We lc o me ! E le a no r T o rre s, Cha ir 1/ 23/ 19 I ntro duc - - PowerPoint PPT Presentation

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We lc o me ! E le a no r T o rre s, Cha ir 1/ 23/ 19 I ntro duc - - PowerPoint PPT Presentation

We lc o me ! E le a no r T o rre s, Cha ir 1/ 23/ 19 I ntro duc tio ns T he Uniq ue , T he Humo ro us, a nd T he Se rio us (AK A Re c e nt Me dia ) Rupa m So ni 1/ 23/ 19 UNIQUE T HE Vide o # 1 Boise bre we rie s using re c


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SLIDE 1

E le a no r T

  • rre s, Cha ir

1/ 23/ 19

We lc o me !

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SLIDE 2

I ntro duc tio ns

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SLIDE 3

Rupa m So ni

T he Uniq ue , T he Humo ro us, a nd T he Se rio us (AK A Re c e nt Me dia )

1/ 23/ 19

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SLIDE 4

T HE UNIQUE

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SLIDE 5

Vide o # 1

Boise bre we rie s using re c yc le d wa te r to ma ke be e r, c ide r

Publishe d by: K

T VB

L ink: https:/ / b it.ly/ 2svjVvA

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SLIDE 6

T HE HUMOROUS

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SLIDE 7

Vide o # 2

Sa ra h Silve rma n Inte rvie ws Ga vin Ne wsom; T

  • ile t- to- T

a p Disc ussion

Publishe d by: Hulu

L ink: https:/ / b it.ly/ 2RT 5hw8

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SLIDE 8

T HE SE RIOUS

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Vide o # 3

E l Pa so to drink tre a te d se wa g e wa te r due to c lima te c ha ng e droug ht

Publishe d by: CNN

L ink: https:/ / b it.ly/ 2OE rD2Y

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SLIDE 10

Did yo u sha re a ny o f the se a rtic le s o r vide o s o n so c ia l me dia o r o the r c o mmunic a tio n c ha nne ls?

Any o the r a rtic le s yo u’ d like to me ntio n?

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SLIDE 11

I s humo r e ffe c tive in g a ining pub lic a c c e pta nc e ? Or is it a de te rre nt? Wha t kind o f wa te r re use me dia c o ve ra g e do yo u se e mo st o fte n: uniq ue , humo ro us,

  • r se rio us?
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Ope n Disc ussio n

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SLIDE 13

Ma rk Milla n/ Pa tric ia T e nnyso n

Alte rna tive s to T

  • ile t to T

a p …o r do We L e a rn to L ive with I t?

Oc to b e r 23, 2019

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SLIDE 14
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Alte rna tive s Alre a dy Co nside re d – WRF 13-02

  • In 2014 , members of the

13-02 Team toiled with

several alternative phrases

  • The most popular were

included in 13-02 Focus Group studies

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SLIDE 16

WRF 13-02: Mo de l Co mmunic a tio ns Pla ns fo r I nc re a sing a nd F

  • ste ring

Ac c e pta nc e o f Po ta b le Re use

  • Published January 2015
  • The project’s findings provide those involved with or

planning a potable reuse project with a catalog of promising and proven methods and messages for advancing potable reuse.

  • Principal Investigators:

– Mark Millan, Data Instincts – Patricia Tennyson, Katz & Associates – Shane Snyder, University of Arizona

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Wha t Alte rna tive s ha ve a lre a dy b e e n c o nside re d? – WRF 13-02

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SLIDE 18
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Pha se s a lre a dy b e ing suc c e ssfully use d

  • Advanced Water Purification
  • Purified Water
  • Advanced Purified Water
  • Purified Potable Water
  • Highly Purified Water
  • Water Purification Project

Sources: OCWD, Pure Water Monterey, PureWater Soquel, Padre Dam, Pure Water San Diego, PureWater Colorado

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SLIDE 20

Sug g e stio ns se nt in fo r this me e ting

  • Toilet to treatment to tap
  • Keeping water local
  • Reusing/recycling our water resources
  • Toilet to Treatment to Tap (T3)
  • Used water to new water
  • New Water (like Singapore’s project)
  • Tastes Like Water Because It Is Water
  • Pure Water
  • Used water to new water
  • One Water
  • Purified Water
  • Toilet to Purification to Tap (what’s in the middle matters most!)
  • Toilet to treatment to treatment to treatment to tap
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Out o f a ll the se … a re the re 3 pha se s we c a n a ll a g re e o n?

  • Group discussion – Identify the top 3
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Wha t a re the ne xt ste ps to wa rd g e tting

  • ur industry a nd me dia to sta rt using a

ne w phra se ?

  • What would be our process?
  • Do we first take the recommended phrase(s) to WRA

Board for approval?

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SLIDE 23

Wha t if we a re una b le to c ha ng e the mo nike r?

  • How should we proceed?
  • Can we influence perception in each new geographic

area considering a potable reuse scheme? So far, in the last 3 years, that seems to have been effective…

  • What does winning this issue look like for us?
  • What is a realistic expectation?
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SLIDE 24

Ne xt Ste ps

  • Meeting summary will list the collaborative

conclusions and agreed upon next steps

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SLIDE 25
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Bre a k

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SLIDE 27

E le a no r T

  • rre s

Be c c a Rub in Pa tsy T e nniso n

Pre vie w o f T e rmino lo g y Se ssio n @ 2019 WRA CA Co nfe re nc e

1/ 23/ 19

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SLIDE 28

Monday, Mar c h 18, 2019

A4 & A5 Pub lic Outre a c h T ra c t CCG Wo rksho p o n T e rmino lo g y 1:30 p.m. to 3:00 p.m. Pa rt I 3:30 p.m. to 5:00 p.m. Pa rt I I E a rly Bird Re g istra tio n Be fo re Ja nua ry 28

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L e g isla tio n Hig hlig hts

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+

Draft Legislative Proposals 2019 Subject to WRCA Board Approval (1-25-19)

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+ Potable Reuse Legislation

 AB 574 clean up

legislation:

 Delete references to

“Indirect and direct potable Reuse” in statute

 Include minor revisions to

“treated drinking water augmentation” definition

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+ Legislation: Title 22-17

Require Water Board to update Title 22

regulations for non-potable recycled water.

Require that Water Board include the use of

swivel ell or change over device for its update of Title 17.

Needed for dual plumbed systems during an

interruption in recycled water service.

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+ Budget Augmentation Water Board

 Consider supporting proposal to include two new

staff at the Water Board for:

 Development of Raw Water Augmentation

Regulation due 2023

 Review and update of Title 22 regulations for

non-potable uses

 Approximately $500,000 for 2 People  Possible sources of funding:  Wastewater discharge fees  Drinking water fees

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SLIDE 34

+ Revisit of Ocean/Bay Wastewater Discharge Ban or Restriction

 Senator Hertzberg and his staff say they will

introduce a bill similar to 2016 proposal.

 WRCA will decide on position after Board has

reviewed the language.

 Deadline for introductions late February.

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Ope n Disc ussio n

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Ro undta b le – Pro je c t Upda te s a nd Cha lle ng e s

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T

  • pic Sug g e stio ns fo r Ne xt Me e ting
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Wra p-up

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T ha nk yo u fo r pa rtic ipa ting !