiverseIn.tech

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

twitter.com/jillbinder diversein.tech

MAGENTO COMMUNITY SPEAKER WORKSHOP 2020

Thank you!