UPDATE Susan Marks Sustainability / Certification Advisor 1 - PowerPoint PPT Presentation

SUSTAINABILITY / RFM PROGRAM UPDATE Susan Marks Sustainability / Certification Advisor 1

Working Across Programs Domestic Sustainability Technical International Program RFM Certification Program Communications

Sustainability is a Journey……

It’s a Long Journey…… 4

What Is Sustainability? What Is Seafood Sustainability?

The Definition of Sustainable Seafood is Expanding Good for You Good for the Planet • • Nutritional benefits Premium quality • • Premium quality Better for the environment • • Great source of protein Pure product from pristine environment Together, these attributes are defining a new type of sustainability that resonates with consumers.

The Next Wave - Social Responsibility Tools are being developed by NGOs 8

Social Responsibility in Alaska 9

Alaska’s Sustainability Tenets Fisheries Social Management Responsibility Alaska Sustainable Fisheries Families & Certification Communities Full Utilization

SUSTAINABILITY OUTREACH & COLLABORATION 11

FMI Panel @ SENA 2019 New Wild AK Pollock will launch in Kroger and Walmart! 12

CAP Meeting / Sitka 9 members / 6 countries Social Responsibility / transparency  Continue to focus on AK Sustainability  tenets 13

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Monterey Bay Aquarium Working Group New Web Page coming soon! Template Letter Created for Industry 17

In Summary & What’s Next? Social New Materials Focus on AK Story Responsibility • Streamlined • Many definitions of • Is the next wave of Materials ‘Seafood sustainability Sustainability’ • Video in 2020 • Important for • Alaska will focus on Alaska to have a telling our unique • Website will seat & voice at the story provide detailed table information – • Alaska fisheries are including MBAQ sustainable! clarification 18

RFM PROGRAM UPDATES 19

New RFM Logo! Current Logo Trademark  Registered in multiple languages NO logo license  fees! Available  immediately 20

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Soft Launch @ Japan Seafood & Technology Expo 22

Busy in Japan! Tokyo Sustainable Seafood 7&I Holding ‘Green’ Tokyo University Workshop Symposium Workshop Organized by • Education for NGO Seafood • Japan retailers & Legacy seafood industry 4 th year / 850 • Attendees CSR Team Presentation on • • RFM Certification Increased to two Trade Media • • day show for 2019 23

RFM in Spain! New RFM Booth @ Conxemar 24

OTHER RFM NEWS 25

Completed  public consultation MOCA – Monitoring of Continuous Alignment  Completed August 2019  Alaska RFM continues to meet all GSSI requirements

What’s Next for GSSI?

What’s Next for GSSI?

Global Presence for RFM

In Summary Global New Logo Transition Collaboration • Available to CoC • Fall 2020 = • Shared CoC Holders predicted timeline • Emphasize • Can be used • GSSI Recognition importance of immediately! will remain ‘Choice in Certification’ • No logo License • A relationship with fees ASMI will continue • Will strengthen a global presence for RFM 31

RFM E-Blasts 32

THANK YOU 33