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Using Naturally Occurring Data for Retail Sales, CPI, and PCE: The Future is Now Matthew D. Shapiro University of Michigan and NBER Presentation at the Federal Economic Statistics Advisory Committee December 9, 2016 Naturally occurring or


  1. Using Naturally ‐ Occurring Data for Retail Sales, CPI, and PCE: The Future is Now Matthew D. Shapiro University of Michigan and NBER Presentation at the Federal Economic Statistics Advisory Committee December 9, 2016

  2. Naturally ‐ occurring or non ‐ designed data for consumer spending and prices Household transactional data, e.g., • Michigan ‐ Berkeley account data project • JPMorgan Institute • Homescan

  3. Naturally ‐ occurring or non ‐ designed data for consumer spending and prices Aggregated transaction data • Credit/debit card transactions – FRB/Palantir – BEA pilot • Non ‐ retail transactions – Hotel – Airlines – Movie Theater – Medical

  4. Naturally ‐ occurring or non ‐ designed data for consumer spending and prices Price data, e.g., • Scanner data, e.g., Nielsen • CPI pilot (presentation today) • Webscraped, e.g., Billion Prices Project • Redding ‐ Weinstein project (last meeting)

  5. Naturally ‐ occurring or non ‐ designed data for consumer spending and prices Sales and unit value data combined • Scanner data, e.g., Nielsen* • CPI pilot (presentation today)* • Retailer transactions * Joint price, sales measurement not implemented

  6. Retail transactions data • Detailed, SKU level – Sales – Unit values • Aggregated to ELI ‐ like level – Sales – Price indexes – Joint measurement of price and quantity • Transmitted to statistical agencies – FRB/Palantir software tool

  7. Current Architecture Census (nominal spending) BLS (prices) Data collection: Data collection: Retail Trade surveys Consumer expenditure survey (monthly and annual) (spending weights) Economic Census Telephone Point of Purchase survey (quinquennial) (purchase location) CPI price enumeration (Probability sampling Published statistics: of goods within outlets) Retail Trade (monthly) Published statistics: Consumer Price Index (monthly) BEA (aggregation and deflation) Data collection: Census and BLS data supplemented by multiple source Published statistics: Personal Consumption Expenditure: Nominal, real, and price (monthly) GDP (quarterly)

  8. Current Architecture Census (nominal spending) BLS (prices) Consumer expenditure survey  weights Retail Trade surveys Economic Census Telephone Point of Purchase survey  outlets  nominal sales CPI price enumeration  price quotations  price indexes BEA (aggregation and deflation) Personal Consumption Expenditure: Nominal, real, and price

  9. New data: Household Accounts Census (nominal spending) BLS (prices) Consumer expenditure survey  weights Retail Trade surveys Economic Census Telephone Point of Purchase survey  outlets  nominal sales CPI price enumeration  price quotations  price indexes BEA (aggregation and deflation) Personal Consumption Expenditure: Nominal, real, and price

  10. New data: Household Accounts Census (nominal spending) BLS (prices) Consumer expenditure survey  weights Retail Trade surveys Economic Census Telephone Point of Purchase survey  outlets  nominal sales CPI price enumeration  price quotations  price indexes BEA (aggregation and deflation) Personal Consumption Expenditure: Nominal , real, and price

  11. New data: Transaction aggregators Census (nominal spending) BLS (prices) Consumer expenditure survey  weights Retail Trade surveys Economic Census Telephone Point of Purchase survey  outlets  nominal sales CPI price enumeration  price quotations  price indexes BEA (aggregation and deflation) Personal Consumption Expenditure: Nominal, real, and price

  12. New data: Transaction Aggregators Census (nominal spending) BLS (prices) Consumer expenditure survey  weights Retail Trade surveys Economic Census Telephone Point of Purchase survey  outlets  nominal sales CPI price enumeration  price quotations  price indexes BEA (aggregation and deflation) Personal Consumption Expenditure: Nominal , real, and price

  13. New data: Web scraped prices Census (nominal spending) BLS (prices) Consumer expenditure survey  weights Retail Trade surveys Economic Census Telephone Point of Purchase survey  outlets  nominal sales CPI price enumeration  price quotations  price indexes BEA (aggregation and deflation) Personal Consumption Expenditure: Nominal, real, and price

  14. New data: Web scraped prices Census (nominal spending) BLS (prices) Consumer expenditure survey  weights Retail Trade surveys Economic Census Telephone Point of Purchase survey  outlets  nominal sales CPI price enumeration  price quotations  price indexes (with external weights) BEA (aggregation and deflation) Personal Consumption Expenditure: Nominal, real, and price

  15. New data: Retail transactions Census (nominal spending) BLS (prices) Consumer expenditure survey  weights Retail Trade surveys Economic Census Telephone Point of Purchase survey  outlets  nominal sales CPI price enumeration  price quotations  price indexes BEA (aggregation and deflation) Personal Consumption Expenditure: Nominal, real, and price

  16. New data: Retail transactions Census (nominal spending) BLS (prices) Consumer expenditure survey  weights Retail Trade surveys Economic Census Telephone Point of Purchase survey  outlets  nominal sales CPI price enumeration  price quotations (unit values)  price indexes BEA (aggregation and deflation) Personal Consumption Expenditure: Nominal, real, and price

  17. New data: Retail transactions Census (nominal spending) BLS (prices) Consumer expenditure survey  weights Retail Trade surveys Economic Census Telephone Point of Purchase survey  outlets  nominal sales CPI price enumeration  price quotations (unit values)  price indexes BEA (aggregation and deflation) Personal Consumption Expenditure: Nominal, real, and price

  18. New Architecture: Retail transactions • Integrates price and quantity measurement • Combines multiple data collections – Retail sales survey – CPI: Multiple data collections • Potential measurement improvements – Timeliness – Frequency – Geographical detail – Accounting for changing goods

  19. New Architecture: Challenges • Requires retailer cooperation • Turnover of goods and services • New techniques for constructing price indexes – Revealed preference approach (Feenstra/Redding ‐ Weinstein) – New hedonics, aided by machine learning • Challenges for statistical agencies – Technical – Organizational

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